“communication yesterday and social networks today”

Master: Marketing and Commercial Action 2012-2013

IntroductionIntroduction

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The objectives of the presentation:

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Definition of “communication” ;

The evolution of communication;

What becomes the communication today?

- Definition;

The appearance of the social networking sites : - Types;

- Its several uses.

What are the dangers of social networks;

Its effects on : students and children/teenagers;

How to deal with the threats of social networking

sites?

Conclusion.

Plan:

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Definition of “communication”

What does i t mean the word «Communication »?

Is the act in which an individual “sender” ref lects a fact , a concept or a feeling in “message” that address by an appropriate “channel” to another individual “receiver”.

The communication process is complete once the receiver has understandthe message of the sender.

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The evolution of «Communication»

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The Visual and audible signals Language and Writing The telegraphThe phonephotographyCinema

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The evolution of «Communication»

The Radio The televisionThe FaxThe ComputerThe mobile phoneInternet

The communication today

What does i t mean the «Communication » today:

The “sender” sends a “connection request” , the “receiver” answers: either posit ively or negatively.If i t is posit ively: the “sender” sends a “message”, the “receiver” says if he has received it , or the “sender” must resend his “message”.

The roles of the receiver and the sender can be reversed during the communication.

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The emergence of social Networks:

what the word “social networks” means?

We define the social networks as a web-based service that al low individuals to construct a public profi le within a bounded system, art iculate a l is t of other users with whom they share a connection, view and traverse their l ist of connections.

Types of social Networking si tes

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Why we use i t?

Purely personal

reasons

Business – Connecting with

customers

Business – Networking

Entertainment

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Dangers of social networks

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1) Identity theft:2) Harassment3) Addiction4) Being a victim of a sexual predator

The effects of social Networks on:

Students:

Multitasking ;

Reduction in real human contact;

Reduces command over language use age and

creative writ ing skil ls ;

Low grades;

Time wastage;

Loss of motivat ion in students;

Effect on health.13

The effects of social Networks on:

Children and teenagers

Privacy;

Age-inappropriate content;

Emotional implications;

How to deal with the dangers of social networking.

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How to deal with the threats

of social Networks

SMART RULES:

S- SAFE;

M- MEETING;

A- ACCEPTING;

R- RELIABLE;

T- TELL.

THE 5 Ps

RULES:

POSITIVE;

PRIVACY;

PHOTOS;

POSTINGS;

POLICE.

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ConclusionConclusion

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Thank you for yourattention

Bibliography

Abenaty, Francis K. 2003. “Family and Social Networks among St Lucian Migrants in Britain: The Birmingham Connection.” Community, Work & Family 6(1):17-27.

Ainsworth, David M. 2003. “Capacity Building in Civil Society: NGO Networks in the Regions of Mexico.” United States.

Agnitsch, Kerry A. 2003. “Locating Community Social Capital: A Study of Social Networks and Community Action.” Dissertation Abstracts International, A: The Humanities and Social Sciences 64(3):1083-A.

Ahmed OH, Sullivan SJ, Schneiders AG, and McCrory P. (2010). 

Disab  Ahn, June. (2011).  Journal of Educational Computing Research, 45(2), 147-163. ility and Rehabilitation, 32(22), 1877-1883.

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