social networking/media binaya guragain, program coordinator, equal access

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SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

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Page 1: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

SOCIAL NETWORKING/MEDIA

Binaya Guragain,

Program Coordinator, Equal Access

Page 2: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

SOCIETY & MEDIA SOCIETY:

The totality of social relationships among humans. A group of humans broadly distinguished from other groups by

mutual interests, participation in characteristic relationships, shared institutions, and a common culture.

The institutions and culture of a distinct self-perpetuating group.

An organization or association of persons engaged in a common profession, activity, or interest

MEDIA; In general, "media" refers to various means of communication.

For example, television, radio, and the newspaper are different types of media. The term can also be used as a collective noun for the press or news reporting agencies. In the computer world, "media" is also used as a collective noun, but refers to different types of data storage options-

-http://www.iwebtool.com/what_is_media.html

Page 3: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

SOCIAL NETWORKINGThe way the 21st century

communicates today

Social networking is the grouping of individuals into specific groups, like small rural communities or a neighborhood subdivision, if you will.

social networking is possible in person, especially in the workplace, universities, and high schools, it is most popular online.

Websites are known as social sites. Members share common interests in

hobbies, religion, or politics. Social networking websites usually have

open memberships

Page 4: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Social Media /New Media Social Media: The term Social Media refers to the

use of web-based and mobile technologies to turn communication into an interactive dialogue - http://en.wikipedia.org/wiki/Social_media

New Media: A generic term for the many different forms of electronic communication that are made possible through the use of computer technology. New media includes: Web sites Streaming audio and video Chat rooms E-mail Online communities Web advertising DVD and CD-ROM media Virtual reality environments Integration of digital data with the telephone, such as internet

telephony Digital cameras Mobile

Page 5: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Characteristics of New/Social Media

Possibility of on-demand access to content any time, anywhere, on any digital device,

Interactive user feedback, Creative participation, Community formation around the media

content No Gate keeping, Inexpensive, User Generated Content, Real time content production, Democratization of the creation,

publishing, distribution and consumption of media content.

Page 6: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Distinguish btwn 'Old' and 'New/Social media' Reach - Traditional media use a centralized framework

for organization, production, and dissemination, whereas social media are more decentralized, less hierarchical, and distinguished by multiple points of production and utility.

Accessibility - the means of production for 'Old 'media are typically government and/or privately owned; social media tools are generally available to the public at little or no cost.

Usability - Old media requires specialized skills and training. Social media production does not require specialized skills and training, or requires only modest reinterpretation of existing skills.

Immediacy - Traditional media can be long (days, weeks, or even months) compared to social media.

Permanence - Old media, once created, cannot be altered, whereas social media can be altered almost instantaneously by comments or editing

Page 7: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Popular Types of Social Media Blogs - WordPress.com, Blogger.com Social Networking Sites - Facebook, 

MySpace,  Microblogging –Twitter Social Q&A –Answers.com, Yahoo! Answers Video Sharing — YouTube, Vimeo Photo Sharing —Flicker, PhotoBucket,

Picasa Social Search — Google, Yahoo! Professional Networks - LinkedIn, Plaxo Presentation-sharing Sites — SlideShare Content-driven Communities — Wikipedia. Product-based Communities —

EBay and Amazon.com.

Page 8: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Why Get Involved With Online Social Networking? Because That is;

Our Home on the Web Blogging, letting your friends and family know what you

are up to, sharing photos, creating group, networks

Good For Friends and Family Keep in touch, share information, photographs, plan

reunions, getogether, (www.myfamily.com)

Good For Business Jobs and business opportunities, Social Media Marketing

• Good For Having Fun Listening, Watching, Facebooking, Twittering, Gaming,

Sports and many more.

Good for Society Development Virtually possible to plan and implantation of social

development programs, voting, vasue, advocacy, dialogue and democracy.

Page 9: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Challenges of Social Media/Networking

Data Theft Virus Online predator Difficult to make a clear judgment Security - Personal & Institutional Defaming others Accuracy, Balance & Credibility of

information/content Technical know how Content, Connectivity and language

Page 10: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Social Networking is The way the 21st century communicates today

How are you going to use me?

Page 11: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

TRADITIONAL MEDIA & NEW MEDIA? compete or complement?

A simple Google search results in 899 documents with the keyword phrase 'death of print', 368 with 'death of television' and, 4360 with 'death of

radio'.

An Nguyen, Mark Western (2005)

death of old media in the face with new

communication technologies?

Page 12: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

TRADITIONAL MEDIA & NEW MEDIA? compete or complement?

User-centred approach People use different media to satisfy their needs; Each media has it's distintive features to serve

differnt humam interst; So they complements satisfying diverse-needs; Therefore, from a user-centred point, even if

people have to reduce some of their time and financial resources spent on the old after adopting the new, they do not necessarily abandon the former;

The more people use the Internet for news and information, the more they use other media, especially those that are more information-intensive. (2003, Australia)

Page 13: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

TRADITIONAL MEDIA & NEW MEDIA? compete or complement?

medium-centred perspective, Most studies of media competition have been based on the medium-centred perspective, which assumes that

different media serve the same functions for users so that new media will

eventually drive old media out of existence

(McCombs 1972)

Page 14: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

TRADITIONAL MEDIA & NEW MEDIA? compete or complement?

How can we use New Media? FACE BOOK Page Twitter Page YouTube Page Web Sites Interactivity Creative use Promotion Marketing Wider circulation

Page 15: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

NEW MEDIA, PROFESSIONAL STANDARD

AND MEDIA SECURITY

Page 16: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

WWW.MEDIAMANCH.NET

Page 17: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

IntroductionIntroduction Site Name : (www.mediamanch.net)

Objective;

improving media professionalism, media standards, safety and security of media workers through online interactivity

How?

blog & forum posting

photo, audio & video uploading

SMS alerts to 7171

VOICE alerts to 1660010456

Page 18: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Use Of Toll Free SMS System: (no

character limit)

Type mm type your message then send to 7171.

Type help type your message then send to 7171.

Type news type your message then send to 7171.

Type rp type your report then send to 7171.

Type naya type your message for Radio Program then send to 7171.

Page 19: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Use Of Toll Free Voice Number (IVR System)

First dial 16600100456 then you can hear interactive voice message and press 1 or 2 or 3 as per the need and record your voice after

the ‘beep’. (Users telephone number will not disclose in website.)

Page 20: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

SMS Referral System/Legal Support Number/Close Group Number- Frontline SMS System

For legal support we will distribute some closed group sms/phone number to the respective

legal team and our regional team.

Page 21: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

USHAHIDI/ Crowd Map/ Geographic Information System

This system will pin point the concurrent incident in Crowd Map on the site.

Page 22: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Use of Unicode Converter:

Page 23: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Major Sections in the Site: BLOG POSTS-Members Blog Posts

FORUM-Discussion Forum

PHOTOS-Photos shared by members

VIDEOS-Videos shared by videos

EVENTS-Recent happening events

UNICODE-Roman TO Nepali Unicode

CROWD MAP-Alert from maps

MEMBERS-Users of Media Manch

LATEST ACTIVITY-Recent activities happening in site

REGIONAL PAGE-Region wise group events

FOLLOW US-Connecting to other social networking sites

BADGES-Customization of member’s page

Page 24: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Media Manch Site TOUR:

Page 25: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Questions/Answers Session

Page 26: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access

Toll-free Voice Number- (16600100456)

Toll-free SMS Number- (7171)

Close-Group Mobile Number- 9851132567

Priority Email & SMS Alert System

Page 27: SOCIAL NETWORKING/MEDIA Binaya Guragain, Program Coordinator, Equal Access