social networking webinar
DESCRIPTION
LinkedIn . . . Plaxo . . . Biznik . . . Facebook . . . are referred to as Social Networks.Are you in, listed, have a page? What does it all mean to you or your business?If you . . .1) Have been thinking that you should get into Social Networking but haven't gotten started because it seems too overwhelming.2) Are at the stage where you’ve started Social Networking, but haven’t received any results—nor understand what results you might expect.If either of the above are true for you, you will greatly benefit from this webcast.You’ll take away . . .During the 60 minute webcast, we explain the basics of what you need to get started and go over the 5 deadly mistakes you can’t afford to make when social networking. Lastly, you will get a list of "how to's" to get you going.Presented by Rick Itzkowich / Productive Learning & Leisure, LLCHosted by Tiffany Odutoye, Virtual Partner, LLC (www.virtualpartner.biz)December 22, 2008TRANSCRIPT
5 Deadly Mistakes You 5 Deadly Mistakes You Can’t Afford to Make While Can’t Afford to Make While
Social NetworkingSocial Networking
Why Should I Use Social Why Should I Use Social Networking?Networking?
To systematically fill your pipeline To systematically fill your pipeline with new prospectswith new prospects
To increase loyalty and client To increase loyalty and client retentionretention
To take advantage of non-business To take advantage of non-business hourshours
Mistake #1 – Having the Wrong Mistake #1 – Having the Wrong MindsetMindset
Selling vs. Building RelationshipsSelling vs. Building Relationships
Hunting vs. FarmingHunting vs. Farming
Mistake #2 – Missing a VCP Mistake #2 – Missing a VCP StrategyStrategy
VisibilityVisibility
CredibilityCredibility
ProfitabilityProfitability
Mistake #3- ImpatienceMistake #3- Impatience
Measuring the wrong thingsMeasuring the wrong things
Bamboo plantBamboo plant
Mistake #4 – Missing a way to Mistake #4 – Missing a way to continue the conversationcontinue the conversation
Bridge the gap between the 1Bridge the gap between the 1stst and and 33rdrd conversation. conversation.
FreebiesFreebies
Not Related to Your Core BusinessNot Related to Your Core Business
Mistake #5 – Focusing on Numbers Mistake #5 – Focusing on Numbers vs. Relationshipsvs. Relationships
Numbers and influence are differentNumbers and influence are different
100 people you pay attention to you 100 people you pay attention to you is better than 1,000 that ignore youis better than 1,000 that ignore you
Social Networking Basic StrategySocial Networking Basic Strategy
Play TennisPlay Tennis
Make depositsMake deposits
Law of ReciprocityLaw of Reciprocity
SN are like CountriesSN are like Countries Each site has it’s own:Each site has it’s own:
LanguageLanguage
RulesRules
PersonalityPersonality
LinkedInLinkedIn www.LinkedIn.comwww.LinkedIn.com
Great for building credibilityGreat for building credibility
Great for giving referralsGreat for giving referrals
Build it to add value to your networkBuild it to add value to your network
BiznikBiznik www.Biznik.comwww.Biznik.com
Great for gaining visibilityGreat for gaining visibility
Great for gaining credibilityGreat for gaining credibility
Great for prospectingGreat for prospecting
EcademyEcademy www.Ecademy.comwww.Ecademy.com
Great international presenceGreat international presence
Larger businessesLarger businesses
LinkedIn TacticsLinkedIn Tactics Import your contacts from your Import your contacts from your
address book and match to those address book and match to those already in LinkedInalready in LinkedIn
Connect with those already in LinkedInConnect with those already in LinkedIn Invite others to join LinkedInInvite others to join LinkedIn Write testimonials for others in your Write testimonials for others in your
network.network. Answer questionsAnswer questions Ask questionsAsk questions
Biznik TacticsBiznik Tactics Write articlesWrite articles Welcome people – act as a hostWelcome people – act as a host See who among your contacts is See who among your contacts is
already in the network and connect to already in the network and connect to themthem
Invite others to joinInvite others to join Comment on people’s articlesComment on people’s articles Offer people a free gift when they join Offer people a free gift when they join
your networkyour network
Ecademy TacticsEcademy Tactics Accept invitations to connectAccept invitations to connect
Invite others to gain pd. membership Invite others to gain pd. membership benefitsbenefits
Common QuestionsCommon Questions Who should I add to my network?Who should I add to my network? How do I get started?How do I get started? Do I need to fill out my profile?Do I need to fill out my profile? What about my picture?What about my picture? Paid vs. Free?Paid vs. Free? What can I give as my freebie?What can I give as my freebie?
QuoteActionsQuoteActions Excellent as a free giftExcellent as a free gift Offers value and enjoymentOffers value and enjoyment Unrelated to your core offeringUnrelated to your core offering InexpensiveInexpensive SimpleSimple ScalableScalable Gives you daily access to your Gives you daily access to your
prospects and clients email mailboxprospects and clients email mailbox
Special Offer – Today Only!Special Offer – Today Only! Subscribe to QuoteActionsSubscribe to QuoteActions Get started with $0 Get started with $0 Save $78.95 ($49 set fee waived + Save $78.95 ($49 set fee waived +
one free month at $29.95)one free month at $29.95) 60-day Money Back Guarantee60-day Money Back Guarantee Go to Go to http://tinyurl.com/ysgtyxhttp://tinyurl.com/ysgtyx Use coupon code QaTf1208Use coupon code QaTf1208