social networking strategies for personal branding
Post on 19-Oct-2014
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DESCRIPTION
An overview of social media for those new to promoting personal brand onlineTRANSCRIPT
Social NetworkingStrategies for SuccessfulPersonal BrandingBetween Jobs: Connect to Today’s Job Market
February 24, 2011
Turning point: the motivation
Social media defined
How are you a brand?Your experiencesYour valueYour unique point of view
Sharing experiences
Social media defined
Using online technologies to share experiences through words, pictures, videos and actions: SOCIAL MEDIA
Tools, tools and more tools
Ripple effect
Ripples of distributed content
Goal
It's about building relationships and telling your story.
Open yourself to possibilities
Be credibleBe visible Be influentialBe inspirational Be valuable
Photo by Patrick DaltonCreative Commonshttp://www.flickr.com/photos/27518426@N03/
Before you start:1. What are your goals?2. What do you value?3. What is your passion?4. What is your motivation?
Want to create ripples? why should we care
FacebookCreate ripples with Facebook
Using pages
http://www.facebook.com/ivanenunez.consulting
TwitterCreate ripples with Facebook
TwitterCreate ripples with Twitter
Follow influentials
Add visibility (Twitter avatar, your own background)
Give something for people to tweet about
TwitterCreate ripples with Twitter
Who to follow?
Which topics interest you?
What do you want to learn?
Search for topics and hash-tags (#)
LinkedInCreate ripples with LinkedIn
LinkedInCreate ripples with LinkedIn
Recommend colleagues
Join groups
Participate in discussions
Add applications (SlideShare, reading list, creative portfolio)
Create ripples with…
My Delicious
Writing and responding to blogs
Your Website
Your E-Mail
Your off-line communications
Tools to publish and monitorTools to publish and monitor
Hootsuite
Google Reader
ToolsTools
Altop.com
Technorati.com
Tweetfind.com
Extendr.com
How to participate
How to participate
listen
respondcreate
Relinquish control
Getting startedStart now
listen respond create
Search topics Make contentFind influencers