social networking basics
Post on 18-Oct-2014
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DESCRIPTION
From the August 11, 2009 presentation to EEOC program analysts in Washington, DC.TRANSCRIPT
Social Networking Basicswww.SOCIALFISH.org
Social Media Tools
Brian Solis and JESS3
What is social networking?
Jessica Hagy, Indexed Blog
Step One
Find your people.
Where are your people? Three places to look
Where are your people? Monthly site traffic
Where are your people? Traffic frequency
Where are your people? How to find them
Shhhh…
…you hear anything?
Where are your people? How to find them
•Get an account•Fan pages•Groups•Events•Applications
•Get an account•Groups•Connections•Answers
Large HR community!
•Twitter Search •Get an account•Follow people•Hashtags/chats for HR
Step Two
Listen and respond.
Listening & Responding Three listening tools to start
http://boardtracker.com
http://www.google.com/alerts
http://www.google.com/reader
http://search.twitter.com
Listening & Responding What do you say?
Thank you! Sorry.
Step Three
Build relationships.
People Power Circle of trust
People Power Influence
Vs.
Hat tip: Jer979
Step Four
Learn from others.
Value Notable business cases
Lindy DreyerChief Social Media Marketer
[email protected]/Twitter: lindydreyer
Questions
http://www.socialfish.org/tags/EEOC