social media - your strategy for success
DESCRIPTION
Brief summary of social media strategy for business.TRANSCRIPT
Naomi Johnson Social
Media
Social Media is a way of……
MarketingBuilding communitiesPursuing relationshipsFinding a jobCustomer serviceCrowdsourcingFundraisingSharing
and above all, being social!
Implement
Establish goalsListenLearn about your audienceWho and where are they?
What is their personality?
Where do they hang out?
Build your online presenceChoose appropriate channels
Integrate
Use social networks to drive traffic to your website/blogAdd social sharing icons to every post
and pageAdd your social profiles to:Business cards
Email signature
Forum signature
Brochures/leaflets
Email newsletters
Engage
Post useful informationAsk questionsComment on other peoples’ updatesOffer helpRecommend someoneBe consistentBe relevantRemember the 80:20 rule!
Optimise
Consider automationTrack your resultsBe consistent!
Recommendations
Be yourselfBuild a communityUse your time efficientlyDon’t get distractedAlways reply to comments/questionsBe consistent!
Thanks!
Connect with me@NJJSocialMedia
www.fb.com/NaomiJohnsonSocialMedia
http://uk.linkedin.com/in/njjsocialmedia
www.naomijohnsonsocialmedia.co.uk
Phone or email me01777 249075