social media takeoff! bangalore
TRANSCRIPT
![Page 1: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/1.jpg)
“More Than 90% Of People Who Attend Trainings Hardly Implement Any Of The Teachings Successfully”
![Page 2: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/2.jpg)
presents
by Siddharth Rajsekar
![Page 3: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/3.jpg)
In India & The Middle East
Trained Over 1000+ Professionals
![Page 4: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/4.jpg)
Only 12 Business Owners Will Walk Out With The ULTIMATE Social Media
Stategy For Their Business!!
![Page 5: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/5.jpg)
Most Used Social Media Platforms
Source: SocialMediaExaminer
![Page 6: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/6.jpg)
Benefits of Social Media Marketing
Source: SocialMediaExaminer
![Page 7: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/7.jpg)
How Much Time To Spend On Social Media?
![Page 8: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/8.jpg)
![Page 9: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/9.jpg)
Example: BUSINESS OBJECTIVE
What % Your Revenues Are Currently Coming From Social Media? Where would you like
to take this to, in 2016?
![Page 10: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/10.jpg)
Example: MARKETING OBJECTIVE
Attract 10 Qualified Enquiries Per Day = 300 Per Month
![Page 11: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/11.jpg)
Example: MARKETING STRATEGY
Focus On Facebook, Instagram
$1000 Budget - FB AdsNew Landing Page Design
30 Posts Per Month/Platform
![Page 12: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/12.jpg)
Example: CONTENT OBJECTIVES
Lead GenerationIncrease EngagementIncrease Comments
![Page 13: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/13.jpg)
Example: CONTENT OBJECTIVES
Lead GenerationIncrease EngagementIncrease Comments
![Page 14: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/14.jpg)
Example: CONTENT STRATEGY
# Of Content Pieces To Be Created Per Month
Writing Voice To Be Used In Each Social Media Channel
![Page 15: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/15.jpg)
Example: CONTENT TACTICS
1 Post + 10 Daily Shares In Facebook Groups
Connect & Message 5 Influencers Per Day
![Page 16: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/16.jpg)
Example: CONTENT METRICS
Cost Per Lead
Cost Per Click
Reach, Buzz, Traffic & Sentiment Analysis
![Page 17: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/17.jpg)
The Big Picture: 4-Step Funnel
![Page 18: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/18.jpg)
The Success Formula
Attract Community + Deliver Awesome Value + Build Social proof = $$$
![Page 19: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/19.jpg)
DAY 1 - Activities
Defining Your Business Objectives Deriving Your Digital Marketing Strategy Creating A Detailed Customer Avatar Shortlisting Top Keywords For Your Business Creating A Proven Web Content Strategy LIVE Audit On Your Web & Social Media Q&A Sessions
![Page 20: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/20.jpg)
DAY 2 - Activities
Creating A 6-Month Social Media Plan Short-Listing Viral Blog Content Topics Understanding FB, TW, LI & Youtube Ads How To Setup Teams To Get Work Done How Allocate The Right Marketing Budgets HOT SEAT - Live Q & A Interactions Walk Out With A Crystal Clear Action Plan
![Page 21: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/21.jpg)
Day 1 - Minute-To-Minute AGENDA
09:00 - 09:30 - Welcoming Delegates & Introductions
09:30 - 10:30 - How To Create A Digital Strategy
10:30 - 10:45 - Stretch Break (Tea/Coffee)
10:45 - 12:00 - Detailed Customer Avatar Profiling
12:00 - 13:00 - Customised Keyword Research
13:00 - 14:00 - Lunch Break
14:00 - 15:00 - Creating Your WEB Content Strategy
15:00 - 15:15 - Stretch Break (Tea/Coffee)
15:15 - 16:15 - LIVE Audit (Web & Social Media)
16:30 - 17:00 - Q & A Session
![Page 22: Social Media TAKEOFF! Bangalore](https://reader033.vdocuments.mx/reader033/viewer/2022051123/587133f61a28abf0568b5257/html5/thumbnails/22.jpg)
09:00 - 09:30 - Welcoming Delegates & Recap
09:30 - 11:00 - Creating a 6-Month Social Media Plan
11:00 - 11:15 - Stretch Break (Tea/Coffee)
11:15 - 13:00 - Creating a 6-Month Social Media Plan
13:00 - 14:00 - Lunch Break
14:00 - 15:00 - Facebook, Twitter, LinkedIn PPC Tips
15:00 - 15:15 - Stretch Break (Tea/Coffee)
15:15 - 16:00 - How To Setup Teams & Budgets
16:00 - 17:00 - Hot-Seat / Q & A Session
17:00 - End Of Session
Day 2 - Minute-To-Minute AGENDA