social media strategy & tactics
DESCRIPTION
Presentation to CoachesTRANSCRIPT
ensure you have the right
stuff
ONEONE
LandscapeLandscape
&&
PotentialPotential
TWOTWO
Online Online StyleStyle
THREE
5-Step Plan
Four
Tools
$10,000,000 a year$10,000,000 a year
4,000 participants4,000 participants
$2,500 each$2,500 each
TreyTreyRatcliffRatcliff
290,801290,801
Social Media = Cocktail PartySocial Media = Cocktail Party
Be Social & ProfessionalBe Social & Professional
ConsumeConsume
ShareShare
ConverseConverse
PlanPlan
TransactTransact
Step 1: Explore (consume)Step 1: Explore (consume)
Step 2:Step 2:
Share Share ContentContent
Step 3: Two-Way ConversationStep 3: Two-Way Conversation
Step 4:Step 4:
PlanPlan
What is What is success success to you?to you?
Step 5:Step 5:
SeekSeekBusinessBusiness(transact)(transact)
ToolsTools