social media strategy for pinterest: secret boards 101
DESCRIPTION
Read this blog about social media strategy for Pinterest here: http://www.o2-v2.com/en/blog/social-media-strategy-for-pinterest-secret-boards-101 Pinterest is an amazing social media tool for online marketers looking to showcase their brand on various different boards on matters that revolve around their company's products or services, causes and generally anything that will be of interest to their ideal audience! Apart from using normal boards to pin content and images to, one is also able to make use of Pinterest's Secret Boards. These secret boards are a welcome addition to any social media strategy for Pinterest and are uniquely useful in a number of ways such as having a hidden place to strategize and plan a campaign in advance, to collaborate with your marketing team on a forthcoming project, to gather market intelligence on your competitors and so on, all this only privy to the eyes that created the board or to those granted the privilege of seeing it, at the most opportune time of course! Follow Oxygen 2.0 on Pinterest here: http://www.pinterest.com/Oxygen_2Point0/ See more blogs on social media marketing, blogging, and business in China here: http://www.o2-v2.com/en/blogTRANSCRIPT
o2-v2.com http://www.o2-v2.com/en/blog/social-media-strategy-for-pinterest-secret-boards-101
Social Media Strategy for Pinterest: Secret boards 101
Letting you in on the secret
Pinterest is an amazing social media tool for online marketers looking to showcase their brand on various differentboards on matters that revolve around their company's products or services, causes and generally anything that willbe of interest to their ideal audience!
Apart from using normal boards to pin content and images to, one is also able to make use of Pinterest's SecretBoards. These secret boards are a welcome addition to any social media strategy for Pinterest and are uniquelyuseful in a number of ways such as having a hidden place to strategize and plan a campaign in advance, tocollaborate with your marketing team on a forthcoming project, to gather market intelligence on your competitors andso on, all this only privy to the eyes that created the board or to those granted the privilege of seeing it, at the mostopportune time of course!
Here I will give you the run down on how to create secret boards on Pinterest as well as let you in on some of thefiner details of this excellent marketing tool! Be sure to check out my other blog on increasing your Pinterest followersinstantly to enable you to get the most exposure when you are ready to reveal your hidden boards to the world!
Time to create a secret board
Creating a secret board is a sinch and shouldn't take you a lot of time. When you are logged in click on yourcompany's profile and scroll down to the bottom of your screen and click Create a secret board on the left hand sideof your screen
On the next screen you will need to fill in details such as the name of the board, a description and its category as wellas who else can add pins. You will notice the tab for keeping it secret, make sure that this is set to Yes before youclick create the board as a secret board is no longer a secret once you've made a board public!
Once you've created the board you can beginning pinning immediately and working on your next big thing! Usersare also able to simply create a secret board by clicking on the + icon on the bottom right hand side of the screen andselecting create a board and moving the keep secret tab over to Yes . You can also edit your board on this screenand make it public at any time by changing the keep secret tab back to No when you ready to show your creation tothe world!
Some things to take note of
The number of secret boards that one is allowed to create is unlimited!
The board creator can make secret boards public but the same is not possible with boards that are alreadyvisible
The content you pin on your secret board will NOT be visible anywhere on Pinterest until you make it public.No one will be informed of your repins! Think how you can use this to your advantage when launching a newproduct, when you are profiling a prospective client or doing competitor research
That's really all you need to know about creating secret boards on Pinterest, the ways that you use them are up toyou!
If you want even more information follow our O2 Social Media board for daily updates and tips and tricks on rockingeverything social!
Oxygen 2.0 is a full service inbound marketing, branding and web development agency based in Shenzhen, China.We are uniquely situated in China to help brands with their marketing needs abroad and specialize in creatingtargeted content for running campaigns on all the major Western social media networks! Contact us for your FREEinbound marketing consultation today and let us discuss how we can help you with your marketing in the West!
Posted by Dewet Boshoff on Fri 31 Oct,2014
Dewet is originally from South Africa andhas been living in Asia for almost 10 years.He found his calling in China, becoming afluent Mandarin speaker whilst studyingBusiness & Chinese at ShenzhenUniversity, and was among the first cohort offoreign students to graduate with honoursthere. He is an inbound marketing scholarand social media enthusiast. Dewet delightsin using his language skills to promoteinbound in China and to educate the Weston Chinese social media. When Dewet isn'ton the job he enjoys outdoor activities,traveling to exotic locations and socialising with his friends-online and in the real world!
Topics: Social Media • Business English
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