Boost Your Web Presencewith Social Media Integration

Agenda

Social Media Platforms & Tools Blogging: Why you should blog eMail Marketing Campaigns Social Media and SEO Preparing a social media strategy Statistics

Platforms and Tools

Set your Cover Photo Set your Profile Picture Organize Views and Apps Highlight, Hide, Pin Enable Messages Feature Milestones & Schedule

Getting Started6 Simple Steps

851 x 315px: Choose an image that best represents your brand

Dont be afraid to get creative Policies

Cover Photo

180x180px 32x32px - thumbnail Sponsored stories/ads

Prole Picture

Photos, Likes, Apps Can rearrange these sections Total of 12 apps allowed.

Organize Views and Apps

Star - Full width for prominence Hide stories from your timeline Pin your most important stories to the

top of your timeline.

Highlight, Hide, Pin

Allow users to send you private messages, so you can have private conversations with customers.

Enable Messages

Highlight your biggest business accomplishments such as fan, growth, award wins, products releases.

Can be new or in the past. Schedule posts

Milestones & Schedule

4,774 Friends

Business Page or Personal Prole?

4,774 (114 Mutual)

People like visuals. Customise your URL: Unique username.

facebook.com/peaksmediainc Make a strategic plan for your updates. Automate your posts. Check your statistics.

Facebook Tips

Photos and video sharing platform. 15 second videos Apply filters

Facebook + Instagram

Twitter

Who uses Twitter:Media, businesses, personal, celebrities

How often should you update? Direct messages, sometimes its best to say it

offline. Know what people are saying about your

business. Open network: dont need an account to view

tweets, dont lock your account.

TwitterThe

modern telephone

RT: Sharing what others are saying. Leave characters for people to RT. Introduce yourself to new followers,

DONT automate it. Unlike Facebook its acceptable to tweet

several times a day. Know whos managing your account.

Twitter Tips

Twitter & the #hashtag

Whats a hashtag? Usage and overuse. #kamloops #excitedabouttonightsseminar

Trending topics: know your trend. #tweetfail #frankenstorm@urbanoutfitters

@UrbanOutfitters This storm blows (but free shipping doesnt)! Today only bit.ly/S8fADV

6 second video loops, shared on TwitterTwitter + Vine

https://vine.co/v/h1tX9L9DeT1

LinkedIn

Professional Network Personal Page Company Page Joining Groups How Often to Update?

Pinterest Great for visual companies:

Hairdressers, Real Estate Agents, Interior Designers, Clothing Companies, Food & Beverage

Google Places

Social Media Tools

TweetDeck Hootsuite

Why Blog? Search Engine Optimization Social networking content and sharing Allow for interaction from visitors. Increase Traffic and exposure

What to blog about?

Blogging for Business

What is MailChimp? eMail best way to reach your

target audience. Contact form integration:

Capturing eMail addresses. RSS Feeds: Automate your blogs posts. Analytics: Check your statistics.

eMail Campaigns

Social Networks eMail : MailChimp

Content Automation

Google Analytics Hootsuite Social Media Stats MailChimp Stats Website Stats: Backend & Hosting

Statistics

Social Media Integration

& SEO

Information Overload

SMALL BUSINESS

Building a Strategy

Social Media Platforms & Tools Web Integration/Blogging eMail Campaigns How Social Media affects SEO Statistics Build a strategy

WHAT WE COVERED

@peaksmedia /peaksmediainc

cathy@peaksmedia.com

PeaksMedia.com

Web site design with Content Management Systems (CMS) using WordPress platform. Web design and development for: eCommerce, SEO, Social Networking Integration.

Let Peaks Media manage your social media platforms. We specialize in social media web integration. Twitter, Facebook, YouTube, Pintrest, G+, LinkedIn.

Social Media Management

Accept credit cards online can help boost a business sales, but with monthly fees and high transaction rates, a merchant account isnt an option for all businesses.

eCommerce Solutions

Using a state of the art Content Management System (CMS) Peaks Media web designs allow the client to manage their own content using the power of WordPress.

Web Development

Web site design with Content Management Systems (CMS) using WordPress platform. Web design and development for: eCommerce, SEO, Social Networking Integration.

Let Peaks Media manage your social media platforms. We specialize in social media web integration. Twitter, Facebook, YouTube, Pintrest, G+, LinkedIn.

Social Media Management

Accept credit cards online can help boost a business sales, but with monthly fees and high transaction rates, a merchant account isnt an option for all businesses.

eCommerce Solutions

Using a state of the art Content Management System (CMS) Peaks Media web designs allow the client to manage their own content using the power of WordPress.

Web Development

Web site design with Content Management Systems (CMS) using WordPress platform. Web design and development for: eCommerce, SEO, Social Networking Integration.

Social Media Management

eCommerce Solutions

Web Development