social media roundup - april fools' day

Download Social Media Roundup - April Fools' Day

Post on 06-May-2015

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On April 1, the Online and Social Media Division conducted a demonstration illustrating the power of social media. This week’s Social Media Roundup takes a closer look at how the Army used its social media presences to demonstrate the viral nature of social media and promote awareness of the Army.mil website.

TRANSCRIPT

  • 1.Social Media Roundup
    April Fools Day

2. Social Media Roundup
Agenda
This weeks Social Media Roundup takes a closer look at how the Army used its social media presences to demonstrate the viral nature of social media and promote awareness of the Army.mil website.

  • Introduction

3. Using social media to spread the story 4. How the story performed 5. How the media responded 6. Why it matters