social media presentation, digital lounge, 25th feb. 2009
DESCRIPTION
Slideshow on Social Media presentation given @ Digital Lounge, Feb 25th 2009. Ping me on Twitter @andrewgerrard for further details.TRANSCRIPT
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“On the Internet, nobody knows you’re a dog.”
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“I had my own blog for a while, but I decided to go back to just pointless, incessant barking.”
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Old rules?Old rules?
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New ModelsNew Models
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Mass AudiencesMass Audiences
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Micro EngagementMicro Engagement
Market FragmentationMarket Fragmentation
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Keeping it realKeeping it real
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Who do Who do youryour users trust?users trust?
GPS SAYS LEFT,TWEEPS SAY RIGHT!WHICH ROUTE SHOULDWE TAKE NOW?
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““II’’m so glad you agreed to meet in person. m so glad you agreed to meet in person. There are some things that canThere are some things that can’’t be said in t be said in
140 characters.140 characters.””
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