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social media on a budget

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Social Media on a Budget

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Page 1: Social media on a budget

Social Media on a Budget

Page 2: Social media on a budget

What isSocial Media?

Page 3: Social media on a budget

part of the . business puzzle .

Page 4: Social media on a budget

. Marketing

Page 5: Social media on a budget

Branding

Page 6: Social media on a budget

Customer service

Page 7: Social media on a budget

Thought leadership

Page 8: Social media on a budget

Social Media Tools

Page 9: Social media on a budget

Facebook

Page 10: Social media on a budget

Facebook Pages

Page 11: Social media on a budget

LinkedIn

Page 12: Social media on a budget

LinkedIn business page

Page 13: Social media on a budget

Linkedin product page

Page 14: Social media on a budget

Twitter

Page 15: Social media on a budget

Twitter for business

Page 16: Social media on a budget
Page 17: Social media on a budget

Keywords & SEO

Page 18: Social media on a budget

Organic Results Search Engine Optimisation

Or SEO

Google AdWords

Google AdWords

© CleverClicks Pty Ltd 18www.CleverClicks.com.au 16-18 Grosvenor Street, The Rocks, Sydney 2000

Google search

Page 19: Social media on a budget

© CleverClicks Pty Ltd www.CleverClicks.com.au 16-18 Grosvenor Street, The Rocks, Sydney 2000 19

Typical SEO optimised page

Page 20: Social media on a budget

Metadata

Page 21: Social media on a budget

Meta Data

Page 22: Social media on a budget

Alt tags

Page 23: Social media on a budget

Google keyword tool .

Page 24: Social media on a budget

Compete

Page 25: Social media on a budget

Competitors keywords

Page 26: Social media on a budget

Search Engine Registration .

Page 27: Social media on a budget

Local Search

Page 28: Social media on a budget

Google Places

Page 29: Social media on a budget

True Local

Page 30: Social media on a budget

Sensis

Page 31: Social media on a budget

Selling the dream: Coupons

http://www.flickr.com/photos/skrewtape/

Page 32: Social media on a budget

A wealth of opportunities .

Page 33: Social media on a budget

Paul Wallbank

http://paulwallbank.com

http://netsmarts.com.au

Twitter: @paulwallbank


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