social media networking for business 2012 part 3 linkedin
TRANSCRIPT
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Social Networking
for Businesses
By Elizabeth Sugar BoesesucceedInEveryWay.com
March 2012
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Elizabeth Sugar Boese [email protected] http://www.succeedInEveryWay.com Twitter: succeedNLP YouTube: seminarsOnSuccess Also find me on:
FaceBook, LinkedIn, SlideShare, del.icio.us, reddit, MySpace
Entrepreneur: 4 businesses Computer Science instructor: 9 years Business Consultant: 6 years Current websites: 8 World traveler – explored over 60 countries
Who am I?
Why LinkedIN
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Professional network Business resume
Show your expertise Client-initiated testimonials Customers find you through trusted
connections Business connections
Find employees Find colleagues Find business recommendation through trusted connections Knowledge sharing Answer questions, become an expert
People trust other peoples’ recommendations “Free”
Why LinkedIn
What is LinkedIN
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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All 500 of the Fortune 500 are represented in LinkedIn. In fact, 499 of them are represented by
director-level and above employees.
Over 60 million users Professional network Business recruiting tool Trusted connections and recommendations Get new connections through introductions
What is LinkedIn
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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LinkedIn – public profile
Resume
Jobs
Education
Web-sites
Latest tweet
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Connect professionally Import blogs Show tweets Recommendations Presentations Resume Groups
How to use LinkedIn
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Sign-up
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Complete your profile 100% complete A complete profile will increase your visibility and
help you get found by employers, recruiters, and prospects.
Upload a profile photo Photos generate more trust on the internet
Get recommended Friends, colleagues, clients Adds credibility
Fill out profile
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Edit public profile URL
Click on the “Edit”s
Change name in URLe.g. “sugar”
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Edit public profile URL
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Custom website names
Select “Other” to
allow custom title
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Add contacts you know Work Friends School Past jobs Clients
Build your network
Click on arrow to get a list of things
to search
for.
Recommendations offered based on your employers,
schools, clubs, etc. in your profile
Get even more recommendation
s
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Answer people’s questionshttp://www.linkedin.com/answers?trk=tab_answers
Build your network - answers
Browse through
categories
Become an expert
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Connect to your Twitter account
Click on Allow
From “Settings”
Or“Edit” on
profile
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Applications
Add your blog feed
Add your slideshow
s
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Events
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Events
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Groups
Resources
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Look for Part 4 in this series on Social Networking for businesses
Articles “How to use LinkedIn for Business”
http://www.hubspot.com/Portals/53/docs/linkedin.for.business.pdf
“How to get started with LinkedIn” http://www.bnet.com/2403-13070_23-219860.html
“What is LinkedIn” http://learn.linkedin.com/what-is-linkedin/
Useful Resources
Questions?
04/12/2023(c) 2012 by Elizabeth Sugar Boese. All Rights Reserved. succeedInEveryWay.com
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Contact: Liz Boese [email protected] http://www.succeedInEveryWay.com Twitter: succeedNLP YouTube: seminarsOnSuccess Also find me on:
FaceBook, LinkedIn, SlideShare, del.icio.us, reddit, MySpace
Available Seminars Workshops One-on-one instruction Initial setup on social media sites Ongoing content on social media sites
Contact info