social media marketing - federico neri
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![Page 1: Social Media Marketing - Federico Neri](https://reader034.vdocuments.mx/reader034/viewer/2022051513/547ddef9b379594e2b8b5369/html5/thumbnails/1.jpg)
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SOCIAL MEDIA
Cenni, How Do’s& Don’t
www.youngdigitallab.com Federico Neri
![Page 2: Social Media Marketing - Federico Neri](https://reader034.vdocuments.mx/reader034/viewer/2022051513/547ddef9b379594e2b8b5369/html5/thumbnails/2.jpg)
“A group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content”
Andreas Kaplan e Michael Haenlein
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SOCIAL MEDIA
www.youngdigitallab.com Fonte: Wikipedia Federico Neri
![Page 3: Social Media Marketing - Federico Neri](https://reader034.vdocuments.mx/reader034/viewer/2022051513/547ddef9b379594e2b8b5369/html5/thumbnails/3.jpg)
PUNTI DI FORZA
1.Bacino d'utenza
2.Accessibilità
3.Fruibilità
4.Velocità
5.Permanenza
---------------------------------------------------------------------------------------------------------------------www.youngdigitallab.com Fonte: Wikipedia Federico Neri
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SVANTAGGI:
1.Bacino d'utenza
2.Accessibilità
3.Fruibilità
4.Velocità
5.Permanenza
Responsabilità: I punti di forza, vantaggio
diventano arma a doppio taglio
se utilizzati in modo errato
---------------------------------------------------------------------------------------------------------------------www.youngdigitallab.com Federico Neri
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PERCHE’?
www.youngdigitallab.com Fonte: We Are Social Federico Neri
![Page 6: Social Media Marketing - Federico Neri](https://reader034.vdocuments.mx/reader034/viewer/2022051513/547ddef9b379594e2b8b5369/html5/thumbnails/6.jpg)
You update your page too often or too little.
Your messaging is too promotional.
You don’t offer value to your followers.
You aren’t promoting your social profiles enough.
Your need to interact more…
Social media IS WELL.
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Why isn’t my business’s social media following growing?
www.youngdigitallab.com Fonte: Mashable Federico Neri
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The Do's and Don't of Social Media for Business
www.youngdigitallab.com Fonte: Catepol 3.0 Federico Neri
![Page 8: Social Media Marketing - Federico Neri](https://reader034.vdocuments.mx/reader034/viewer/2022051513/547ddef9b379594e2b8b5369/html5/thumbnails/8.jpg)
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The Do's and Don't of Social Media for Business
www.youngdigitallab.com Fonte: Catepol 3.0 Federico Neri
![Page 9: Social Media Marketing - Federico Neri](https://reader034.vdocuments.mx/reader034/viewer/2022051513/547ddef9b379594e2b8b5369/html5/thumbnails/9.jpg)
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Me, myself & I: bye!
www.youngdigitallab.com Federico Neri
http://it.linkedin.com/in/nerifederico
www.federiconeri.netsons.org
www.facebook.com/f.neri