social media marketing course syllabus ccsmm
TRANSCRIPT
1 Gravity Learning’s School Of Digital Marketing. Ludhiana (Punjab) Contact us: 0161 4627008. www.gravityinformatics.com
Certificate Course in Social Media Marketing (6 Weeks) CCSMM
Syllabus v1.0
Course Content
Introduction to Social Media Marketing
Scope of Social Media Media Marketing
Impact of Social Media on our daily life
Generating Profits through Social Media
Social Media Platforms and Tools
o RSS
o Tags & Tagging
o Blogging
o Social Networks
o Viral Videos
o Twitter
o Facebook
o Youtube
o Press Release
o Linkedin
o Wikis
o User Engagement is Everything
• Auditing the outcomes of Social Media
• Crowdsourcing & Collaboration Techniques
• Developing strategy framework for Social Media
• Finance, Budgets, Resources
• Strategies for Business to Business (B2B) Companies
Strategies for Business to Consumer (B2C) Companies
• Measurement of Return on Investment (ROI)
• Online Reputation Management
• Social Media Policy Development
• Social media Conflict & Time Management
• Social Commerce
• Online Community Engagement Techniques
• Competitor Analysis through Social Media
2 Gravity Learning’s School Of Digital Marketing. Ludhiana (Punjab) Contact us: 0161 4627008. www.gravityinformatics.com
Case Studies
Live Projects
Do's & Dont's of Social Media Marketing
Course Duration Fee Bonus Who should join
CCSMM 6 weeks 15000 Get a domain and web hosting worth Rs. 3000 for free *
Any graduate or professionals from Advertisement, Media, Online Marketing, IT or Entrepreneurs.
* Domain & Hosting for one year only, after 1 year you may need to renew the domain at the market price.
Refer to your friend and get 10% money back on your course fee. This means if you bring 10 of your friends,
you can do a course for almost free. The referral amount will be paid to you when 100% payment has been
paid by your referral.
For any information regarding the courses, contact us at:
Gravity Learnings School of Digital Marketing
1023/6, Street 4,
Deep Nagar, Civil Lines
Ludhiana 141001.
For general enquiries, call: 0161 4627008
E-mail: [email protected]
www.gravityinformatics.com