social media intro for lcbpc
DESCRIPTION
Presented to Lancashire Construction Best Practice Club 31st March event, Working Smarter through TechnologyTRANSCRIPT
@fairsnape
Martin BrownFairsnape
Leading and supporting improvement in the built [email protected]
Social Media
Introduction and Journey
Wednesday, 7 April 2010
@fairsnape
@fairsnape
Wednesday, 7 April 2010
@fairsnapeSocial MediaWednesday, 7 April 2010
@fairsnapeSocial MediaWednesday, 7 April 2010
@fairsnape
Wednesday, 7 April 2010
@fairsnape
“There go my people. I must find out where they are going so I can lead them.”
- French politician Alexandre Ledru-Rollin
Social MediaWednesday, 7 April 2010
@fairsnape
Messages with emotions
Maps with icons that show peoples whereabouts
Messages via Twitter
Peoples whereabouts via Google Latitude
2004 2009
The future is closer than you think
Social MediaWednesday, 7 April 2010
@fairsnapeSocial Media
Web 1.0 Brochures
Web 2.0 User Content
Wednesday, 7 April 2010
@fairsnape
24%
20%
59%
70%
17%
33%
13%
15%
19%
33%
52%
19%
2006 2009
EngagingwithSocial MediaUSA Adults
Social MediaWednesday, 7 April 2010
@fairsnape
“Social media in the built environment has opened doors
for individuals to hold conversations and form
relationships across organisation boundaries.
This is increasingly important as we enter a new decade where
success will come from person to person collaboration, rather than last decades business to business focus.
Leaders and directors of built environment organisations need to
address the benefits that social media will bring …
Failure to do so will almost definitely leave them trailing behind their more innovative and successful competitors
Social MediaWednesday, 7 April 2010
@fairsnape
Social Media Journey
Social MediaWednesday, 7 April 2010
@fairsnape
mobile
google mail
skype
blog
martin brownfairsnape
mob: 07776234702twitter: @fairsnapeemail: fairsnape(at)gmail.comsykpe: fairsnapelinkedin: martinbrownblog: www.fairsnape.wordpress.com
Business cardWednesday, 7 April 2010
@fairsnapeCommunicationWednesday, 7 April 2010
@fairsnapeCommunicationWednesday, 7 April 2010
@fairsnapeCommunicationWednesday, 7 April 2010
@fairsnape
Twitter, all about connections:
CommunicationWednesday, 7 April 2010
@fairsnapeCommunicationWednesday, 7 April 2010
@fairsnape
Twitter, all about conversations:
CommunicationWednesday, 7 April 2010
@fairsnapeCommunicationWednesday, 7 April 2010
@fairsnape
and connections:
CommunicationWednesday, 7 April 2010
@fairsnape
big connections:
CommunicationWednesday, 7 April 2010
@fairsnape
martin brown@fairsnape
RelationshipsWednesday, 7 April 2010
@fairsnapeSharing
Geo sharing with Google Maps: eg Supply Chain or Construction Projects
Wednesday, 7 April 2010
@fairsnapeSharing
Powerpoint sharing with Slideshare
Wednesday, 7 April 2010
@fairsnapeSharing
Data sharing with Pachube
Wednesday, 7 April 2010
@fairsnape
Blogging
SharingWednesday, 7 April 2010
@fairsnape
Blogging
Sharing
the new collaborative project diary?
Wednesday, 7 April 2010
@fairsnape
Organise the world's information and make it universally accessible and useful
Do no evil
Wednesday, 7 April 2010
@fairsnapeCollaboration
The easiest way to collaborate on documents.
Wednesday, 7 April 2010
@fairsnapeCollaboration
Future of email ?
Wednesday, 7 April 2010
@fairsnapeCollaborationWednesday, 7 April 2010
@fairsnapeCollaborationWednesday, 7 April 2010
@fairsnape
Water ConstructionPipe Lane BB7 2RE£1.6m34 weeks
CO2 46T/£100kAFR: 2.3Waste: 6T/£100k
Augmented Reality
‘Mashing’ real life views with geo based information on mobile phones ...
ApplicationWednesday, 7 April 2010
@fairsnape
1 From Trying to Sell to Making Connections
2. From Big Campaigns to Small Acts
3 From Controlling Our Image to Being Ourselves
4. From Hard to Reach to Available Everywhere
How is your business changing ?
4 Ways Social Media is Changing Business*
* from mashable.com
Wednesday, 7 April 2010
@fairsnape
Communication … Twitter
Sharing … Slideshare
Glue … Google mail
Blogging …Wordpress
Collaboration …Google docs
‘Free’ Start Up Suggestions …
Martin Brownfairsnape
Leading and supporting improvement in the built [email protected]
Wednesday, 7 April 2010
@fairsnape
be2camp clinics:
One to One hands on 60 minute sessions expert advice
Kick start your digital journey and set up:
•Accounts and applications•Best practice profiles•Recommended contacts •Strategies
Lancashire April 2010 onwards - Leave details if interested.
Social Media ClinicsWednesday, 7 April 2010