social media for the student and nonprofits: the basics
DESCRIPTION
This presentation provides brief commentary on the application of Twitter and LinkedIn for the students, as well as basic information regarding social media and nonprofits. Originally developed to present in COMM224 at Western Washington University.TRANSCRIPT
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Social media for the student/nonprofits: The Basics
By Kiné Camara
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What is Twitter?
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Why do I use Twitter?
• To network• To learn• To gain credibility
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LinkedIn & Twitter:
Best social tools for job
opportunities
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• Connect with professionals • Share knowledge• Find job announcements• Increase credibility
You can…
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Twitter:• Personality
LinkedIn:• Special groups• Career paths
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Social Media Basics for Nonprofits:strategy, strategy, strategy
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Determine the goal
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Consider resources
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Establish the needs/interests of your audience
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Surf Rider: co-creating,
sharing relevant content
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Campaign: plan developed to meet a specific goal
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Organization: Epic Change
Campaign: Epic Thanks
Goal: To raise $ for secondary school in Tanzania