social media for public health professionals

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Social Media = Public HealthSinclair, C. T. (2012). Social Media = Public Health. Journal of Pain and Symptom Management, 43(2), 367. http://doi.org/10.1016/j.jpainsymman.2011.12.089


Stefan ButtigiegSpecialist Trainee in Public Health Medicine

Mobile & Web DeveloperMD Geeks Founder – Facebook Fan PageAuthorMSc Candidate – Health Informatics & Public Health

Twitter - @karambinuFacebook – Stefan ButtigiegSnapchat – stefanbuttigiegLinkedIn – Stefan ButtigiegYoutube – karambinuGoogle+ - Stefan ButtigiegInstagram – stefanbuttigieg


AGENDA

Why?What?How?

When?


Why?WHY BOTHER? IS THIS JUST ANOTHER TECHNOLOGY?


SOCIAL MEDIAIN ONE MINUTE


31.25millionmessages


347,222tweets


17,361profile views


48,611photos uploaded


694,444swipes


300hours of video


Not Convinced Yet?SOME MORE GRAPHS…..SOURCE : STATISTA.COM


Share of individuals in Malta participating in social networks from 2011 to 2015


Share of households that use desktop or portable computers to access the internet in Malta from 2005 to 2014


Share of individuals accessing the internet via mobile devices in Malta in 2015


What?SOCIAL MEDIA


Any Recommendations?THERE ARE SO MANY!


Magic 6


Facebook

• Pages/Sponsored Posts• Live• Location/Check-In• Messaging• Sharing & Editing(Photos, Videos,

Albums)


YouTube

• Video• Live-Streaming• Channel• Trending Videos• Playlists


Wordpress• Blogging

• Self-Hosted and Wordpress.com• Flexible and Endless Potential

for Multiple Applications• Plug-in


Twitter

• Tweets• Polls• Hashtags• Direct Messaging• Trends


LinkedIn

• Company Pages• Professional Profile• Discussion Groups• Article Writing and Sharing


Instagram

• Photos• Short Videos• Sponsored Posts• Photo Editing


Magic 6


Quick ExerciseSOCIAL MEDIA


Split up into groups of two/three!

Try out a Twitter Search

Sign up to a Social Network!

Show off your profiles!

Tweet about this event!


How?SOCIAL MEDIA

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Hootsuite Benefits

Supports Facebook, Twitter, LinkedIn from one place

Social Media ManagerMobile Applications



Buffer Benefits Supports Multiple Networks Posts at the right times!

Social Media ManagerMobile Applications



Canva.com Fool-Proof way to create great content for Social Media at the right size and with multiple resources for design!

Multiple Templates

Graphic Design WebsiteiPad App



Facebook Pages Manager

Manage your Facebook Pages from One Place Insights and Analytics Publish Posts, Photos, Videos and Events Manage Adverts

Mobile Application



Twitter Support Multiple Accounts Posts Direct Messaging Trends Push Notifications

Mobile Application



Adobe Post Creating Great and Attractive Content from your Mobile Device Templates Remix Designs

Mobile ApplicationCanva.com Alternative for Mobile



How to do in a Government Department?

Fill out a Social Media Request Form and get it endorsed by the Head of Department and Director General(of that section)

Yes you can do it! For Example :

DHIR needs to get Request endorsed by Director and Chief Medical Officer

Health Promotion needs to get Request endorsed by Director and Superintendent of Public Health


When?SOCIAL MEDIA


Bonus!THE FUTURE TO LOOK OUT FOR..


Thank YouANY QUESTIONS