social media and the church, november 2017

Social Media and the Church

Bruce Reyes-Chow@breyeschow#pltsofclu

Pacific LutheranTheological Seminary

VIDEOSocialnomics 2017

https://youtu.be/PWa8-43kE-Q

www.slideshare.net/breyeschow

RULE #1: Butt in.Ask questions IRL or at on Twitter via @breyeschow

RULE #2: Play with stuff.Please use the all the stuff while I’m talking.

RULE 3: You do you.Take breaks as you need to. Please.

RULE 4: Take notes.Or don’t. www.slideshare.net/breyeschow

RULESInvitations to play

Bruce Reyes-Chow@breyeschow

TODAYWhat we are doing

Session 1: IntroductionsSocial Media OverviewCulture Shifts

Session 2: Pitfalls, Possibilities, PosturesAll the wordsSix Social Media Filters

Session 310 To Start?Bonus Apps?What to do tomorrow?Bruce Reyes-Chow

@breyeschow#pltsofclu

BruceReyes-ChowImmigrant RootsPastor’s KidEighties KidTech Transition

BruceReyes-ChowSan FranciscoDog WalkerSoccer DadA’s FanaticCoffee Drinker

BruceReyes-ChowInterim PastorChurch planterSpeakerAuthorConsultant

BruceReyes-ChowDeeply PCUSAMinistry ExperienceActive User

PARENTING


Parenting Screenagers

PARENTING


Annie14/’03

Abby 16/’01

Evelyn21/’96

Example: 13yo told to “suck it up” in response to Women’s March IG post, so she responded...Restraint.

Relationship.

Response.

chaplaincy, parish, academia, youth, education, music, not sure, other?

smart phone, phone-phone, tablet, phablet, iphone, android, chromebook

text, facebook, twitter, instagram, pinterest, dropbox, snapchat, doodle, remind, buffer, ifttt, yikyak

WHO ARE YOU?Hello my name is...


We all have assumptions about everything. Here are three of mine when it comes to technology and the church.

First thingsbrc assumptions


201o, 92yo Gladys Gladys “Glady” Burrill finished the Honolulu

Marathon.

You are not too old.

God is not done with you, just ask Sarah.

Genesis 18

FIRST THINGSbrc assumptions


#pltsofclu

“Dad is wearing a shirt with a symbol of unknown origin,” @undainty, 2012.

You will miss stuff. And thanks okay.



No matter how hard you try, you will not

break the internet.

FIRST THINGSbrc assumptions


#pltsofclu

only a medium of communication

gives generational insights, but not absolute

including more voices is hard

demands a high sense of self-worth

will not save the church



Many cultural shifts have changed reality,

but a few have been part of the Social

Media upsurge.

Culture ShiftsHow we got here.


#pltsofclu

FROM BOUNDED TO CENTEREDFrom rigidly defined relationships and community to fluid and broad connections.



FROM MONOLITHICTO NICHE

From one assumed and obvious choice to

many legitimate and disparate options.



#pltsofclu

FROM BRITANNICATO WIKIPEDIAFrom single source authority and static information to open source discernment and evolving knowledge.



FROM PERMANENCE TO TRANSIENCE

From a life long commitment to place to an expected life of constant movement.



#pltsofclu

FROM OPTIONAL TO INTEGRATEDTechnology and Social Media more woven into life like never before — “digital natives”



FROM CREDENTIALED TO CONNECTED

Relationships are built upon and authority

are established by interaction that is

consistent, genuine, and mutual.



#pltsofclu

RISE OF SOCIAL MEDIA ACTIVISM HACKTIVISMSocial media being used to drive public narrative: also slacktivism, hacktivism, trolling, etc.



questions, comments, musings...


Bruce Reyes-Chow@breyeschow#pltsofcluc



Session 310 To Start?Bonus Apps?What to do tomorrow?

VIDEOSocial Media Lie

https://youtu.be/0EFHbruKEmw

idol, savior or easy fixdistractioncareless expressionoverestimated ROIecho chambertrust-breaker and over-sharerover-and-above F2Fbullying and abuse

PITFALLSa few cautions


the community is built upthe community models different way livingthe community sees beyond itself

POSSIBILITIESa few upsides


creativity and creation are liberatedaccountability is presentcare and renewal are experiencedcollaboration is facilitated and stuff gets done

POSSIBILITIESa few upsides


be cautious: wise, but not fearfulbe adventurous: find what feeds yoube contextual: go where people arebe curious: tinker with the betas

POSTURESgeneral helps


be npr: share about others so you can share about yourselfbe bold: leverage the space to speak truthbe humble: don’t have delusions of grandeurbe genuine: be as you would be IRL

POSTURESgeneral helps


smart phones, tablets, phabletssocial media and social networkingweb 1.0 v. web 2.0open source softwarecloud technologyanalytics, algorithms, clicks, views

ALL THE WORDSuse words good


blogs and vLogsaggregators and readersSEO = Search Engine OptimizationRSS feeds = Really Simple SyndicationQRCode = Quick Read Code

ALL THE WORDSuse words good


TAGGING@username links to a

person or account connects to content,

photo, or update@: instagram, twitter

@/+: google+only name on FB

tag to attribute, use comments to notify

ALL THE WORDStagging


#pltsofclu

HASHTAGSAlphanumerics after the “#” becomes a link that can connect public profiles. events: #debate2016interests: #fflmovements: #blmlocations: #houstoncommentary: #dadwin

ALL THE WORDShashtags


#pltsofclu

CONNECTIONinteract and engageCOMMUNICATIONinterpret, deliverCONTEMPLATIONspiritual disciplinesCURATIONfind, filter, shareCREATIVITYartistry, inspirationCOORDINATIONbetter, faster, funner

SIX FILTERSall the apps


facebooktwitterinstagrampinterestyoutubegoogle+linkedin

BIG OLD DOGSall the apps


NETWORKSFacebook, Twitter, Snapchat, LinkedIn, Google+, BLOGGINGWordpress, Tumblr, Blogger, Drupal, Wix, Joomla, Createspace, SquarespaceTRY THIS ONENextdoor

CONNECTIONinteract, engage


NEWSLETTERSConstant Contact, MailChimp, MadMimiCONFERENCINGSkype, Hangouts Zoom, GotoMeetingMESSAGINGSnapchat, Messenger, WhatsApp, Signal, GroupMeTRY THESEgslides, remind

COMMUNICATIONinterpret, deliver


NETWORKSfacebook, twitter, instapray,DEVOTIONALS/APPSD365, second life, Centering Prayer, Insight MeditationTRY THIS ONEceaseless, prayasyougo

CONTEMPLATIONspiritual disciplines


NETWORKSpinterest, twitter, fb SCHEDULINGhootsuite, crowdfire, socialjukebox, bufferCOLLECTIONSStorify, ScoopIt, ListLy REVIEWS Yelp, Google, FacebookTRY THIS ONEPocket

CURATIONfind, filter, share


IMAGESsnapchat, instagramVIDEO youtube, vimeo, vineperiscope, ustream, facebook livePHOTOGRAPHYflickr, smugmug, vsco, pixlr, pexelsTRY THIS ONEcanva

CREATIVITYartistry, inspiration


CATCH-ALLgkeep, evernoteEMAILboomerang, unrollmeSURVEYSsurveymonkey, typeform, gformsMONEYpaypal, square, cash, venmo, stripe

COORDINATION Ibetter, faster, funner


SCHEDULINGsignup, signupgenius, calendly, mealtrain, punchbowl, gcalANALYTICSgoogle, Sumall, FB, Twitter, BufferTRY THESEdo, slack, wunderlist, bit.ly, keepvid, IFTTT

COORDINATION IIbetter, faster, funner


CONNECTIONinteract and engageCOMMUNICATIONinterpret, deliverCONTEMPLATIONspiritual disciplinesCURATIONfind, filter, shareCREATIVITYartistry, inspirationCOORDINATIONbetter, faster, funner

SIX FILTERSall the apps





Session 310 To Start?Bonus Apps?What to do tomorrow?Bruce Reyes-Chow

@breyeschow#pltsofclu

VIDEO#BlackLivesMatter

https://youtu.be/ry-hqi9zRuM

Here are 10+1 technologies that you should go ahead and try out.

STARTING 10+1Try these first


apple v. andoidgMailgCalgKeepgDocsgDrivegSlidesgHangoutgPhoto

STARTING +1the googles


UPDATES: personality and diverse content LISTS: “like” “love” “sad” = I saw this.GROUPS: private-ish group for discussions and planningEVENTS: generate interest, not trackingPAGES: To curate and engage with others.BEST PRACTICES?

STARTING 10facebook


Organize, curate and track using lists and notificationsFollow local orgs, businesses, and gov’t services for local news Use hashtags to find content for curation and to connect with the outside worldAmplify vital voices.BEST PRACTICES?

STARTING 10twitter


unstylized view of the someone's worldtell rawer storiesbalances fb demopop culturestart streaksbitmojiBEST PRACTICES?

STARTING 10Snapchat


Efficient use of online time and focusEqualizes night owls and early birdsEffective and targeted posting patternsScheduled or bufferedBEST PRACTICES?

STARTING 10Buffer


Collect images and liturgy for a season: Lent, Easter, etc.Find curriculum: activities, study guides, godly play, workshop rotationCurate trusted content to share with the community.BEST PRACTICES?

STARTING 10Pinterest


Set datesTake simple pollsShare power Relieve stress Pressure positivelySync to calendarsBEST PRACTICES?

STARTING 10Doodle


Think: Junk DrawerCloud based storageBack-up and share photos, docs, lists, etc.Group document storageList-keeping and note takingOR Google KeepBEST PRACTICES?

STARTING 10Evernote


Coordinate multiple home/work schedulesEasily embeddedIntegrate with all Google apps and other programsInvite FeatureBEST PRACTICES?

STARTING 10Google Calendar


Cloud based storageBack-up and share photosGroup document storagePresentation sharing2GB Free + referrals OR Google DriveBEST PRACTICES?

STARTING 10Dropbox


User friendlyLink to online versionTrack actual interactionSave some moneyAlt to emailed PDFsBEST PRACTICES?

STARTING 10Madmimi


CanvaCeaselessNextdoorTypeformMealtrainRemindPushpayWunderlistPocketBoomerangForGmailIFTTT

BONUS RECAPThe other ones


So now what?

Here are a few practical actions for

you and your ministry.

FOR TOMORROWWhat you can do.


#pltsofclu

Carve out daily social media time for curation, interaction and exploration

Normalize usernames using namechk.com

Create lists on Twitter and Facebook

FOR TOMORROWPersonal Tasks


Use “find friends” feature and connect

Organize and prioritize apps and notifications on your devices.

What apps are on your home page?

Declutter current online footprintGather, record, save, and share login infoAssign individuals to networks and tasksClaim and register “business” listingsSchedule regular tech/app play hour

FOR TOMORROWChurch Tasks


Thanks for being here.

Keep in Touch.www.slideshare.net/breyeschow

@breyeschow on most social networks: twitter, instagram, snapchat, facebook, skype, youtube, G+, linkedin, goodreads...