social media and research
DESCRIPTION
Delivered by Scottish Government Librarians for University of Glasgow, Maurice Bloch Lecture SeriesTRANSCRIPT
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Social Media and Research16th January 2013
Jenny ForemanMorag Higgison
Scottish Government
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What is social media used for?
collect and organise information share information find people talk to people collaborate (internally and externally)
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Source: Steph Gray. Pieces of the Digital Engagement Puzzle
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Negatives
• Where do I start? • Information overload• Too time consuming – yet another thing to do• Too personal• Irrelevant information• Why make mistakes in public?
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Positives• Researchers already network in organisations,
at conferences, via email• Researchers have always exchanged and
disseminated information (though often not until published format)
• Provides feedback during research• Can help build your academic reputation
• There are a great many social media tools which are free, easy to use and are just another means to do the same thing that you have already been doing collaborating, engaging with others, sharing ideas and information
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Research Information Network
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JISC
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What technologies are used:generation Y research students born 1982 - 1994
JISC / BL report – Researchers of Tomorrow
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1. Identification of knowledge
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Netvibes Newsfeeds SG Health and Community Care
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Email newsfeeds
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Blogs
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#phdchat
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Slideshare
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2. Creation of knowledge
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3. Quality assurance of knowledge
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Academia.edu
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4. Dissemination of knowledge
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Knowledge Hub Sharepoint Huddle Yammer Idea Street
Online collaborative spaces used by Scottish Government
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Yammer
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Google +
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Data Collection and Analysis
• Most social media tools have their own free analytics tools
• Corporate organisations often purchase data collection tools
• Cross platform analysis is in infancy
• “An Introduction to Social Media Analytics” http://vimeo.com/57241964
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Digital identity
Personal
Professional
Official
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University of Glasgow Social Media Policy
http://www.gla.ac.uk/about/interact/terms
University of Glasgow Social Media Guidance
http://www.gla.ac.uk/staff/communicationstoolkit/guidetosocialmedia/
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Summary• Choose the best tools for you and experiment• Don’t get hung up on the technology• Find out what your colleagues use • Decide if and how you want to collate and
analyse your data• Remember your digital identity• Don’t forget to follow your organisation’s social
media guidance and policy • Don’t say anything on social media that you
wouldn’t say in public
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Add picture on desktop
• It doesn’t matter how many resources you have if you don’t know how to use them it will never be enough.
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Jenny Foreman
Morag Higgison
Scottish Government Library Blog
http://sglibraryservices.wordpress.com/
University of Glasgow Library Social Media Contact