social media: an avenue in your job search

19
Social Media: An Avenue in Your Job Search

Post on 18-Oct-2014

4.778 views

Category:

Business


3 download

DESCRIPTION

Presentation given at the 9 May 09 CareerExpo, Stamford, CT. - Discover the hidden job market through social media. - Craft a job search campaign that exploits social media. - Manage your reputation in a hard-to-control virtual world.

TRANSCRIPT

Page 1: Social Media: An Avenue In Your Job Search

Social Media: An Avenue in

Your Job Search

Page 2: Social Media: An Avenue In Your Job Search

Today’s Discussion

Discover the hidden job market through social media.

Craft a job search campaign that exploits social media.

Manage your reputation in a hard-to-control virtual world.

Page 3: Social Media: An Avenue In Your Job Search

Social Media: Information Democratization

Page 4: Social Media: An Avenue In Your Job Search

ExperimentalEsotericOrganicGrassrootsBetaAtypicalWeb 2.0Human-poweredParticipatory

What Is Social Media?

Page 5: Social Media: An Avenue In Your Job Search

Many Faces

Page 6: Social Media: An Avenue In Your Job Search

We’re Here To Help

Page 7: Social Media: An Avenue In Your Job Search

resumebear.com

Recruiters on Twitter

These Companies Hiring Now!

Newspapers That Tweet About Jobs and Career Opportunities

Twitterers To Follow

Page 8: Social Media: An Avenue In Your Job Search

Job Search: Building Trusted

Relationships

Page 9: Social Media: An Avenue In Your Job Search

Innovation

Page 10: Social Media: An Avenue In Your Job Search

Passion

Page 11: Social Media: An Avenue In Your Job Search

Compassion

Page 12: Social Media: An Avenue In Your Job Search

Reputation

Page 13: Social Media: An Avenue In Your Job Search

There are no unique fingerprints on the Internet

Anyone Can Claim To Be You

Page 14: Social Media: An Avenue In Your Job Search

The Washington Post, 7 July 2007

“At the height of the cyber-abuse, Sue Scheff, a consultant to parents of troubled teens, would type her name in a Google search box and brace herself: Up would pop page after page of attack postings.”

When Good People Get Bad Press

Page 15: Social Media: An Avenue In Your Job Search

When Good People Create Bad Press

Page 16: Social Media: An Avenue In Your Job Search

A Cottage Industry Is Born

Page 17: Social Media: An Avenue In Your Job Search

Where In The World Is Maurene?

Blog comments – backtype.com

Discussion boards - boardtracker.com

Tweets - search.twitter.com

Blog comments – backtype.com

Blog posts – Technorati.com

Google - Google.com/alerts

Search aggregator - whostalkin.com

aka Maurene Gray, Maurene Caplan Grey, Maureen Grey, Maureen Caplan, Maureen Kaplan Gray , Maureen Kaplin Gray….

Page 18: Social Media: An Avenue In Your Job Search

Recommendations Become literate in social media.

Evaluate a variety of social media sources for job leads.

Showcase your strengths using a variety of social media tools. Keep your message consistent.

Claim your name: site, email address, directories …

Blog, comment on blogs, twitter, clean up your LinkedIn, Plaxo and Facebook profiles. Aggregate as many services as possible.

Use free or for-fee services to make sure that your reputation shines.

Page 19: Social Media: An Avenue In Your Job Search

Maurene Caplan GreyFounder, Principal Analyst

[email protected]://grey-consulting.com

http://linkedin.com/in/maurenegrey

Thank You