social media 4 business promotions

By

Dr.Kumuda Gururao

www.advisor2u.com

Email: [email protected]

Author of the ebook 'Guide 2 iMarketing 4 Ur Business’For details visit: www.guide2imarketing.com

1

Social Media 4 Business Promotions

What is Social Media?

Social Media represents the online tools that enable you to interact in one-one, one-many and many-many conversational format deviating from usual one-way broadcasting options offered by media.

The real-time, borderless interaction offered to participants provide an opportunity to explore, innovate something that is useful to mankind.

Author of the ebook 'Guide 2 iMarketing 4 Ur Business‘For details visit: www.guide2imarketing.com

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1.To establish branding2.To increase traffic3.To contain diffusion of knowledge4.To interact with your customers.


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In what ways social media can be used for promoting business?


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Why should we choose Social Media to establish your brand?

Because according to, ‘Social Media Revolution: Visualised’to reach audience of 50 million, it took

38 years for Radio

13 years for TV

4 years for internet

But took less than 9 months for Facebook to reach audience of 100 million

Less than 9 months for download of ipod application to reach 100 billion.


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In the near future people are going to find products and services throughsocial media.

Hence isn't it time you enbraced social media to establish branding ofyour product or services?


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80% of companies use LINKEDIN AS PRIMARY TOOL to search for employees. 80% of people TWEET on mobile devices anytime from anywhere You can now visualize the potential of customer dialogues in this scenario.

YouTube is the 2nd largest Search Engine (SE) in world.

34% users post comments on blogs.

Won’t you like to hear positive comments about your brand?


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The Forrester Research Report titled, 'The Future of the Social Web' suggests the past, present and future of social web into 5 overlapping areas.

They are:

1. Era of social relationships 2. Era of social functionality 3 Era of social colonization 4. Era of soical context 5. Era of social commerce


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The following figure illustrates how the social web affects brands, consumers and social networks.

Source: http://www.destinationcrm.com/Articles/CRM-News/Daily-News/Social-Media-The-Five-Year-Forecast-53635.aspx

I’ m sure you have realized the importance of Social Media. What are the main social media tools that can be used for Promoting your business?

1. Twitter (Micro-blogs) 2. Linkedin (Business Social Network) 3. Blogs (Social Media Blogs) 4. FaceBook (Social Network)


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How do you promote business through Twitter?

Develop a strategy depending on company’s requirement and implement them on Twitter. You can

1.Establish Branding (matching with website)2.Increase Traffic (create targeted traffic)3.Use it for Knowledge Management-

Deploy following applications.

•CoTweet•Twaitter


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• TweetFunnel• HootSuite• TwitIQ

4. CRM – Using HootSuite and TwitIQ

How do you promote business through Linkedin?

Establish

• Important Connections• Create a brand for service / product• Develop Business Associations / Partnerships• Expert opinion on new product, existing ones• Knowledge Management


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Social Media Blogs

• Create Branding• Establish URM (User Relationship Management)• Establish authority in your business


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FaceBook

• Establish Business Presence• Create branding for your service / product• Improve traffic• Interaction with users, customers


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Would like to implement Social Media Marketing 4 Ur Business?.

Then reach me through Email: [email protected] http://www.advisor2u.com for more details.


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Author of the ebook 'Guide 2 iMarketing 4 Ur Business‘SFor details visit: www.guide2imarketing.com

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Thank U 4 Stopping By.

Dr.Kumuda Gururao www.advisor2u.com Email Id:[email protected]

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