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improve your social presence

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FACEBOOK

TWITTERREVIEWSBLOGS

What does your online identity & social presencelook like to customers, prospects & employees?

42% of Twitterusers use it to learn about or

research productsand services

67% of B2Ccompanies

have acquireda new customer

via Facebook

41% of B2Bcompanies

have acquireda new customer

via Facebook

57% of peopletalk more onlinethan in real life 52% of consumers

say blogs impactedpurchase decisions

Companies usingTwitter average 2x

more leads thanthose that don’ttweet & engage! increase lead opportunities & revenue

respond to brand mentionsreach more people with your marketing

Are you making good use ofonline tools? They can help you:

9 out of 10 organizations communi-

cate their messages with content of

some type. Some of the most popular

methods invite engagement with the

audience for a two-way dialogue and

enhanced experience for prospects &

customers.

article posting

social media

blogging

email newsletters

case studies

in person events

whitepapers

webcasts

print magazines

promotion intraditional media

microsites

print newsletters

research reports

ebooks

digital magazines

mobile

virtual conferences

79%

74%

65%

63%

58%

56%

51%

42%

42%

31%

30%

25%

23%

16%

15%

13%

13%

videos 52%

podcasts 16%

2PLAN

3ACT

Twitter

Faceboo!

Yo$ Tub%

Linke" I#

We make use of multiple social channels to help you market, respond to leads, develop natural communities around your brand and provide phenomenal customer service.

audit of presence, data analysis and

observations

strategy andactionable

insights

execution ofplans & strategy

with reports

SOCIAL IDASSESSMENT

SOCIAL IDSTRATEGY

SOCIAL IDACTION

1ASSESS

2PLAN

3ACTASSESSMENT

W! star" b# listenin$

To find out what’s working, what’s not, and what the state of your brand is online, we leave no digital stone unturned to discover what your existing presence looks like. You might be surprised by what we find!

ACTIONW! improv! your onlin! presenc!

Turning Strategy into reality, and your connections into wild, crazy advocates is the fun part of our job. From new social media channel designs to live online events, contests and more, we animate and socialize your brand online to help you grow your business!

STRATEGYW! us! wha" w! lear% t& creat! ' pla%

Working with key stakeholders, we use our Assessment findings to lay out a plan of action and approach that reflects your needs, your business goals and is a fit for your time, resources and budget.

ASSESSMENT1

ASSESS

2PLAN

3ACT

W! star" b# listenin$ & anal%in$ your curren" presenc!

landscape reputation findability

accessibility objectives resources

fans/foes employees experience

1ASSESS

2PLAN

3ACT

STRATEGYW! us! wha" w! lear# t$ creat! % pla# of actio#

channels messaging engagement

assets content integration

policies resources analytics

1ASSESS

2PLAN

3ACT

campaigns design+dev outreach

content live events marketing

contests interacting monitoring

ACTIONW! improv! your onlin! presenc! wit"creativ! asset# & communit$ engagemen%

1ASSESS

2PLAN

3ACT

One-time feebased on

company size

(starts at $4000)

One-time feebased on

company size,resources and

scope of change

(starts at $2000)

Monthly retainer

Packages of 12, 2032 or more hours,based on amountof activity desired

(starts at $1500/month)

All 3 steps availableindividually or as part ofa full Social ID package

Price! & Plan!

Since 2002, Fresh ID has helped companiesof all sizes navigate the online waters andextend their brand into new channels.

Call us at 816.359.3554

Visit our site to see examples

Download our framework

freshid.com/social-id

Statistics Sources | Marketo, Junta42, Content Marketing Institute & MarketingProfs