social franchising alternate service delivery channel
DESCRIPTION
Presentation to Centre for Global Development. Social Franchising Alternate service delivery channel. 20.11.2008. Overview of Indian Scenario. Only two channels available for large scale service delivery Public sector20% Private sector80%. - PowerPoint PPT PresentationTRANSCRIPT
JANANI
Social Franchising Alternate service delivery channel
Presentation to Centre for Global Development
20.11.2008
JANANI
Only two channels available for large scale service delivery
Public sector 20% Private sector 80%
Major resources in the private sector in India
Overview of Indian Scenario
JANANI
Private sector resources can be utilized Through subsidies Economies of scale-Generating
clients through advertisement/referral
Franchising-a means of attaining this goal
Leveraging Private Sector resources
JANANI
•Phase I: 1998 to 2002 – no franchise fee (496)−Provided training−Set up a referral channel(Titli centres)−Provided communication support
•Phase II: 2003 to 2007 – $1,000 franchise fee (50)−Included other healthcare services−Provided benchmark through its 18 own clinics−Provided Clinic Coordinators −Strengthened the referral system−Communication support
•Phase III: 2008 to 2012 – −Scale up FP delivery…continued……
What did Janani do?
JANANIJanani Delivery Channel
PROVIDERS• 600 Doctors• 3000 Nurses
MOTIVATORS• 7500 TC/ ASHA• 4000 Chemists
Referral
Services
JANANI CLIENT
JANANI
•Own clinics – 40 for effective coverage of the two states and proper benchmarking
•Tie-up with approximately 200 outreach clinics as franchisee
•Train and network 3000 paramedics, 4000 chemist and 7500 motivators(titli centres)
•Potential for large scale delivery and revenue generation
•Social Marketing continues in urban areas
Overview Phase III
JANANI
•$35 per sterilization from the government • Free contraceptives from the government
−IUDs−OCPs−Condoms
•Donor funds for operations, communication, training and some commodities
•Revenues
Resources - Phase III
JANANI
−As an outreach clinic to provide pre and post operative checkup to clients −Help in accreditation−Training
-Female Sterilization-Male Sterilization-IUD-Abortion-STI screening and Treatment
−Regular supply of MVA kits, MA drugs, IUDs and STI kits− Advertisement/referral support
Franchisee Clinics-Phase III
JANANI
Referral incentive of $4 per client opting for a permanent method/IUD
Regular supply of pills and condoms
Training on counseling, FP, STI and MA
Communication
JANANI
Beyond Phase III: >2012
Move away from the “camp” approach
Maintain the prices during current period in case subsidies are withdrawn beyond 2012
JANANI
www.Janani.org
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