Social, Digital & Mobile in The Middle East, North Africa & Turkey

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This report offers a thorough, in-depth review of all the key stats for the Social, Digital and Mobile landscape around The Middle East, North Africa and Turkey in 2014. Packed with more than 140 slides covering 20 key countries around the region, this report has been designed to offer stand-out infographics that are ready to cut-and-paste direct into your own presentations and blogs.

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Title 1We Are Social DIGITAL LANDSCAPE: MIDDLE EAST, NORTH AFRICA & TURKEY we are social WE ARE SOCIALS SNAPSHOT OF KEY DIGITAL STATISTICS AND DATA @wearesocialsgWe Are Social COUNTRIES DETAILED IN THIS REPORT 01 ALGERIA 05 IRAQ 09 LEBANON 13 PALESTINE 17 TUNISIA 02 BAHRAIN 06 ISRAEL 10 LIBYA 14 QATAR 18 TURKEY 03 EGYPT 07 JORDAN 11 MOROCCO 15 SAUDI ARABIA 19 UAE 04 IRAN 08 KUWAIT 12 OMAN 16 SYRIA 20 YEMEN 01! 02! 14! 08! 15! 20! 12! 19! 03! 07! 09! 18! 05! 04!06! 13! 17! 11! 10! 16! wearesocial.sg @wearesocialsg 3We Are Social CONTACT WE ARE SOCIAL FOR HELP IN TURNING THESE FINDINGS INTO A SOCIAL STRATEGY: SAYHELLO@WEARESOCIAL.SG @WEARESOCIALSG +65 6423 1051 WEARESOCIAL.SG @wearesocialsg 4We Are Social GLOBAL & REGIONAL OVERVIEW @wearesocialsg 5We Are Social TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION UNIQUE MOBILE USERS MOBILE PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION GLOBAL DIGITAL STATISTICS JUL 2014 7,176,000,000 2,928,000,000 1,972,000,000 RURAL Sources: US Census Bureau, InternetLiveStats, InternetWorldStats, CNNIC, IAMAI, Facebook, Tencent, VKontakte, GSMA Intelligence 3,574,000,000 7,124,000,000 52% 48% 41% 27% 50% 99% @wearesocialsg 6We Are Social ACTIVE GLOBAL SOCIAL MEDIA USERS JUL 2014 Sources: most recent user data in company press releases, correct as at June 2014 SOCIAL NETWORK MESSENGER / CHAT APP BASED ON ACCOUNTS THAT HAVE LOGGED IN AT LEAST ONCE IN THE PAST 30 DAYS, IN MILLIONS 1,280 ! 848 ! 644 ! 500 ! 396 ! 343 ! 300 ! 255 ! 230 ! 220 ! FACEBOOK QQ QZONE WHATSAPP WECHAT GOOGLE+ LINKEDIN TWITTER TUMBLR TENCENT WEIBO @wearesocialsg 7We Are Social INTERNET PENETRATION JUL 2014 Sources: US Census Bureau, InternetLiveStats, InternetWorldStats GLOBAL AVERAGE: 41%99%! 97%! 97%! 94%! 81%! 80%! 76%! 64%! 61%! 51%! 46%! 46%! 43%! 41%! 40%! 27%! 26%! 22%! 18%! 17%! 8%! KUWAIT QATAR BAHRAIN UAE LEBANON OMAN ISRAEL SAUDIARABIA MOROCCO JORDAN EGYPT TUNISIA TURKEY GLOBAL PALESTINE IRAN SYRIA LIBYA YEMEN ALGERIA IRAQ @wearesocialsg 8We Are Social SHARE OF NET TRAFFIC BY DEVICE JUL 2014 Sources: US Census Bureau, InternetLiveStats, InternetWorldStats. NB: numbers represent share of page views, not share of users. 98%! 97%! 97%! 97%! 97%! 97%! 96%! 96%! 95%! 94%! 93%! 92%! 91%! 90%! 90%! 89%! 89%! 89%! 89%! 82%! 81%! 2%! 3%! 3%! 3%! 3%! 3%! 4%! 4%! 5%! 6%! 7%! 8%! 9%! 10%! 10%! 11%! 11%! 11%! 11%! 18%! 19%! ALGERIA EGYPT MOROCCO PALESTINE TUNISIA YEMEN ISRAEL TURKEY SYRIA JORDAN IRAN GLOBAL IRAQ QATAR UAE BAHRAIN LEBANON LIBYA OMAN SAUDIARABIA KUWAIT MOBILE SHARE OF WEB TRAFFIC PC SHARE OF WEB TRAFFIC @wearesocialsg 9We Are Social SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, Facebook, Tencent, VKontakte GLOBAL AVERAGE: 27%56%$ 54%$ 51%$ 49%$ 48%$ 48%$ 47%$ 42%$ 42%$ 33%$ 31%$ 30%$ 27%$ 27%$ 23%$ 23%$ 22%$ 18%$ 6%$ N/A$ N/A$ QATAR ISRAEL UAE KUWAIT JORDAN LEBANON TURKEY TUNISIA BAHRAIN PALESTINE SAUDIARABIA LIBYA OMAN GLOBAL EGYPT IRAQ MOROCCO ALGERIA YEMEN IRAN SYRIA @wearesocialsg 10We Are Social MOBILE SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, Facebook GLOBAL AVERAGE: 21% 46%! 43%! 42%! 42%! 41%! 36%! 34%! 34%! 29%! 26%! 23%! 22%! 21%! 20%! 17%! 15%! 15%! 9%! 4%! N/A! N/A! QATAR ISRAEL KUWAIT LEBANON UAE JORDAN TURKEY BAHRAIN TUNISIA SAUDIARABIA LIBYA OMAN GLOBAL PALESTINE IRAQ MOROCCO EGYPT ALGERIA YEMEN IRAN SYRIA @wearesocialsg 11We Are Social MOBILE SUBSCRIPTION PENETRATION JUL 2014 Sources: US Census Bureau, GSMA Intelligence GLOBAL AVERAGE: 98%212%! 193%! 188%! 174%! 168%! 163%! 150%! 129%! 127%! 127%! 127%! 115%! 102%! 102%! 98%! 97%! 94%! 85%! 75%! 61%! 55%! KUWAIT BAHRAIN SAUDIARABIA OMAN UAE LIBYA JORDAN MOROCCO IRAN TUNISIA ISRAEL EGYPT IRAQ ALGERIA GLOBAL QATAR LEBANON TURKEY PALESTINE YEMEN SYRIA @wearesocialsg 12We Are Social 3G SUBSCRIPTION PENETRATION JUL 2014 Sources: US Census Bureau, GSMA Intelligence 72%! 61%! 58%! 57%! 56%! 52%! 50%! 46%! 45%! 43%! 34%! 23%! 20%! 17%! 6%! 5%! 3%! N/A! N/A! N/A! ISRAEL TURKEY SAUDIARABIA KUWAIT UAE QATAR LIBYA LEBANON OMAN BAHRAIN JORDAN EGYPT MOROCCO SYRIA TUNISIA YEMEN IRAQ ALGERIA IRAN PALESTINE @wearesocialsg 13We Are Social INDIVIDUAL COUNTRY DATA @wearesocialsg 14We Are Social ALGERIA We Are Social @wearesocialsg 15 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN ALGERIA 38.8 MILLION 6.70 MILLION 7.00 MILLION 39.5 MILLION PENETRATION: 17% PENETRATION: 18% PENETRATION: 102% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 73% @wearesocialsg 16We Are Social ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 3,400,000 ALGERIA OVERVIEW 38,814,000 6,670,000 7,000,000 39,500,000 RURAL 73% 27% 17% 18% 102% 9% We Are Social @wearesocialsg 17 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 6.67 M 17% 98% 2% We Are Social @wearesocialsg 18 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 18% 49%3.4 M 9%7.0 M We Are Social @wearesocialsg 19 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 39.5 M 91% 9% [ N/A ] We Are Social @wearesocialsg 20 BAHRAIN We Are Social @wearesocialsg 21 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN BAHRAIN 1.34 MILLION 1.30 MILLION 560 THOUSAND 2.6 MILLION PENETRATION: 97% PENETRATION: 42% PENETRATION: 193% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 89% We Are Social @wearesocialsg 22 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 460,000 BAHRAIN OVERVIEW 1,344,000 1,298,000 560,000 2,600,000 RURAL 89% 97% 42% 34% 193% 11% We Are Social @wearesocialsg 23 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 1.30M 97% 89% 11% We Are Social @wearesocialsg 24 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 42% 82%460 K 34%560 K We Are Social @wearesocialsg 25 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 2.6 M 80% 20% 43% We Are Social @wearesocialsg 26 EGYPT We Are Social @wearesocialsg 27 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN EGYPT 86.9 MILLION 40.3 MILLION 20.0 MILLION 99.6 MILLION PENETRATION: 46% PENETRATION: 23% PENETRATION: 115% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 44% We Are Social @wearesocialsg 28 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 12,600,000 EGYPT OVERVIEW 89,985,000 40,312,000 20,000,000 99,600,000 RURAL 44% 56% 46% 23% 15% 115% We Are Social @wearesocialsg 29 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 40.3 M 46% 97% 3% We Are Social @wearesocialsg 30 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 23% 63%12.6 M 15%20.0 M We Are Social @wearesocialsg 31 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 99.6 M 94% 6% 23% We Are Social @wearesocialsg 32 IRAN We Are Social @wearesocialsg 33 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN IRAN 80.8 MILLION 22.2 MILLION [ N/A ] 102.9 MILLION PENETRATION: 27% PENETRATION: 127% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 69% We Are Social @wearesocialsg 34 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence [ N/A ] IRAN OVERVIEW 80,841,000 22,201,000 [ N/A ] 102,900,000 RURAL 69% 31% 127% [ N/A ] 27% [ N/A ] We Are Social @wearesocialsg 35 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 22.2 M 27% 93% 7% We Are Social @wearesocialsg 36 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 103 M 73% 27% [ N/A ] We Are Social @wearesocialsg 37 IRAQ We Are Social @wearesocialsg 38 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN IRAQ 32.6 MILLION 2.71 MILLION 7.40 MILLION 33.3 MILLION PENETRATION: 8% PENETRATION: 23% PENETRATION: 102% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 67% We Are Social @wearesocialsg 39 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 5,600,000 IRAQ OVERVIEW 32,586,000 2,798,000 7,400,000 33,300,000 RURAL 67% 33% 23% 17% 102% 8% We Are Social @wearesocialsg 40 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 2.71 M 8% 91% 9% We Are Social @wearesocialsg 41 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 23% 76%5.60 M 17%7.40 M We Are Social @wearesocialsg 42 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 33.3 M 98% 2% 3% We Are Social @wearesocialsg 43 ISRAEL We Are Social @wearesocialsg 44 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN ISRAEL 7.82 MILLION 5.93 MILLION 4.20 MILLION 9.90 MILLION PENETRATION: 76% PENETRATION: 54% PENETRATION: 127% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 92% We Are Social @wearesocialsg 45 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 3,400,000 ISRAEL OVERVIEW 7,822,000 5,929,000 4,200,000 9,900,000 RURAL 92% 76% 54% 43% 127% 8% We Are Social @wearesocialsg 46 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 5.93 M 76% 96% 4% We Are Social @wearesocialsg 47 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 54% 81%3.40 M 43%4.20 M We Are Social @wearesocialsg 48 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 9.90 M 18% 82% 72% We Are Social @wearesocialsg 49 SMARTPHONE PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION SMARTPHONE USERS SEARCHING FOR LOCAL INFORMATION VIA THEIR PHONE SMARTPHONE USERS RESEARCHING PRODUCTS VIA THEIR PHONE SMARTPHONE USERS WHO HAVE MADE A PURCHASE VIA THEIR PHONE SMARTPHONE USE Source: Googles Our Mobile Planet Report JUL 2014 57% 95% 78% 31% We Are Social @wearesocialsg 50 JORDAN We Are Social @wearesocialsg 51 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN JORDAN 6.60 MILLION 3.38 MILLION 3.20 MILLION 9.90 MILLION PENETRATION: 51% PENETRATION: 48% PENETRATION: 150% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 83% We Are Social @wearesocialsg 52 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 2,400,000 JORDAN OVERVIEW 6,600,000 3,380,000 3,200,000 9,900,000 RURAL 83% 17% 51% 48% 36% 150% We Are Social @wearesocialsg 53 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 3.38 M 51% 94% 6% We Are Social @wearesocialsg 54 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 48% 75%2.40 M 36%3.20 M We Are Social @wearesocialsg 55 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 9.90 M 92% 8% 34% We Are Social @wearesocialsg 56 KUWAIT We Are Social @wearesocialsg 57 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN KUWAIT 3.07 MILLION 3.02 MILLION 1.50 MILLION 6.50 MILLION PENETRATION: 99% PENETRATION: 49% PENETRATION: 212% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 98% We Are Social @wearesocialsg 58 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 1,280,000 KUWAIT OVERVIEW 3,066,000 3,022,000 1,500,000 6,500,000 RURAL 98% 99% 49% 42% 212% % 2% We Are Social @wearesocialsg 59 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 3.02M 99% 81% 19% We Are Social @wearesocialsg 60 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 49% 85%1.28 M 42%1.50 M We Are Social @wearesocialsg 61 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 6.50 M 76% 24% 57% We Are Social @wearesocialsg 62 LEBANON We Are Social @wearesocialsg 63 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN LEBANON 4.14 MILLION 3.34 MILLION 2.00 MILLION 3.90 MILLION PENETRATION: 81% PENETRATION: 48% PENETRATION: 94% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 87% We Are Social @wearesocialsg 64 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 1,720,000 LEBANON OVERVIEW 4,137,000 3,337,000 2,000,000 3,900,000 RURAL 87% 81% 48% 42% 94% 13% We Are Social @wearesocialsg 65 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 3.34 M 81% 89% 11% We Are Social @wearesocialsg 66 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 48% 86%1.72 M 42%2.00 M We Are Social @wearesocialsg 67 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 3.90 M 82% 18% 46% We Are Social @wearesocialsg 68 LIBYA We Are Social @wearesocialsg 69 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN LIBYA 6.24 MILLION 1.36 MILLION 1.86 MILLION 10.2 MILLION PENETRATION: 22% PENETRATION: 30% PENETRATION: 163% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 78% We Are Social @wearesocialsg 70 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 1,440,000 LIBYA OVERVIEW 6,244,000 1,362,000 1,860,000 10,200,000 RURAL 78% 22% 22% 30% 23% 163% We Are Social @wearesocialsg 71 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 1.36 M 22% 89% 11% We Are Social @wearesocialsg 72 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 30% 77%1.44 M 23%1.86 M We Are Social @wearesocialsg 73 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 10.2 M 96% 4% 50% We Are Social @wearesocialsg 74 MOROCCO We Are Social @wearesocialsg 75 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN MOROCCO 33.0 MILLION 20.2 MILLION 7.40 MILLION 42.4 MILLION PENETRATION: 61% PENETRATION: 22% PENETRATION: 129% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 57% We Are Social @wearesocialsg 76 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 5,000,000 MOROCCO OVERVIEW 32,987,000 20,207,000 7,400,000 42,400,000 RURAL 57% 43% 61% 22% 15% 129% We Are Social @wearesocialsg 77 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 20.2 M 61% 97% 3% We Are Social @wearesocialsg 78 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 22% 68%5.00 M 15%7.40 M We Are Social @wearesocialsg 79 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 42.4 M 95% 5% 20% We Are Social @wearesocialsg 80 OMAN We Are Social @wearesocialsg 81 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN OMAN 3.22 MILLION 2.58 MILLION 860 THOUSAND 5.60 MILLION PENETRATION: 80% PENETRATION: 27% PENETRATION: 174% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 73% We Are Social @wearesocialsg 82 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 720,000 OMAN OVERVIEW 3,220,000 2,584,000 860,000 5,600,000 RURAL 73% 27% 80% 27% 22% 174% We Are Social @wearesocialsg 83 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 2.58 M 80% 89% 11% We Are Social @wearesocialsg 84 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 27% 84%720K 22%860 K We Are Social @wearesocialsg 85 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 5.60 M 91% 9% 45% We Are Social @wearesocialsg 86 PALESTINE We Are Social @wearesocialsg 87 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN PALESTINE 4.42 MILLION 1.78 MILLION 1.48 MILLION 3.30 MILLION PENETRATION: 40% PENETRATION: 33% PENETRATION: 75% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 74% We Are Social @wearesocialsg 88 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 900,000 PALESTINE OVERVIEW 4,421,000 1,780,000 1,480,000 3,300,000 RURAL 74% 26% 40% 33% 20% 75% We Are Social @wearesocialsg 89 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 1.78 M 40% 97% 3% We Are Social @wearesocialsg 90 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 33% 61%900 K 20%1.48 M We Are Social @wearesocialsg 91 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 3.30 M 90% 10% [ N/A ] We Are Social @wearesocialsg 92 QATAR We Are Social @wearesocialsg 93 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN QATAR 2.27 MILLION 2.19 MILLION 1.26 MILLION 2.20 MILLION PENETRATION: 97% PENETRATION: 56% PENETRATION: 97% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 99% We Are Social @wearesocialsg 94 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 1,040,000 QATAR OVERVIEW 2,268,000 2,192,000 1,260,000 2,200,000 RURAL 99% 97% 56% 46% 97% 1% We Are Social @wearesocialsg 95 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 2.19 M 97% 90% 10% We Are Social @wearesocialsg 96 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 56% 83%1.04 M 46%1.26 M We Are Social @wearesocialsg 97 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 2.20 M 86% 14% 52% We Are Social @wearesocialsg 98 SAUDI ARABIA We Are Social @wearesocialsg 99 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN SAUDI ARABIA 27.3 MILLION 17.4 MILLION 8.60 MILLION 51.3 MILLION PENETRATION: 64% PENETRATION: 31% PENETRATION: 188% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 82% We Are Social @wearesocialsg 100 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 7,000,000 SAUDI ARABIA OVERVIEW 27,346,000 17,397,000 8,600,000 51,300,000 RURAL 82% 18% 64% 31% 26% 188% We Are Social @wearesocialsg 101 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 17.4 M 64% 82% 18% We Are Social @wearesocialsg 102 AVERAGE TIME THAT INTERNET USERS SPEND EACH DAY USING THE INTERNET THROUGH A DESKTOP, TABLET, OR LAPTOP AVERAGE TIME THAT MOBILE INTERNET USERS SPEND EACH DAY USING MOBILE INTERNET AVERAGE TIME THAT SOCIAL MEDIA USERS SPEND EACH DAY USING SOCIAL MEDIA JUL 2014 TIME SPENT ONLINE Sources: US Census Bureau, GlobalWebIndex 4H 07M 3H 33M 3H 14M We Are Social @wearesocialsg 103 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 31% 81%7.00 M 26%8.60 M We Are Social @wearesocialsg 104 JUL 2014 TOP SOCIAL MEDIA PLATFORMS USED IN THE PAST MONTH OWN AN ACCOUNT FIGURES REPRESENT THE PERCENTAGE OF INTERNET USERS SURVEYED BY GLOBALWEBINDEX Source: GlobalWebIndex 39%! 31%! 25%! 18%! 10%! 88%! 81%! 78%! 47%! 31%! FACEBOOK TWITTER GOOGLE+ INSTAGRAM LINKEDIN We Are Social @wearesocialsg 105 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 51.3 M 81% 19% 58% We Are Social @wearesocialsg 106 SMARTPHONE PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION SMARTPHONE USERS SEARCHING FOR LOCAL INFORMATION VIA THEIR PHONE SMARTPHONE USERS RESEARCHING PRODUCTS VIA THEIR PHONE SMARTPHONE USERS WHO HAVE MADE A PURCHASE VIA THEIR PHONE SMARTPHONE USE Source: Googles Our Mobile Planet Report JUL 2014 73% 89% 83% 31% We Are Social @wearesocialsg 107 JUL 2014 PERCENTAGE OF THE TOTAL POPULATION WATCHING VIDEOS ON MOBILE (YOUTUBE) PERCENTAGE OF THE TOTAL POPULATION USING SOCIAL MEDIA APPS PERCENTAGE OF THE TOTAL POPULATION USING GAME APPS PERCENTAGE OF THE TOTAL POPULATION USING LOCATION- BASED APPS PERCENTAGE OF THE TOTAL POPULATION USING BANKING OR FINANCE APPS ACTIVITIES ON MOBILE $ Sources: US Census Bureau, GlobalWebIndex 60% 15%32% 12%33% We Are Social @wearesocialsg 108 SYRIA We Are Social @wearesocialsg 109 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN SYRIA 22.6 MILLION 5.86 MILLION [ N/A ] 12.5 MILLION PENETRATION: 26% PENETRATION: 55% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 56% We Are Social @wearesocialsg 110 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence [ N/A ] SYRIA OVERVIEW 22,598,000 5,861,000 [ N/A ] 12,500,000 RURAL 56% 44% 26% 55% [ N/A ] [ N/A ] We Are Social @wearesocialsg 111 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 5.86 M 26% 95% 5% We Are Social @wearesocialsg 112 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 12.5 M 91% 9% 17% We Are Social @wearesocialsg 113 TUNISIA We Are Social @wearesocialsg 114 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN TUNISIA 10.9 MILLION 5.05 MILLION 4.60 MILLION 13.9 MILLION PENETRATION: 46% PENETRATION: 42% PENETRATION: 127% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 66% We Are Social @wearesocialsg 115 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 3,200,000 TUNISIA OVERVIEW 10,938,000 5,054,000 4,600,000 13,900,000 RURAL 66% 34% 46% 42% 29% 127% We Are Social @wearesocialsg 116 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 5.05 M 46% 97% 3% We Are Social @wearesocialsg 117 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 42% 70%3.20 M 29%4.60 M We Are Social @wearesocialsg 118 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 13.9 M 95% 5% 6% We Are Social @wearesocialsg 119 TURKEY We Are Social @wearesocialsg 120 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN TURKEY 81.6 MILLION 35.4 MILLION 38.0 MILLION 69.4 MILLION PENETRATION: 43% PENETRATION: 47% PENETRATION: 85% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 72% We Are Social @wearesocialsg 121 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 28,000,000 TURKEY OVERVIEW 81,619,000 35,359,000 38,000,000 69,400,000 RURAL 72% 28% 43% 47% 34% 85% We Are Social @wearesocialsg 122 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 35.4 M 43% 96% 4% We Are Social @wearesocialsg 123 AVERAGE TIME THAT INTERNET USERS SPEND EACH DAY USING THE INTERNET THROUGH A DESKTOP, TABLET, OR LAPTOP AVERAGE TIME THAT MOBILE INTERNET USERS SPEND EACH DAY USING MOBILE INTERNET AVERAGE TIME THAT SOCIAL MEDIA USERS SPEND EACH DAY USING SOCIAL MEDIA JUL 2014 TIME SPENT ONLINE Sources: US Census Bureau, GlobalWebIndex 4H 37M 2H 20M 2H 37M We Are Social @wearesocialsg 124 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 47% 74%28.0 M 34%38.0 M We Are Social @wearesocialsg 125 JUL 2014 TOP SOCIAL MEDIA PLATFORMS USED IN THE PAST MONTH OWN AN ACCOUNT FIGURES REPRESENT THE PERCENTAGE OF INTERNET USERS SURVEYED BY GLOBALWEBINDEX Source: GlobalWebIndex 58%! 35%! 29%! 15%! 10%! 94%! 72%! 75%! 34%! 34%! FACEBOOK TWITTER GOOGLE+ INSTAGRAM LINKEDIN We Are Social @wearesocialsg 126 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 69.4 M 60% 40% 31% We Are Social @wearesocialsg 127 SMARTPHONE PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION SMARTPHONE USERS SEARCHING FOR LOCAL INFORMATION VIA THEIR PHONE SMARTPHONE USERS RESEARCHING PRODUCTS VIA THEIR PHONE SMARTPHONE USERS WHO HAVE MADE A PURCHASE VIA THEIR PHONE SMARTPHONE USE Source: Googles Our Mobile Planet Report JUL 2014 30% 95% 92% 43% We Are Social @wearesocialsg 128 JUL 2014 PERCENTAGE OF THE TOTAL POPULATION WATCHING VIDEOS ON MOBILE (YOUTUBE) PERCENTAGE OF THE TOTAL POPULATION USING SOCIAL MEDIA APPS PERCENTAGE OF THE TOTAL POPULATION USING GAME APPS PERCENTAGE OF THE TOTAL POPULATION USING LOCATION- BASED APPS PERCENTAGE OF THE TOTAL POPULATION USING BANKING OR FINANCE APPS ACTIVITIES ON MOBILE $ Sources: US Census Bureau, GlobalWebIndex 37% 15%22% 13%22% We Are Social @wearesocialsg 129 UNITED ARAB EMIRATES We Are Social @wearesocialsg 130 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN THE UAE 9.35 MILLION 8.81 MILLION 4.80 MILLION 15.7 MILLION PENETRATION: 94% PENETRATION: 51% PENETRATION: 168% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 84% We Are Social @wearesocialsg 131 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 3,800,000 UAE OVERVIEW 9,346,000 8,807,000 4,800,000 15,700,000 RURAL 84% 16% 94% 51% 41% 168% We Are Social @wearesocialsg 132 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 8.81 M 94% 90% 10% We Are Social @wearesocialsg 133 AVERAGE TIME THAT INTERNET USERS SPEND EACH DAY USING THE INTERNET THROUGH A DESKTOP, TABLET, OR LAPTOP AVERAGE TIME THAT MOBILE INTERNET USERS SPEND EACH DAY USING MOBILE INTERNET AVERAGE TIME THAT SOCIAL MEDIA USERS SPEND EACH DAY USING SOCIAL MEDIA JUL 2014 TIME SPENT ONLINE Sources: US Census Bureau, GlobalWebIndex 4H 47M 3H 16M 2H 48M We Are Social @wearesocialsg 134 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 51% 79%3.80 M 41%4.80 M We Are Social @wearesocialsg 135 JUL 2014 TOP SOCIAL MEDIA PLATFORMS USED IN THE PAST MONTH OWN AN ACCOUNT FIGURES REPRESENT THE PERCENTAGE OF INTERNET USERS SURVEYED BY GLOBALWEBINDEX Source: GlobalWebIndex 46%! 26%! 23%! 19%! 14%! 92%! 76%! 67%! 55%! 36%! FACEBOOK GOOGLE+ TWITTER LINKEDIN INSTAGRAM We Are Social @wearesocialsg 136 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 15.7 M 87% 13% 56% We Are Social @wearesocialsg 137 SMARTPHONE PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION SMARTPHONE USERS SEARCHING FOR LOCAL INFORMATION VIA THEIR PHONE SMARTPHONE USERS RESEARCHING PRODUCTS VIA THEIR PHONE SMARTPHONE USERS WHO HAVE MADE A PURCHASE VIA THEIR PHONE SMARTPHONE USE Source: Googles Our Mobile Planet Report JUL 2014 74% 90% 82% 38% We Are Social @wearesocialsg 138 JUL 2014 PERCENTAGE OF THE TOTAL POPULATION WATCHING VIDEOS ON MOBILE (YOUTUBE) PERCENTAGE OF THE TOTAL POPULATION USING SOCIAL MEDIA APPS PERCENTAGE OF THE TOTAL POPULATION USING GAME APPS PERCENTAGE OF THE TOTAL POPULATION USING LOCATION- BASED APPS PERCENTAGE OF THE TOTAL POPULATION USING BANKING OR FINANCE APPS ACTIVITIES ON MOBILE $ Sources: US Census Bureau, GlobalWebIndex 83% 22%45% 20%48% We Are Social @wearesocialsg 139 YEMEN We Are Social @wearesocialsg 140 TOTAL POPULATION INTERNET USERS ACTIVE SOCIAL MEDIA USERS ACTIVE MOBILE SUBSCRIPTIONS Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence JUL 2014 DIGITAL IN YEMEN 26.1 MILLION 4.78 MILLION 1.56 MILLION 15.9 MILLION PENETRATION: 18% PENETRATION: 6% PENETRATION: 61% NB: THIS STAT REFERS TO ACTIVE MOBILE SUBSCRIPTIONS, NOT UNIQUE USERS URBAN POP: 32% We Are Social @wearesocialsg 141 ACTIVE MOBILE SOCIAL USERS MOBILE SOCIAL PENETRATION TOTAL POPULATION INTERNET USERS ACTIVE MOBILE SUBSCRIPTIONS INTERNET PENETRATION URBAN MOBILE SUBSCRIPTION PENETRATION ACTIVE SOCIAL MEDIA USERS SOCIAL MEDIA PENETRATION JUL 2014 Sources: US Census Bureau, United Nations, InternetLiveStats, InternetWorldStats, Facebook, GSMA Intelligence 1,100,000 YEMEN OVERVIEW 26,053,000 4,778,000 1,560,000 15,900,000 RURAL 32% 68% 18% 61% 6% 4% We Are Social @wearesocialsg 142 TOTAL NUMBER OF ACTIVE INTERNET USERS INTERNET USERS AS A PERCENTAGE OF TOTAL POPULATION SHARE OF WEB TRAFFIC (PAGE VIEWS): DESKTOP AND LAPTOP COMPUTERS SHARE OF WEB TRAFFIC (PAGE VIEWS): MOBILE PHONES AND TABLETS JUL 2014 # INTERNET USE Sources: US Census Bureau, UN, InternetLiveStats, InternetWorldStats, StatCounter. NB: Share based on page views, not internet users 4.78 M 18% 97% 3% We Are Social @wearesocialsg 143 JUL 2014 # ACTIVE SOCIAL MEDIA USERS AS A PERCENTAGE OF TOTAL POPULATION TOTAL NUMBER OF ACTIVE SOCIAL MEDIA USERS (MAU) NUMBER OF ACTIVE MOBILE SOCIAL MEDIA USERS MOBILE SOCIAL USERS AS A PERCENTAGE OF TOTAL POPULATION PERCENTAGE OF TOTAL SOCIAL USERS ACCESSING VIA MOBILE # SOCIAL MEDIA USE Sources: US Census Bureau, United Nations, Facebook 6% 71%1.10 M 4%1.56 M We Are Social @wearesocialsg 144 TOTAL NUMBER OF ACTIVE MOBILE SUBSCRIPTIONS PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE PRE-PAID PERCENTAGE OF TOTAL MOBILE SUBSCRIPTIONS THAT ARE POST-PAID PERCENTAGE OF MOBILE SUBSCRIPTIONS THAT ARE 3G CONNECTIONS JUL 2014 3G # MOBILE USE Sources: US Census Bureau, United Nations, GSMA Intelligence 15.9 M 92% 8% 5% wearesocial.sg @wearesocialsg 250We Are Social FIND OUT MORE AT WEARESOCIAL.SG wearesocial.sg @wearesocialsg 231We Are Social @WEARESOCIAL LETSTALK@WEARESOCIAL.COM +1 646 476 2893 HTTP://WEARESOCIAL.COM UNITED STATES @WEARESOCIALBR FALECOMAGENTE@WEARESOCIAL.COM.BR +55 11 3032 7086 HTTP://WEARESOCIAL.COM.BR BRAZIL @WEARESOCIAL TALKTOUS@WEARESOCIAL.NET +44 (0)20 3195 1700 HTTP://WEARESOCIAL.NET UNITED KINGDOM @WEARESOCIALSG SAYHELLO@WEARESOCIAL.SG +65 6423 1051 HTTP://WEARESOCIAL.SG SINGAPORE GET IN TOUCH WITH OUR TEAMS: wearesocial.sg @wearesocialsg 232We Are Social @WEARESOCIALIT PARLACONNOI@WEARESOCIAL.IT +39 (0)2 3655 1868 HTTP://WEARESOCIAL.IT ITALY @WEARESOCIALAU LETS.CHAT@WEARESOCIAL.COM.AU +61 (02) 9046 3700 HTTP://WEARESOCIAL.COM.AU AUSTRALIA @WEARESOCIALFR CONVERSATION@WEARESOCIAL.FR +33 (0)1 73 00 32 70 HTTP://WEARESOCIAL.FR PARIS @WEARESOCIALDE SPRICHMITUNS@WEARESOCIAL.DE +49 (0)89 8099 110 20 HTTP://WEARESOCIAL.DE MUNICH GET IN TOUCH WITH OUR TEAMS: Making Friends & Inuencing People 45We Are Social WE ARE SOCIAL IS A GLOBAL CONVERSATION AGENCY. 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