Snapshot of Digital India - September 2014

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A compilation of statistics about online India's behavior patterns, connectivity, app usage, device usage, social media presence, sites visited, mobile and tablet market, and more!

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<ul><li> 1. j A _ SNAPSHOT UF4 DIIGW/4L IHNIH/4 7 X SEPTEMBER 2014 </li> <li> 2. wireless Subscribers W 914.62 million 28.03 million Broadband Subscribers 53.33 million lib </li> <li> 3. 559]] Urban_Te| ecom 383_]8 Ruralielecom iM_| _|UN Subscribers MILLION Subscribers 146 44.50 . _: MlLL| [lN MILLION R'''9"" _. _ 3 75.80 55.1 million OVERALL TELEDENSITY TOTAL 36 SUBSCRIBERS </li> <li> 4. I BILLION 2 BILLION 3 BILLION INTERNET USERS INTERNET USERS INTERNET USERS zoos ZUSIU 2oI4* ASIA: 48.4% EUROPE: I9"/ o OCEANIA: O3"/ o -S9 NORTH AND , 0 souru AMERIEA: 2l.8% AFRIEA 9-8 / 2014 - Predicted to reach 3 Billion madc </li> <li> 5. Total Internet Users 243.2 million India's Share ofa World Popu| ation17.5U% Y-o-Y Growth in Number of Internet Users 14% Y-o-Y Growth in Population 1.22% India's Share of World Internet Users: 8.33% Internet Penetration Percentage in India: 19.19% </li> <li> 6. Maharashtra: 40.21 million l Tamil Nadu: ZD.4I million Uttar Pradesh: 24.32 million I Andhra Pradesh:17.63 million I </li> <li> 7. NUMBER OF INTERNET USERS WORLDWIDE: Z.96+ BILLION 0 G I.32+ BILLION 255+ MILLION 200+ MILLION (ID 3 343I| NLTL| ON 313 MILLION 37 MILLION </li> <li> 8. NUMBER OF SOCIAL MEDIA NETWORK USERS (INDIA) 0110 112 MILLION 28.77 MILLION 74.55M1LL1oN** G L 52 MILLION* 8.12 MILLION </li> <li> 9. NUMBER OF USERS: 112 MILLION Age-Group -5-hu-Jrxlal U'| U1U'1U'1 72 Million 26 Million 7.2 Million 4 Million Male Users 75% 24% Female Users </li> <li> 10. 76% USERS VISIT TWITTER AT LEAST ONCE A DAY 79% USERS USE THEIR MOBILE TO ACCESS TWITTER 64% USERS USE TWITTER TO FOLLOW BRANDS 33% USERS USE TWITTER WHILE SHOPPING 29/ o USERS USE TWITTER TO DISCOVER A NEW BRAND </li> <li> 11. NUMBER OF USERS: 29.77 MILLION I111 -~. v1!'~1.- Z1!". 1 1111111111 MUMBAI ' DELHI 2.2M| LL|0N 2.3M1LL|0N BENGALURU I HYDERABAD 2.3 MILLION 1.22 MILLION 11951111? -~'1'f! 'ii1' LT? -1.11111i1111t I III III III III III III III I IIIIIIII 11l11l11l11l11l11l11l11 I71 17 11/ 11/ 117 In 117 I I I 1.1 I I 1. Percentage of Male Users -73% Percentage of Female Users -27% </li> <li> 12. I I 1033051525155 WhatsApp: 1st in the world Linkedln: 2nd in the world Twitter: 3rd in the world ' m1-101111131 Truecaller: 1st in the world Facebook: 2nd in the world 11- 1:/ Internet Usage: 3rd in the world </li> <li> 13. Global Smartphone Market Share (by Brands) Brand j~1ir. '.mIIiIrr 25.2 11.9 6.9 5.9 14.5 45.8 Marketshare (%) Growth (%) -33 12.4 95.1 38.7 19.8 38.7 Global Smartphone shipment=295.3 Million Global Smartphone Market Share (by Operating System) Brand Market share (%) Growth (%) 84.7 33.3 305 11.7 12.7 2.5 -9.4 "--'8lack8erry [15 -73 Others 0.6 -32.2 </li> <li> 14. India's mobile phone market stood at 63.21 million units in 02 of 2014. Mobile Phone Market Share Distribution (By Brand) Smartphone Market Share Distribution (By Brand) Marketshare </li> <li> 15. GE g-_USl SMIXRWT _ ? _ Indians, on an average, spend 3 hours 18 minutes a day on their Smartphones (a 20% increase in the last 2 years. ) . ~ 1/3" of the time Indians spend on their smartphones, is spent on mobile Apps. 56% of the times an Indian uses his smartphone, he has access to a mobile broadband network. 65% smartphone users prefer streaming content to downloading it. </li> <li> 16. 9 9 Facebook Messenger whatsapp Messenger 0 @ MX player ' Eandy Crush Saga Hike Messenger </li> <li> 17. ILE Ej;1JU315 _0lUV-D FR . 1 t_ . Facebook Messenger Audiko Ringtone Whatsapp Messenger . 3 Facebook Hikebdessenger Sounddoud KBE Official for iPhone Truecaller Viber YouTube </li> <li> 18. Rank (As per Number of Downloads) II United States 5 China Japan I] United Kingdom : : :1 B Australia Rank (As per Revenue) II United States Japan China [I United Kingdom " Q L B Australia </li> <li> 19. .1): ll ii1: 1-. mi-. uiI'~ , r I W, 7 AL 7 . .-. . ~. r.1.'A*~l*" l, '-. '~E4. 1* 3 7r? ' '. .:t1tc: .1~ '&gt;-* V Rank (As per Number of Downloads) Rank (As per Revenue) FT United States E F? Japan D IT Brazil IT United States E India</li></ul>