Wireless OperatorsShort Message Service Center It’s purpose is to store, forward, convert and deliver SMS messages.

Basic Type of SMS Tra�c to SMSC∙ Mobile to another Mobile∙ Mobile to a Application∙ Application to a Mobile

Tasks of an SMSC1. Reception of SMS2. Storage of SMS3. Delivery of SMS4. Maintenance of time stamp in SMS

NPAC & AdministratorsNumber Portability Administra-tion Center is the telecom industry's common, authoritative database used for routing, rating and billing for telephone numbers that are no longer assigned to the original NPA-NXX code holder.

Responsibilities ∙ Data Administration∙ Mass changes (Area code splits

and LNP transfers)∙ Processes tens of millions of

transactions every month, ensuring that the correct and most current wireless provider is associated with each cellular number.

Aggregators SMS Gateway ProviderAn SMS aggregator maintains direct connections to the major wireless carriers. They deliver their customers' text messages, which they aggregate, through their gateways. An aggregator allows you to go to one place to connect to all of the wireless carriers.

Application ProviderSMS Shortcode Application ProviderEntities provide services to businesses to build campaigns and engage customers through both dedicated and shared short codes with text message promo-tions and alerts.

Type of Application Provider∙ Custom SMS integration house∙ Shortcode campaign manage-

ment/consulting∙ Industry and business speci�c

SMS software seller∙ SMS Broker/Reseller

CTIA-The Wireless AssociationCellular Telecommunications Industry AssociationThe Wireless Association is an industry trade group that represents the international wireless telecommunications industry.

Major Function of CTIA∙ Operations and Standards

Setting∙ Provides Common Short Code

(CSC) administration services to wireless services

∙ Wireless Internet Development ∙ Voluntary Guidelines

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212 Type of Aggregators∙ US Tier 1 (Direct connection

to at least 4 of the 5 US mobile operators)

∙ US Tier 2 (Direct connection to at least 3 of 5 US mobile operators)

∙ Global Consolidator (Network Interoperability)

SMS INDUSTRY

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