Cisco Confidential 1© 2010 Cisco and/or its affiliates. All rights reserved.

Smart+Connected Communities

Presentation to Mass Technology Leadership CouncilWaltham, Mass. March 29, 2011

Rick Esker; Director, Emerging Solutions EcoSystems, CRE

Cisco Confidential 2© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco’s Smart + Connected Community VisionConnectivity, Services, Infrastructure, Convergence, Virtualization, Services & New Models

Energy & Coal

Companies

State Grid &

Power Companies

Power

&

Energy

Commercial

Centers

Shopping

Complex

Connected

Real Estate

Intelligent

Home

Legislative

Bodies &

NGOs City

Administration

Manufacturing,

Tourism, SME &

Service Industries Industry

Development

Universities

& Colleges

Research

Institutes

Education

&

Training

Public

Hospitals

Private

Hospitals

Medical

&

Healthcare

Railways, Bus Companies &

Highways

Intelligent

Transportation

Sports

Organizations

& Stadiums

Sports

&

Entertainment

City

Cloud

Manufacturing,

Tourism, SME &

Service Industries Industry

Development

S+CC

City Cloud

Platform

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

*Information Communication Technology (ICT) Rights

DevelopersConstruction

companiesTelco SPsSystem

integratorsServices

companies

PlatformlicensersDevice

vendorsAnalytics

vendorsEnd-user

access pointsApplication

providers

Resellers IT servicesStaff

augmentationProduct and

servicefulfillment

Facilitymanagement service providersFacility

managementtool providersTelco SPsMSPs

ConsultantsEducation

institutions Industry

bodiesGovernment

agencies

MarketDevelopment

MarketAccess

Tech/ServiceDeliveryPlatform

OperationsSystemIntegrators

Influences ICT* Rights

Owns ICT* Rights

Builds the platform

Creates the total solution

Operates the network

Financing/Cisco Capital Finances the project

Banks • Inter-governmental funding agencies • Private equity firms

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

Johnson Controls & Cisco AllianceConverging Facilities and IT infrastructure

Cisco’s historical focus has been in the

Information Technology space

Johnson Controls’ historical focus has been in

the Building Technology & Services space

Alliance

Joint Value

Proposition

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

JEM: Cisco-JCI Structure, Discipline, Hierarchical, Business Goals, Investment

One Culture

Virtual Org

Solution Orientation

Seam

less P

rocesses

TEAMS

Executive Sponsors

Program Office

Governance

Sales

Services

Technology

Marketing

Global

Thought Leaders – Market Share

Customer Loyalty

Cisco JCI

Conclusions & Summary

1. No single company can address the transformation

2. New Business Models(e.g. JCI’ Tech & Perf Contracting + Cisco Advisory Svcs)

3. Beyond the Alliance: Joining & Creating EcoSystems

4. New Customer Models (convergence & consortia)

5. Solve Real Customer Problems (savings, avoidance, change)

6. Governance is an Essential

Thank You!

Backup Slides

The JCI-Cisco AllianceDelivering converged solutions for Connected Real Estate • Vision

Lead the commercial construction industry to the next generation of converged

network systems (building, business and specialty) that change how buildings

are constructed and operated to enhance efficiency, productivity, sustainability,

and ensure the seamless incorporation of future technologies.

• Mission

Work with customers to accelerate their adoption of converged network systems

(building, business and specialty) and ensure seamless incorporation of future

technologies through Johnson Controls and Cisco’s combined technologies,

services, and partnerships.

Value Proposition

• For building owners, engineers, contractors and architects seeking to

maximize their value by constructing and operating buildings more

effectively, Johnson Controls-Cisco is an industry-leading collaboration that

provides world-class converged network systems (building, business and

specialty) and services. These converged network systems and services

increase energy efficiency and sustainability, improve operational

performance, maximize real estate portfolio value, and ensure seamless

incorporation of future technologies.

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

JEM Foundational Partner ModelCisco - JCI Governance Model

Executive

Sponsors

Program

Office

Marketing

&

Vision

Global

Sales

&

Services

Governance

&

Discipline

Quarterly Executive Reviews

Face-to-Face

Monthly Status Updates via

Conference Calls, Email

Weekly or Bi-Weekly

Joint Working Team

Updates via Action

Registers

Technology

&

Architecture

F

O

U

N

D

A

T

I

O

N

A

L

Integration Points for 3rd Parties Start Here

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

Cisco Confidential 12© 2010 Cisco and/or its affiliates. All rights reserved.

Protecting the worldfor future generations

EnvironmentalSocial

Enhanced quality of life for citizens

Continuous job and business growth

Economic

Sustainability Services Delivered by Technology

Running a Village, City,

Community, Country, the World

on Networked Information

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14Source: Council on Foreign Relations, Jan.- Feb. 2010

Developed countries’ labor

forces substantially

ageand decline in

numbers

Population growth

increasingly concentrated in emerging

countries

World’s population becomes urbanized

Economic power shifts

to developing nations

The strategic and economic policies of the 20th century are obsolete, and it is time to find new ones.

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

Hypergrowth Aging/Shrinking

S+CC

Mobility will be the platform

New business models &

ecosystems

700+ million urbanized

3 billion will be connected

Capacity planning

Revitalization of cities,

states, countries

Connected life

Everything as a service

The Network as the Transformational Platform

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

Connected Real Estate

Connected Utilities

Connected Transportation

Connected Citizen

Services

Connected Safety and

Security

Smart

SolutionsPartner

Solutions

CitizenService

Provider

Business

City/Provincial/Federal

Government

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17

Seoul: Personal

Travel Assistant

Qatar:Gate Building

NYC:Yankee Stadium

Cisco on Cisco

South Korea: Songdo

China: Chengdu

India: Lavasa

Toronto

San Francisco

Barcelona

Holyoke

China: Chongqing

Colorado: Connected

Communities Initiative

New Development Revitalization & GrowthProof Points

Amsterdam: Smart

Working Centres

San Francisco: Urban

EcoMap; Connected Bus

Kuwait:Al Hamra Tower

China: Chengdu

Vancouver

Portugal: PlanITValley

Case Studies