small business' internet marketing key takeaways

7
FINAL WORDS Rome wasn’t built in a day.

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Post on 01-Nov-2014

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This wraps up David Jenyns' presentation about Small Business' Internet Marketing workshop. He gives his final insights and takeaways. To learn more about Internet Marketing, you can visit http://www.melbourneseoservices.com/seo-products/small-business-internet-marketing/

TRANSCRIPT

Page 1: Small Business' Internet Marketing Key Takeaways

FINAL WORDSRome wasn’t built in a day.

Page 2: Small Business' Internet Marketing Key Takeaways

REVIEW THE PLAN

• Understanding products / services

• Research target market / competition / keywords

• Build a website

• Install Google Analytics & Webmaster Tools

• On page optimisation / conversion / enquiry form

• Google places

• Google Adwords

• Quick cash: promo / customer reactivation

• Off Page SEO

• Video marketing

• White paper, build database & auto-responders

• Web 2.0: Twitter / Facebook / Foursquare

• Press release

• Regular blogging: top questions / interview experts / google alerts

• Build info product

Page 3: Small Business' Internet Marketing Key Takeaways

BIG ROCKS

• Building a business that adds value

• Speed of implementation

• Don't get caught in the details

• Focus, focus, focus

Page 4: Small Business' Internet Marketing Key Takeaways

BIG INSIGHTS COMPETITION

Page 5: Small Business' Internet Marketing Key Takeaways

QUESTIONS

Page 6: Small Business' Internet Marketing Key Takeaways

WHAT CAN I DO FOR YOU

• Personal coaching

• Free upgrade on SEO services

• SEO referral program

• DVD offer

Page 7: Small Business' Internet Marketing Key Takeaways

WHERE YOU CAN FIND ME

• www.davidjenyns.com

• www.melbourneSEOservices.com

• www.podcastinterviews.com

• www.davidjenyns.com/twitter

• www.davidjenyns.com/facebook

• www.davidjenyns.com/posterous