sitecore and phonegap - driving business with mobile apps
DESCRIPTION
Slides from recent webinar with CapTech and Sitecore. Join CapTech and Sitecore for a webinar where you'll learn how to combine Sitecore with open source projects like PhoneGap and jQuery to build not just highly responsive mobile web sites - but native mobile applications for platforms like the iPhone, iPad, Android, and more. Mobility is a hot topic these days and organizations face many challenges: •Businesses are striving to keep up with the pace of consumer technology. •Mobile software vendors are acquiring, appearing, and disappearing faster than ever. •Many organizations are investing in new technologies to deliver mobile applications, yet struggling to efficiently deliver those applications across mobile platforms. Learn how you can leverage Sitecore to deliver content and drive the experience for your mobile applications. Get even more value from Sitecore by simplifying your technology footprint and efficiently delivering cross-platform mobile applications. Even further, leverage Sitecore's advanced personalization and targeting capabilities to fine tune your mobile apps and drive to your business goals.TRANSCRIPT
©2010 CapTech Ventures, Inc. All rights reserved.
©2011 CapTech Consulting
www.captechconsulting.com
IT Management ConsultingSystems IntegrationData Management
Driving Business with Mobile Apps
Sitecore and PhoneGap
©2010 CapTech Ventures, Inc. All rights reserved.
Welcome!
Webinar will start shortly
Twitter @CapTechListens @Sitecore
Slides and recording will be available within 48 hours of the webinar
Submit your questions using WebEx or Twitter We will answer them during and after the session
©2010 CapTech Ventures, Inc. All rights reserved.
Agenda
Introductions
Driving Business with Sitecore and PhoneGap Mobility in 2012 Business Challenges A Better Way Forward Solution Overview Technologies Demo From Theory to Reality
Q&A
©2010 CapTech Ventures, Inc. All rights reserved.
Introductions
Andy Pemberton Senior Manager at CapTech
http://capte.ch/andy-pemberton Web Content Management background (Sitecore, Drupal, IBM) Mobile web expertise
Vinnie Schoenfelder Principal at CapTech 15 years experience with Portal, Content Management, and
Collaboration Systems Large mobile implementation expertise
©2010 CapTech Ventures, Inc. All rights reserved.
Web and Mobile Solutions
Fortune 100Home Improvement
Retailer
Large scale mobile implementation
On phone and service tier implementation
Integration with WCM and eCommerce systems
Fortune 200Financial Institution
Multiple successful mobile projects
Mobile web, apps, and strategy
Recent PhoneGap proof of concept
Fortune 100Multiple System
Operator
Web CMS strategy and assessment
Sitecore implementation
Additional content management projects
©2010 CapTech Ventures, Inc. All rights reserved.
Mobility in 2012
Mobile solutions becoming mainstream
Mobile traffic and app adoption still growing
Native vendors maturing; mobile platforms evolving
Businesses expect more from their mobile apps – real time integration w/back end systems
©2010 CapTech Ventures, Inc. All rights reserved.
Business Challenges
Struggling to keep pace with consumer technology Fragmented consumer market
Volatility in mobile vendor landscape Price points vary wildly Acquisitions Multiple vendor categories
Difficulty supporting multiple platforms Varied lifecycles for changes and deployments Skill set and resource constraints
©2010 CapTech Ventures, Inc. All rights reserved.Source: http://www.adobe.com/aboutadobe/pressroom/pressreleases/201110/AdobeAcquiresNitobi.html
©2010 CapTech Ventures, Inc. All rights reserved.
“We are also excited to announce our contribution of the PhoneGap code to the Apache Software Foundation.”
Dave Johnson, chief technology officer, Nitobi
Source: http://www.adobe.com/aboutadobe/pressroom/pressreleases/201110/AdobeAcquiresNitobi.html
©2010 CapTech Ventures, Inc. All rights reserved.
A Better Way Forward
Launch new functionality more quickly
Move to standards-based approach
Extend reach of current development teams
Reuse platforms and IT assets Extend Sitecore to mobile app solutions Support multiple mobile platforms from shared code base
©2010 CapTech Ventures, Inc. All rights reserved.
Solution Overview
Leverage Sitecore to deliver mobile apps Web-based approach to cross-platform mobile
solutions HTML5, CSS3, JavaScript
Integrate with PhoneGap to access native features
Share code base between mobile app platforms Vastly reduced effort to support and test
multiple mobile app platforms
©2010 CapTech Ventures, Inc. All rights reserved.
Technologies - Sitecore
“Sitecore Web Content Management System (CMS) software helps you create and keep up-to-date dynamic, full featured websites of all types.”
Leading, pure .NET Web Engagement Management vendor Highly ranked by independent analysts Digital Marketing System, eCommerce module, Shared source library
Vocabulary Templates Layouts Sublayouts
©2010 CapTech Ventures, Inc. All rights reserved.
Technologies - PhoneGap
“PhoneGap is an HTML5 app platform that allows you to author native applications with web technologies and get access to APIs and app stores.”
PhoneGap History & Nitobi Support for most major mobile platforms Access to native features via JavaScript
Accelerometer, Camera, Compass, Geolocation, etc. http://www.phonegap.com/about/features
©2010 CapTech Ventures, Inc. All rights reserved.
Technologies - Mobile JavaScript
Mobile JavaScript libraries Mobile-optimized JavaScript frameworks HTML5 friendly Replicate native experience
Options jQuery Mobile Many others: Sencha Touch, dojox.mobile, Wink http://capte.ch/mobile-javascript-poll
©2010 CapTech Ventures, Inc. All rights reserved.
©2010 CapTech Ventures, Inc. All rights reserved.
Architecture
©2010 CapTech Ventures, Inc. All rights reserved.
Architecture
©2010 CapTech Ventures, Inc. All rights reserved.
From Theory to Reality
Functionality vs. content-centric applications
Still need some platform-specific expertise PhoneGap Build Not 100% shared platform
Shift to web / mobile JavaScript expertise HTML5, CSS3, mobile JavaScript frameworks
Testing still required across platforms
©2010 CapTech Ventures, Inc. All rights reserved.
Questions and AnswersPlease submit questions using WebEx
blogs.captechconsulting.com