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Site Map 320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson Chesser Ring: 1, 3, 5 Miles Latitude: 33.444096 Longitude: -86.979202 October 10, 2011 Made with Esri Business Analyst ©2011 Esri www.esri.com/ba Page 1 of 1

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  • Site Map320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 1, 3, 5 Miles Latitude: 33.444096

    Longitude: -86.979202

    October 10, 2011

    Made with Esri Business Analyst©2011 Esri www.esri.com/ba Page 1 of 1

  • Executive SummaryPrepared by Jackson Chesser

    ©2011 Esri 10/10/2011 Page 1 of 2

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2010 Population Total Population 3,534 34,713 81,802 Male Population 47.1% 47.1% 46.3% Female Population 52.9% 52.9% 53.7% Median Age 45.3 41.0 39.5

    2010 Income Median HH Income $42,170 $39,366 $37,088 Per Capita Income $22,413 $18,780 $17,875 Average HH Income $50,821 $47,130 $45,114

    2010 Households Total Households 1,541 13,675 31,974 Average Household Size 2.24 2.50 2.51

    2010 Housing Owner Occupied Housing Units 74.2% 64.8% 61.2% Renter Occupied Housing Units 16.2% 19.9% 24.4% Vacant Housing Units 9.6% 15.3% 14.3%

    Population 1990 Population 4,123 39,838 89,709 2000 Population 3,821 37,070 85,891 2010 Population 3,534 34,713 81,802 2015 Population 3,442 33,946 80,335 1990-2000 Annual Rate -0.76% -0.72% -0.43% 2000-2010 Annual Rate -0.76% -0.64% -0.47% 2010-2015 Annual Rate -0.53% -0.45% -0.36%

    In the identified market area, the current year population is 81,802. In 2000, the Census count in the market area was 85,891. The rate of change since 2000 was -0.47 percent annually. The five-year projection for the population in the market area is 80,335, representing a change of -0.36 percent annually from 2010 to 2015. Currently, the population is 46.3 percent male and 53.7 percent female.

    Households 1990 Households 1,621 14,510 33,203 2000 Households 1,622 14,264 32,892 2010 Households 1,541 13,675 31,974 2015 Households 1,511 13,450 31,565 1990-2000 Annual Rate 0.01% -0.17% -0.09% 2000-2010 Annual Rate -0.5% -0.41% -0.28% 2010-2015 Annual Rate -0.39% -0.33% -0.26%

    The household count in this market area has changed from 32,892 in 2000 to 31,974 in the current year, a change of -0.28 percent annually. The five-year projection of households is 31,565, a change of -0.26 percent annually from the current year total. Average household size is currently 2.51, compared to 2.56 in the year 2000. The number of families in the current year is 22,047 in the market area.

    Housing

    Currently, 61.2 percent of the 37,323 housing units in the market area are owner occupied; 24.4 percent, renter occupied; and 14.3 percent are vacant. In 2000, there were 35,919 housing units - 66.3 percent owner occupied, 25.3 percent renter occupied and 8.4 percent vacant. The rate of change in housing units since 2000 is 0.37 percent. Median home value in the market area is $84,253, compared to a median home value of $157,913 for the U.S. In five years, median home value is projected to change by 2.59 percent annually to $95,757. From 2000 to the current year, median home value changed by 2.22 percent annually.

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015. Esri converted 1990 Census data into 2000 geography.

  • Executive SummaryPrepared by Jackson Chesser

    ©2011 Esri 10/10/2011 Page 2 of 2

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    Median Household Income 1990 Median HH Income $28,106 $23,734 $21,473 2000 Median HH Income $38,566 $33,173 $30,370 2010 Median HH Income $42,170 $39,366 $37,088 2015 Median HH Income $46,041 $41,891 $38,581 1990-2000 Annual Rate 3.21% 3.4% 3.53% 2000-2010 Annual Rate 0.88% 1.68% 1.97% 2010-2015 Annual Rate 1.77% 1.25% 0.79%

    Per Capita Income 1990 Per Capita Income $12,300 $10,065 $9,782 2000 Per Capita Income $20,022 $16,025 $15,435 2010 Per Capita Income $22,413 $18,780 $17,875 2015 Per Capita Income $23,115 $19,323 $18,383 1990-2000 Annual Rate 4.99% 4.76% 4.67% 2000-2010 Annual Rate 1.11% 1.56% 1.44% 2010-2015 Annual Rate 0.62% 0.57% 0.56%

    Average Household Income 1990 Average Household Income $31,379 $27,677 $26,264 2000 Average Household Income $47,531 $41,352 $39,771 2010 Average HH Income $50,821 $47,130 $45,114 2015 Average HH Income $51,994 $48,148 $46,076 1990-2000 Annual Rate 4.24% 4.1% 4.24% 2000-2010 Annual Rate 0.66% 1.28% 1.24% 2010-2015 Annual Rate 0.46% 0.43% 0.42%

    Households by IncomeCurrent median household income is $37,088 in the market area, compared to $54,442 for all U.S. households. Median household income is projected to be $38,581 in five years. In 2000, median household income was $30,370, compared to $21,473 in 1990.

    Current average household income is $45,114 in this market area, compared to $70,173 for all U.S. households. Average household income is projected to be $46,076 in five years. In 2000, average household income was $39,771, compared to $26,264 in 1990.

    Current per capita income is $17,875 in the market area, compared to the U.S. per capita income of $26,739. The per capita income is projected to be $18,383 in five years. In 2000, the per capita income was $15,435, compared to $9,782 in 1990.

    Population by Employment Total Businesses 258 1,088 2,719 Total Employees 2,470 9,398 25,774

    Currently, 86.0 percent of the civilian labor force in the identified market area is employed and 14.0 percent are unemployed. In comparison, 89.2 percent of the U.S. civilian labor force is employed, and 10.8 percent are unemployed. In five years the rate of employment in the market area will be 88.8 percent of the civilian labor force, and unemployment will be 11.2 percent. The percentage of the U.S. civilian labor force that will be employed in five years is 91.2 percent, and 8.8 percent will be unemployed. In 2000, 55.3 percent of the population aged 16 years or older in the market area participated in the labor force, and 0.0 percent were in the Armed Forces.

    In the current year, the occupational distribution of the employed population is:

    54.8 percent in white collar jobs (compared to 61.6 percent of U.S. employment)•19.6 percent in service jobs (compared to 17.3 percent of U.S. employment)•25.5 percent in blue collar jobs (compared to 21.1 percent of U.S. employment)•

    In 2000, 83.4 percent of the market area population drove alone to work, and 1.0 percent worked at home. The average travel time to work in 2000 was 25.1 minutes in the market area, compared to the U.S. average of 25.5 minutes.

    Population by EducationIn 2010, the educational attainment of the population aged 25 years or older in the market area was distributed as follows:

    18.8 percent had not earned a high school diploma (14.8 percent in the U.S.)•36.2 percent were high school graduates only (29.6 percent in the U.S.)•7.7 percent had completed an Associate degree (7.7 percent in the U.S.)•9.7 percent had a Bachelor's degree (17.7 percent in the U.S.)•4.9 percent had earned a Master's/Professional/Doctorate Degree (10.4 percent in the U.S.)•

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015. Esri converted 1990 Census data into 2000 geography.

  • Demographic and Income Profile320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 1 mile radius Latitude: 33.444096

    Longitude: -86.979202

    Summary 2000 2010 2015Population 3,821 3,534 3,442Households 1,622 1,541 1,511Families 1,153 1,060 1,028Average Household Size 2.30 2.24 2.22Owner Occupied Housing Units 1,351 1,265 1,237Renter Occupied Housing Units 271 276 274Median Age 43.3 45.3 45.9

    Trends: 2010 - 2015 Annual Rate Area State NationalPopulation -0.53% 0.59% 0.76%Households -0.39% 0.69% 0.78%Families -0.61% 0.53% 0.64%Owner HHs -0.45% 0.73% 0.82%Median Household Income 1.77% 1.81% 2.36%

    2000 2010 2015 Households by Income Number Percent Number Percent Number Percent

  • Demographic and Income Profile320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 1 mile radius Latitude: 33.444096

    Longitude: -86.979202

    AreaStateUSA

    Trends 2010-2015

    Population Households Families Owner HHs Median HH Income

    Annual

    Rat

    e (i

    n p

    erce

    nt)

    2.22

    1.81.61.41.2

    10.80.60.40.2

    0-0.2-0.4-0.6

    20102015

    Population by Age

    0-4 5-9 10-14 15-19 20-24 25-34 35-44 45-54 55-64 65-74 75-84 85+

    Perc

    ent

    13

    12

    11

    10

    9

    8

    7

    6

    5

    4

    3

    2

    1

    0

    2010 Household Income

    $200K+0.7%

    $150K - $199K0.7%

    $100K - $149K5.2%

    $75K - $99K6.7%

    $50K - $74K27.5%

    $35K - $49K22.8%

    $25K - $34K14.5%

    $15K - $24K9.6%

    < $15K12.2%

    2010 Population by Race

    White Black Am. Ind. Asian Pacific Other Two+

    Perc

    ent

    8580757065605550454035302520151050

    2010 Percent Hispanic Origin: 1.2%

    October 10, 2011

    ©2010 Esri Page 2 of 6

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

  • Demographic and Income Profile320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 3 miles radius Latitude: 33.444096

    Longitude: -86.979202

    Summary 2000 2010 2015Population 37,070 34,713 33,946Households 14,264 13,675 13,450Families 10,211 9,519 9,269Average Household Size 2.56 2.50 2.48Owner Occupied Housing Units 10,992 10,460 10,260Renter Occupied Housing Units 3,271 3,215 3,190Median Age 38.3 41.0 41.8

    Trends: 2010 - 2015 Annual Rate Area State NationalPopulation -0.45% 0.59% 0.76%Households -0.33% 0.69% 0.78%Families -0.53% 0.53% 0.64%Owner HHs -0.39% 0.73% 0.82%Median Household Income 1.25% 1.81% 2.36%

    2000 2010 2015 Households by Income Number Percent Number Percent Number Percent

  • Demographic and Income Profile320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 3 miles radius Latitude: 33.444096

    Longitude: -86.979202

    AreaStateUSA

    Trends 2010-2015

    Population Households Families Owner HHs Median HH Income

    Annual

    Rat

    e (i

    n p

    erce

    nt)

    2.22

    1.81.6

    1.41.2

    10.80.60.40.2

    0-0.2-0.4

    20102015

    Population by Age

    0-4 5-9 10-14 15-19 20-24 25-34 35-44 45-54 55-64 65-74 75-84 85+

    Perc

    ent

    14

    12

    10

    8

    6

    4

    2

    0

    2010 Household Income

    $200K+0.6%

    $150K - $199K0.6%

    $100K - $149K4.9%

    $75K - $99K9.3%

    $50K - $74K22.4%

    $35K - $49K19.3%

    $25K - $34K13.6%

    $15K - $24K10.8%

    < $15K18.4%

    2010 Population by Race

    White Black Am. Ind. Asian Pacific Other Two+

    Perc

    ent

    55

    50

    45

    40

    35

    30

    25

    20

    15

    10

    5

    0

    2010 Percent Hispanic Origin: 1.5%

    October 10, 2011

    ©2010 Esri Page 4 of 6

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

  • Demographic and Income Profile320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 5 miles radius Latitude: 33.444096

    Longitude: -86.979202

    Summary 2000 2010 2015Population 85,891 81,802 80,335Households 32,892 31,974 31,565Families 23,372 22,047 21,536Average Household Size 2.56 2.51 2.49Owner Occupied Housing Units 23,793 22,857 22,504Renter Occupied Housing Units 9,099 9,117 9,061Median Age 37.3 39.5 40.1

    Trends: 2010 - 2015 Annual Rate Area State NationalPopulation -0.36% 0.59% 0.76%Households -0.26% 0.69% 0.78%Families -0.47% 0.53% 0.64%Owner HHs -0.31% 0.73% 0.82%Median Household Income 0.79% 1.81% 2.36%

    2000 2010 2015 Households by Income Number Percent Number Percent Number Percent

  • Demographic and Income Profile320 Brooklane Dr, Bessemer, AL 35023 Prepared by Jackson ChesserRing: 5 miles radius Latitude: 33.444096

    Longitude: -86.979202

    AreaStateUSA

    Trends 2010-2015

    Population Households Families Owner HHs Median HH Income

    Annual

    Rat

    e (i

    n p

    erce

    nt)

    2.2

    2

    1.81.6

    1.41.2

    1

    0.80.6

    0.40.2

    0-0.2

    -0.4

    20102015

    Population by Age

    0-4 5-9 10-14 15-19 20-24 25-34 35-44 45-54 55-64 65-74 75-84 85+

    Perc

    ent

    14131211109876543210

    2010 Household Income

    $200K+0.6%

    $150K - $199K0.7%

    $100K - $149K4.8%

    $75K - $99K9.2%

    $50K - $74K19.5%

    $35K - $49K18.8%

    $25K - $34K13.4%

    $15K - $24K11.7%

    < $15K21.3%

    2010 Population by Race

    White Black Am. Ind. Asian Pacific Other Two+

    Perc

    ent

    60

    55

    50

    45

    40

    35

    30

    25

    20

    15

    10

    5

    0

    2010 Percent Hispanic Origin: 1.4%

    October 10, 2011

    ©2010 Esri Page 6 of 6

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

  • Market ProfilePrepared by Jackson Chesser

    ©2011 Esri 10/10/2011 Page 1 of 8

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2000 Total Population 3,821 37,070 85,891 2000 Group Quarters 84 530 1,6532010 Total Population 3,534 34,713 81,8022015 Total Population 3,442 33,946 80,335 2010 - 2015 Annual Rate -0.53% -0.45% -0.36%

    2000 Households 1,622 14,264 32,892 2000 Average Household Size 2.3 2.56 2.562010 Households 1,541 13,675 31,974 2010 Average Household Size 2.24 2.5 2.512015 Households 1,511 13,450 31,565 2015 Average Household Size 2.22 2.48 2.49 2010 - 2015 Annual Rate -0.39% -0.33% -0.26%2000 Families 1,153 10,211 23,372 2000 Average Family Size 2.76 3.09 3.112010 Families 1,060 9,519 22,047 2010 Average Family Size 2.72 3.06 3.082015 Families 1,028 9,269 21,536 2015 Average Family Size 2.71 3.05 3.08 2010 - 2015 Annual Rate -0.61% -0.53% -0.47%

    2000 Housing Units 1,697 15,620 35,919 Owner Occupied Housing Units 79.6% 70.5% 66.3% Renter Occupied Housing Units 16.0% 21.0% 25.3% Vacant Housing Units 4.5% 8.5% 8.4%2010 Housing Units 1,704 16,136 37,323 Owner Occupied Housing Units 74.2% 64.8% 61.2% Renter Occupied Housing Units 16.2% 19.9% 24.4% Vacant Housing Units 9.6% 15.3% 14.3%2015 Housing Units 1,712 16,395 37,975 Owner Occupied Housing Units 72.3% 62.6% 59.3% Renter Occupied Housing Units 16.0% 19.5% 23.9% Vacant Housing Units 11.7% 18.0% 16.9%

    Median Household Income 2000 $38,566 $33,173 $30,370 2010 $42,170 $39,366 $37,088 2015 $46,041 $41,891 $38,581 Median Home Value 2000 $78,762 $69,018 $67,302 2010 $97,462 $86,141 $84,253 2015 $111,156 $97,688 $95,757 Per Capita Income 2000 $20,022 $16,025 $15,435 2010 $22,413 $18,780 $17,875 2015 $23,115 $19,323 $18,383 Median Age 2000 43.3 38.3 37.3 2010 45.3 41.0 39.5 2015 45.9 41.8 40.1

    Data Note: Household population includes persons not residing in group quarters. Average Household Size is the household population divided by total households. Persons in families include the householder and persons related to the householder by birth, marriage, or adoption. Per Capita Income represents the income received by all persons aged 15 years and over divided by total population. Detail may not sum to totals due to rounding.

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

  • Market ProfilePrepared by Jackson Chesser

    ©2011 Esri 10/10/2011 Page 2 of 8

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2000 Households by IncomeHousehold Income Base 1,579 14,270 32,825 < $15,000 16.0% 23.2% 25.9% $15,000 - $24,999 13.2% 14.8% 16.1% $25,000 - $34,999 14.4% 14.2% 14.3% $35,000 - $49,999 22.9% 17.5% 15.8% $50,000 - $74,999 20.1% 18.1% 16.1% $75,000 - $99,999 6.7% 7.2% 7.3% $100,000 - $149,999 5.1% 3.9% 3.5% $150,000 - $199,999 0.8% 0.5% 0.5%

    $200,000+ 0.6% 0.5% 0.6% Average Household Income $47,531 $41,352 $39,771

    2010 Households by Income Household Income Base 1,541 13,674 31,974 < $15,000 12.2% 18.4% 21.3% $15,000 - $24,999 9.6% 10.8% 11.7% $25,000 - $34,999 14.5% 13.6% 13.4% $35,000 - $49,999 22.8% 19.3% 18.8% $50,000 - $74,999 27.5% 22.4% 19.5% $75,000 - $99,999 6.7% 9.3% 9.2% $100,000 - $149,999 5.2% 4.9% 4.8% $150,000 - $199,999 0.7% 0.6% 0.7% $200,000+ 0.7% 0.6% 0.6% Average Household Income $50,821 $47,130 $45,114

    2015 Households by Income Household Income Base 1,510 13,451 31,564 < $15,000 11.7% 17.9% 20.8% $15,000 - $24,999 8.9% 9.7% 10.5% $25,000 - $34,999 14.5% 13.8% 13.7% $35,000 - $49,999 21.3% 18.0% 17.6% $50,000 - $74,999 30.7% 25.4% 22.3% $75,000 - $99,999 6.3% 9.0% 8.9% $100,000 - $149,999 5.2% 5.0% 4.9% $150,000 - $199,999 0.7% 0.6% 0.7% $200,000+ 0.7% 0.6% 0.6% Average Household Income $51,994 $48,148 $46,076

    2000 Owner Occupied HUs by Value Total 1,350 10,953 23,739

  • Market ProfilePrepared by Jackson Chesser

    ©2011 Esri 10/10/2011 Page 3 of 8

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2000 Population by Age Total 3,822 37,070 85,891 Age 0 - 4 5.4% 6.0% 6.4% Age 5 - 9 5.1% 6.7% 7.1% Age 10 - 14 5.3% 7.3% 7.4% Age 15 - 19 5.4% 7.4% 7.6% Age 20 - 24 5.4% 6.1% 6.4% Age 25 - 34 12.8% 11.8% 11.8% Age 35 - 44 12.8% 15.4% 14.8% Age 45 - 54 12.6% 14.2% 13.9% Age 55 - 64 11.1% 9.0% 8.7% Age 65 - 74 12.3% 8.3% 8.0% Age 75 - 84 8.8% 5.6% 5.7% Age 85+ 2.9% 2.1% 2.1%

    Age 18+ 81.0% 75.4% 74.4% 2010 Population by Age Total 3,534 34,712 81,801 Age 0 - 4 5.2% 5.8% 6.4% Age 5 - 9 5.4% 6.2% 6.5% Age 10 - 14 5.5% 6.2% 6.4% Age 15 - 19 5.1% 6.5% 6.9% Age 20 - 24 4.4% 5.7% 6.2% Age 25 - 34 10.8% 12.2% 12.1% Age 35 - 44 13.2% 12.2% 12.0% Age 45 - 54 13.4% 15.6% 14.8% Age 55 - 64 12.8% 13.3% 12.9% Age 65 - 74 10.2% 7.8% 7.6% Age 75 - 84 9.5% 5.7% 5.4% Age 85+ 4.5% 2.7% 2.7% Age 18+ 80.7% 77.9% 76.5% 2015 Population by Age Total 3,443 33,945 80,336 Age 0 - 4 5.2% 5.7% 6.3% Age 5 - 9 5.2% 6.0% 6.4% Age 10 - 14 5.6% 6.4% 6.7% Age 15 - 19 5.4% 6.0% 6.3% Age 20 - 24 4.5% 5.6% 6.2% Age 25 - 34 9.7% 11.7% 11.8% Age 35 - 44 13.2% 12.7% 12.2% Age 45 - 54 12.3% 13.2% 12.7% Age 55 - 64 13.4% 15.0% 14.3% Age 65 - 74 12.5% 9.8% 9.5% Age 75 - 84 8.2% 5.2% 5.0% Age 85+ 4.8% 2.8% 2.7% Age 18+ 80.6% 78.3% 76.9% 2000 Population by Sex Males 46.3% 46.9% 46.1% Females 53.7% 53.1% 53.9%

    2010 Population by Sex Males 47.1% 47.1% 46.3% Females 52.9% 52.9% 53.7%

    2015 Population by Sex Males 47.5% 47.3% 46.5% Females 52.5% 52.7% 53.5%

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

  • Market ProfilePrepared by Jackson Chesser

    ©2011 Esri 10/10/2011 Page 4 of 8

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2000 Population by Race/Ethnicity Total 3,820 37,070 85,892 White Alone 90.4% 48.9% 41.0% Black Alone 9.1% 50.0% 57.8% American Indian Alone 0.1% 0.2% 0.2% Asian or Pacific Islander Alone 0.1% 0.2% 0.2% Some Other Race Alone 0.1% 0.3% 0.2% Two or More Races 0.3% 0.5% 0.6% Hispanic Origin 0.4% 0.7% 0.7% Diversity Index 18.2 51.8 50.5

    2010 Population by Race/Ethnicity Total 3,535 34,713 81,801 White Alone 86.2% 43.2% 35.7% Black Alone 12.8% 55.2% 62.6% American Indian Alone 0.1% 0.2% 0.3% Asian or Pacific Islander Alone 0.2% 0.2% 0.3% Some Other Race Alone 0.2% 0.5% 0.4% Two or More Races 0.5% 0.6% 0.7% Hispanic Origin 1.2% 1.5% 1.4% Diversity Index 25.8 52.3 49.6

    2015 Population by Race/Ethnicity Total 3,442 33,946 80,334 White Alone 84.9% 41.7% 34.5% Black Alone 13.9% 56.5% 63.6% American Indian Alone 0.1% 0.3% 0.3% Asian or Pacific Islander Alone 0.2% 0.3% 0.3% Some Other Race Alone 0.3% 0.6% 0.5% Two or More Races 0.6% 0.7% 0.8% Hispanic Origin 1.7% 1.8% 1.7% Diversity Index 28.5 52.5 49.4

    2000 Population 3+ by School EnrollmentTotal 3,674 35,867 82,792 Enrolled in Nursery/Preschool 1.1% 1.4% 1.7% Enrolled in Kindergarten 1.3% 1.5% 1.7% Enrolled in Grade 1-8 9.3% 12.5% 12.7% Enrolled in Grade 9-12 4.3% 6.4% 6.5% Enrolled in College 2.8% 3.3% 4.0% Enrolled in Grad/Prof School 0.9% 0.7% 0.5% Not Enrolled in School 80.4% 74.2% 72.9%

    2010 Population 25+ by Educational Attainment Total 2,628 24,144 55,185 Less than 9th Grade 3.0% 4.8% 5.5% 9th - 12th Grade, No Diploma 13.4% 12.9% 13.3% High School Graduate 40.3% 37.6% 36.2% Some College, No Degree 21.4% 23.0% 22.6% Associate Degree 6.9% 7.0% 7.7% Bachelor's Degree 10.7% 9.7% 9.7% Graduate/Professional Degree 4.3% 5.0% 4.9%

    Data Note: Persons of Hispanic Origin may be of any race. The Diversity Index measures the probability that two people from the same area will be from different race/ethnic groups.

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

  • Market ProfilePrepared by Jackson Chesser

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2010 Population 15+ by Marital StatusTotal 2,963 28,404 65,968 Never Married 21.5% 29.2% 31.0% Married 54.2% 47.6% 45.2% Widowed 13.0% 10.5% 10.7% Divorced 11.3% 12.7% 13.1%

    2000 Population 16+ by Employment StatusTotal 3,142 29,217 66,739 In Labor Force 55.0% 56.6% 55.3% Civilian Employed 53.0% 53.0% 51.2% Civilian Unemployed 1.9% 3.6% 4.1% In Armed Forces 0.0% 0.0% 0.0% Not in Labor Force 45.0% 43.4% 44.7%

    2010 Civilian Population 16+ in Labor Force Civilian Employed 89.8% 86.8% 86.0% Civilian Unemployed 10.2% 13.2% 14.0%

    2015 Civilian Population 16+ in Labor Force Civilian Employed 91.9% 89.5% 88.8% Civilian Unemployed 8.1% 10.5% 11.2%

    2000 Females 16+ by Employment Status and Age of Children Total 1,697 15,830 36,967 Own Children < 6 Only 7.8% 6.2% 6.4% Employed/in Armed Forces 5.5% 4.1% 3.9% Unemployed 0.2% 0.6% 0.6% Not in Labor Force 2.1% 1.5% 1.9% Own Children < 6 and 6-17 Only 2.8% 4.5% 5.1% Employed/in Armed Forces 1.9% 3.0% 3.0% Unemployed 0.0% 0.2% 0.3% Not in Labor Force 0.9% 1.3% 1.8% Own Children 6-17 Only 13.7% 18.1% 18.5% Employed/in Armed Forces 8.8% 11.7% 12.7% Unemployed 0.4% 0.6% 0.6% Not in Labor Force 4.5% 5.7% 5.3% No Own Children < 18 75.6% 71.1% 69.9% Employed/in Armed Forces 26.8% 29.2% 27.1% Unemployed 0.5% 1.9% 2.3% Not in Labor Force 48.4% 40.1% 40.5%

    2010 Employed Population 16+ by Industry Total 1,312 12,690 28,298 Agriculture/Mining 1.4% 1.4% 1.5% Construction 5.8% 5.4% 5.2% Manufacturing 10.6% 10.1% 9.6% Wholesale Trade 5.7% 4.0% 3.4% Retail Trade 15.2% 12.5% 12.0% Transportation/Utilities 6.2% 6.1% 6.0% Information 1.4% 1.9% 1.7% Finance/Insurance/Real Estate 11.7% 8.7% 8.0% Services 39.6% 45.4% 47.5% Public Administration 2.4% 4.6% 5.1%

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

    ©2011 Esri 10/10/2011 Page 5 of 8

  • Market ProfilePrepared by Jackson Chesser

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2010 Employed Population 16+ by Occupation Total 1,313 12,688 28,299 White Collar 65.5% 57.2% 54.8% Management/Business/Financial 12.7% 10.0% 9.5% Professional 17.7% 19.2% 18.4% Sales 15.2% 11.1% 11.1% Administrative Support 19.8% 16.9% 15.8% Services 9.2% 17.0% 19.6% Blue Collar 25.3% 25.8% 25.5% Farming/Forestry/Fishing 0.0% 0.1% 0.1% Construction/Extraction 6.5% 5.9% 5.3% Installation/Maintenance/Repair 4.2% 5.1% 5.1% Production 4.7% 6.0% 6.4% Transportation/Material Moving 9.9% 8.6% 8.6%

    2000 Workers 16+ by Means of Transportation to WorkTotal 1,618 15,131 33,368 Drove Alone - Car, Truck, or Van 91.3% 85.8% 83.4% Carpooled - Car, Truck, or Van 6.4% 11.5% 12.4% Public Transportation 0.0% 0.4% 1.0% Walked 0.7% 0.8% 1.5% Other Means 0.0% 0.4% 0.7% Worked at Home 1.5% 1.1% 1.0%

    2000 Workers 16+ by Travel Time to Work Total 1,620 15,131 33,366 Did Not Work at Home 98.5% 98.9% 99.0% Less than 5 minutes 1.3% 2.1% 1.9% 5 to 9 minutes 9.3% 7.3% 7.3% 10 to 19 minutes 25.1% 26.5% 25.9% 20 to 24 minutes 15.3% 17.3% 17.8% 25 to 34 minutes 29.4% 30.7% 29.7% 35 to 44 minutes 4.7% 6.2% 6.5% 45 to 59 minutes 7.7% 5.8% 6.2% 60 to 89 minutes 2.2% 1.5% 2.1% 90 or more minutes 3.6% 1.5% 1.6% Worked at Home 1.5% 1.1% 1.0% Average Travel Time to Work (in min) 27.5 24.6 25.1

    2000 Households by Vehicles Available Total 1,615 14,288 32,904 None 5.6% 10.1% 12.7% 1 33.5% 34.5% 35.6% 2 39.3% 32.9% 30.9% 3 16.0% 15.7% 14.2% 4 3.1% 5.1% 4.7% 5+ 2.5% 1.7% 2.0% Average Number of Vehicles Available 1.9 1.8 1.7

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing. Esri forecasts for 2010 and 2015.

    ©2011 Esri 10/10/2011 Page 6 of 8

  • Market ProfilePrepared by Jackson Chesser

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    2000 Households by Type Total 1,621 14,265 32,892 Family Households 71.1% 71.6% 71.1% Married-couple Family 55.5% 47.7% 44.0% With Related Children 20.5% 22.2% 20.4% Other Family (No Spouse) 15.5% 23.9% 27.0% With Related Children 7.4% 13.9% 16.8% Nonfamily Households 28.9% 28.4% 28.9% Householder Living Alone 26.1% 25.8% 26.5% Householder Not Living Alone 2.8% 2.6% 2.5%

    Households with Related Children 27.9% 36.1% 37.2% Households with Persons 65+ 37.5% 29.9% 30.2%

    2000 Households by Size Total 1,622 14,264 32,892 1 Person Household 26.1% 25.8% 26.5% 2 Person Household 40.5% 31.3% 30.2% 3 Person Household 16.9% 19.0% 19.2% 4 Person Household 11.3% 14.3% 14.4% 5 Person Household 3.9% 6.4% 6.3% 6 Person Household 1.0% 2.0% 2.1% 7+ Person Household 0.2% 1.2% 1.2%

    2000 Households by Year Householder Moved In Total 1,614 14,290 32,907 Moved in 1999 to March 2000 7.8% 11.6% 12.0% Moved in 1995 to 1998 23.7% 22.6% 24.0% Moved in 1990 to 1994 15.2% 15.6% 16.1% Moved in 1980 to 1989 12.8% 15.6% 15.1% Moved in 1970 to 1979 13.7% 13.1% 12.8% Moved in 1969 or Earlier 26.8% 21.5% 20.0% Median Year Householder Moved In 1987 1990 1991

    2000 Housing Units by Units in StructureTotal 1,689 15,610 35,869 1, Detached 90.1% 85.0% 81.2% 1, Attached 1.8% 2.2% 2.2% 2 0.2% 2.8% 4.1% 3 or 4 0.7% 1.1% 2.5% 5 to 9 2.1% 1.0% 2.0% 10 to 19 0.9% 0.9% 1.6% 20+ 3.8% 2.5% 3.2% Mobile Home 0.3% 4.3% 3.1% Other 0.2% 0.1% 0.1%

    2000 Housing Units by Year Structure Built Total 1,686 15,635 35,891 1999 to March 2000 0.7% 1.0% 1.0% 1995 to 1998 0.7% 3.3% 3.4% 1990 to 1994 0.9% 3.6% 3.4% 1980 to 1989 7.1% 11.4% 10.1% 1970 to 1979 15.1% 16.4% 17.8% 1969 or Earlier 75.4% 64.3% 64.3% Median Year Structure Built 1962 1963 1963

    Source: U.S. Bureau of the Census, 2000 Census of Population and Housing.

    ©2011 Esri 10/10/2011 Page 7 of 8

  • Market ProfilePrepared by Jackson Chesser

    320 Brooklane Dr, Bessemer, ... Latitude: 33.444096

    Longitude: -86.979202Ring: 1, 3, 5 Miles

    1 mile radius 3 miles radius 5 miles radius

    Top 3 Tapestry Segments

    1. Rustbelt Retirees Family Foundations Family Foundations2. Simple Living Modest Income Homes Modest Income Homes3. Family Foundations Rustbelt Retirees Rustbelt Retirees

    2010 Consumer Spending shows the amount spent on a variety of goods and services by households that reside in the market area. Expenditures are shown by broad budget categories that are not mutually exclusive. Consumer spending does not equal business revenue.Apparel & Services: Total $ $1,852,004 $15,329,464 $34,683,493 Average Spent $1,201.82 $1,120.98 $1,084.74 Spending Potential Index 50 47 45Computers & Accessories: Total $ $232,278 $1,946,919 $4,356,025 Average Spent $150.73 $142.37 $136.24 Spending Potential Index 68 65 62Education: Total $ $1,423,912 $11,231,037 $25,514,368 Average Spent $924.02 $821.28 $797.97 Spending Potential Index 76 67 65

    Entertainment/Recreation: Total $ $3,666,291 $30,420,155 $67,530,973 Average Spent $2,379.16 $2,224.51 $2,112.06 Spending Potential Index 74 69 66 Food at Home: Total $ $5,088,273 $42,849,421 $95,913,062 Average Spent $3,301.93 $3,133.41 $2,999.72 Spending Potential Index 74 70 67 Food Away from Home: Total $ $3,604,948 $30,161,666 $68,001,645 Average Spent $2,339.36 $2,205.61 $2,126.78 Spending Potential Index 73 69 66 Health Care: Total $ $4,716,121 $38,540,286 $84,465,168 Average Spent $3,060.43 $2,818.30 $2,641.68 Spending Potential Index 82 76 71 HH Furnishings & Equipment: Total $ $1,999,536 $16,465,296 $36,632,976 Average Spent $1,297.56 $1,204.04 $1,145.71 Spending Potential Index 63 58 56 Investments: Total $ $2,027,395 $15,194,618 $31,957,726 Average Spent $1,315.64 $1,111.12 $999.49 Spending Potential Index 76 64 57 Retail Goods: Total $ $26,933,634 $226,077,962 $501,571,615 Average Spent $17,478.02 $16,532.21 $15,686.86 Spending Potential Index 70 66 63 Shelter: Total $ $17,359,016 $139,020,337 $315,318,418 Average Spent $11,264.77 $10,166.02 $9,861.71 Spending Potential Index 71 64 62 TV/Video/Audio: Total $ $1,408,234 $11,862,460 $26,683,763 Average Spent $913.84 $867.46 $834.55 Spending Potential Index 74 70 67 Travel: Total $ $2,113,476 $16,586,276 $36,935,263 Average Spent $1,371.50 $1,212.89 $1,155.17 Spending Potential Index 72 64 61 Vehicle Maintenance & Repairs: Total $ $1,058,076 $8,892,038 $19,851,378 Average Spent $686.62 $650.24 $620.86 Spending Potential Index 73 69 66

    Data Note: The Spending Potential Index represents the amount spent in the area relative to a national average of 100.

    Source: Consumer Spending data are derived from the 2005 and 2006 Consumer Expenditure Surveys, Bureau of Labor Statistics. Esri.

    ©2011 Esri 10/10/2011 Page 8 of 8