sismak prezentasyon en small - taysad · starting out in a small workshop in 1980 sismak ......

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Page 1: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

GüvenliğinENJOY

Sürün KEYFİNİ

Safetythe

Page 2: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak products productionengineering quality marketing & sales

Page 3: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak

Page 4: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak

The main motivation of sismak, one of the most well rooted companies in the

Turkish Automotive Sector, is to “create value” for every walk of life from the

employees to the suppliers, from the customer to the dealer.

The sismak family, which has been maintaining a consistent growth for over 30 years continues to increase its contributions to the country’s economy day by day.

Page 5: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

the story of sismak

Starting out in a small workshop in 1980 sismak operates in 6500 m2 indoor area within 10,000 m2

outdoor located in Izmir which the third largest city

in Turkey with the second largest sea port provides

the advantage of all available logistic and

infrastructure capabilities.6500 m2'si

indoor

10.000 m2

outdoor area

Page 6: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

milestones1980 Foundation1981 Spare parts production for machine tools1983 Axial joint production has been started1985 Steering rack bar production has been started1989 Steering rack production has been started1991 Foundation year of foreign trade company Sispa1993 Domestic sales with the dealer system activated1994 Primary CNC machining bench investment has made 1995 Our factory moved to the Izmir Atatürk Organized Industry Zone1996 Entitled to ISO 9002:1994 Quality Management System certificate 1997 CAD and CAM programs started to be used in production2000 The CNC bench investment for capacity expansion was continued2002 Entitled to ISO 9001:2000 Quality Management System Certificate2003 The company structure converted to Incorporated Company2004 Information security investment in hardware and software has made.

Page 7: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

milestones2005 Metallographic Materials Inspection and Checking Equipment were invested2006 Product Performance and Durability Test counters were produced and put to use2006 OEM supplier status was completed by steering rack and pinion system manufacturing for SEAZ2007 Çevre Yönetim ve İş Sağlığı Güvenliği mevzuatlarına tam uyum sağlandı2007 Environmental Management and Work Safety regulations fulfilled 2007 LES brand products signifying remanufacturing has been launched2008 sismak, awarded as the best supplier of 2007 by the Brazilian company DHB.2009 Hydraulic steering was produced for Think2010 The SANTEZ Project was achieved in the scope of product development2010 CMM and Contour Measurement Equipment were invested 2011 New technology updated CNC benchs were invested 2011 Electric powered Steering rack and pinion production for new generation vehicles started2012 APRA (Automotive Parts Remanufacturer’s Association) membership was obtained2013 The quality department working area was renewed2014 he layout of the production area was renewed

Page 8: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

company profile

sismak produces steering rack & pinion and axial joints for the

aftermarket as well as original equipment manufacturers market (OEM).

Page 9: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak in figures

BRANDS MODELS PRODUCTS

21 223 360

There are

sismak steering rack and pinions on the roads throughout the world.

1.335.355

sismak produces 360 varieties of products for 223 models of 21 world’s famous brands.

Page 10: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

our team

Aware that optimum production can only be achieved with

compatible team work, sismak continues to expand its’

operations to meet the growing demands of the market. While

employment processes continue at international norms to create a

qualified work force, internal and external training is provided to

employees with the goal of helping them continue their personal

and professional development.

115 sismak has high quality staff profile working in production, management, quality, engineering and sales / marketing positions with a sense of individual belonging.

We are strong team comprised of 115 employees.

Page 11: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

aims

sismak aims to increase its current annual capacity of

350,000 pcs to 1,000,000 pcs in the next five years.

sismak plans to expand its present 6,500 m2 indoor

production area to 15.000 m2 in the next five years.

sismak plans to increase the number of employees to 250

which is currently 115.

sismak plans to increase the number of brands/models to

25/500 which is currently 21/360.

sismak aims to spread the marketing operations from

30 countries to 50 countries.

Our goal;To increase created surplus value for our country, sector and employees day to day.

sismak plans own strategy yearly, 3 years and 5

years periods. The company conduct its’ production

plan by analyzing correctly all market data , in

addition to its ability of flexible responding to the

market conditions.

Page 12: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

our products

Page 13: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

We are sensitive about the environment. Our products are made from %92 recyclable materials.

STE

ER

ING

RA

CK The electric & hydraulic powered, mechanical steering racks

which are produced for foreign and domestic brands are used throughout the world with the sismak guarantee.

sismak steering racks which comply international quality standards, are being manufacturing by right product , perfect production, high performance and %100 compliance criteria

Sismak can produce steering racks suitable for all models and brands nevertheless goals to enlarge own new product program in 2014.

EPS Steering RackHydraulic Steering RackMechanical Steering Rack

our products

Page 14: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

01

02

03

04

Axial Joint Set

Steering Gaiter

Axial Joint

Tie Rod End

We are sensitive about the environment. Our products are made from %92 recyclable materials.

Axial jointTie Rod EndSteering Gaiter

our products

AX

IAL

JO

INT S

ET sismak has combined the axial joint, tie rod end and steering

gaiter to eliminate the problem of part-vehicle compatibility for services and users.

Thus not only time and money saved and the risk of selecting the wrong product is completely eliminated.

Users are able to access the parts which they need easily with the sismak assurance and will also be able to continue buying parts separately.

Page 15: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

We are sensitive about the environment. Our products are made from %92 recyclable materials.

our products

LE

S A product that has been renewed with the LES renewal system is totally equivalent to a new product and they cannot be distinguished from each other functionally. It only has visual feature to prevent it from being defined as new.

The hydraulic steering racks which are selected to be in accordance with renewal criteria by sismak are renewed in the factory with the assurance of sismak’s experience and present them to consumers with a more affordable price.

This environmentally friendly application enables products to recovery value which could have had harmful effect on our ecological system.

Page 16: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

product cross section

Page 17: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

engineering

Page 18: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

After these processes the action move to the manufacturing department for mass production.

engineering

Determining Customer Request

01

Design Verification

03

PSWApproval

07

PPAP

06

09

02

Apqp

FMEA

04

Product Function

Test

05

Measurement & Assessment

MSA/SPC

08

Customer Feedback

10

01

0310

0907

02

04

06

0508

Improvement

Page 19: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

quality

Page 20: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak, continuously inspects and tests its high performance produced steering systems with the goal

of user safety and driver comfort at the highest level.

Page 21: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Quality control is conducted at sismak taking into account dimensional, chemical and performance

criteria at the entry, production and final stages.

Page 22: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

All tests and inspections are carried on according to international standards and the customer’s requests with sismak's 30 years of knowledge and wide

range of production experience.

Page 23: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Dimensional Inspections

CMM

Page 24: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Dimensional Inspections

Contour

Page 25: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Chemical

Micro Structure Analysis

Heat Treatment Inspections (HRC, HV and Internal Structure)

Heat Treatment Inspections (HRC, HV and Internal Structure)

Page 26: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Physical

Roughness

Page 27: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Physical

Power and Load ControlCoating (Thickness, Adherence)

Page 28: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

Performance

Final Test

- Rack Sliding Load Test- Stroke Control Test

Page 29: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

- Pinion Rotation Torque Test- Torque Variation Test- Rigidity Test

Performance

Performance 1

Page 30: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

-Wear Test (100.000 Cycles)

Performance

Durability Tests

Page 31: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

production

Page 32: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

SupplyPlanning

Production Planning Production

Using the Supplier Chain Principle,

according to material specifications

that guarantee the quality of products

accepted for Production Planning

resulting MRP report are purchased

according to acceptance

specifications from approved

suppliers.

Production, inspection and test are

conducted by our equipped operators

in compliance guaranteed production

and assembly processes according to

the sismak technical documentation

and international standards.

By using resources in the most

efficient manner with the ERP

software without compromising from

any quality policies and the planning

of the assembly and production lines

is conducted to provide customer

demands.

Page 33: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures
Page 34: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

marketing - sales

Page 35: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak Otomotiv A.Ş. has been conducting production and sales

operations with Sismak brand for 32 years. The brand work, which has

been carried out through international fairs, the printed media and

internet channels over a number of years now continues, since 2010,

within the framework of a certain schedule in all channels and an

integrated corporate communication plan. The brand has become

synonymous with trust, quality and stability in the domestic and

international aftermarkets.

QUALITY, TRUST, STABILITYQUALITY, TRUST, STABILITY

Page 36: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

CONSTANT CUSTOMERRELATIONS MANAGEMENT

Sismak aims to establish constant and open communication with its’

present and new customers. Direct contact is made with customers

with an up to date website that maintains the complete range of

products on the database and is broadcasted in 9 different languages,

magazine advertisements which are featured in the important

periodicals of the sector, regularly organized bulletins, participation

in national and international fairs and individual customer visits.

CONSTANT CUSTOMERRELATIONS MANAGEMENT

Page 37: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak categorizes its’ production under the three headings of

steering racks, axial joint sets and LES brand renewed products. While

supplying products to the 81 provinces in Turkey and the Turkish

Republic of Northern Cyprus via 17 main distributors and nearly

10.000 sub-distributors, the company has also been operating

internationally since 1991 on 4 continents in over 30 countries.

SISMAK AT 81 PROVINCES,10,000 LOCATIONS,4 CONTINENTS AND

30 COUNTRIES

SISMAK AT 81 PROVINCES,10,000 LOCATIONS,4 CONTINENTS AND

30 COUNTRIES

Page 38: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

sismak provides manufactured products with an integrated

production approach and experience at international standards for

the most affordable prices. In order for the whole process, from

receiving an order to the delivery of the product at the customer’s

warehouse, to be completed smoothly which monitored carefully by

sales managers who have an average of 15 years experience in the

sector.

SMOOTH SALEOPERATIONS

SMOOTH SALEOPERATIONS

Page 39: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures
Page 40: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

A DYNAMIC PLAYER INA GROWING INDUSTRY

sismak ghas made 700,000 steering sales in the past 5 years. An

average annual growth target of 5-7% has made sismak one of the

locomotive companies in the Turkish Automotive Spare Parts

industry.

A DYNAMIC PLAYERIN A GROWINGINDUSTRY

Page 41: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

A SALE NEVER ENDS WHENTHE SALE IS MADE

A SALE NEVER ENDSWHEN THE SALE IS MADE

sismak, operates Products which are sold are packaged and

dispatched with consideration for customer satisfaction. The sales

staff who also play a role in the timely and complete delivery of the

products that provide consultation services for customs and

transport related matters free of charge to customers for

international deliveries. The customer satisfaction survey which is

conducted every 6 months enables us to respond to business partner

needs at the highest level. sismak operates in the port city of Izmir,

which is the most advantageous location in terms of logistics, and

provides delivery by sea, land, air and rail.

Page 42: SISMAK PREZENTASYON EN small - TAYSAD · Starting out in a small workshop in 1980 sismak ... aftermarket as well as original equipment manufacturers market (OEM). sismak in figures

thank you

[email protected]

Tel: +90 (232)328 02 55 pbxFax: +90 (232)328 02 62

Atatürk Organize Sanayi Bölgesi 10007 SokakNo:13 35620 Çigli - IZMIR / TÜRKIYE