Confidential and ProprietaryCopyright © 2013 SimpliVity. All rights reserved

SimpliVity Introduction

Ferdinand von Külmer

Solutions Architect

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Agenda

a) Company Overview

b) The challenge

c) Product overview

d) Hyperconvergence 3.0

e) Partner benefits

f) Live Demo

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Introduction to SimpliVity“SimpliVity’s humble mission is to simplify IT.” – Doron Kempel, Chairman & CEO

FOUNDED: 2009 (3.5 years of development)

TEAM: Storage industry veterans from VMware, Dell, IBM, EMC, Oracle, NetApp

LOCATION: Westborough, MA

PARTNERS

& CUSTOMERS: Customers: Global 2K Enterprise

Partners: 100+ Channel Partners

INVESTORS: Accel Partners, KPCB, Charles River Ventures, DFJ, Meritech

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The challenge

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The Context for SimpliVity

Data is Exploding

2010 2020

Performance is Lagging

Disk Drive Capacity

Disk Drive Performance

The I/O Gap

Getting Harder to ManageSURVEY OF TOP IT CHALLENGES

ValidatingBackup Success

ValidatingRecovery Success

Optimizing Backup

Performance

VisualizingInfrastructure

Troubleshooting Backup Failures

New Approaches Needed

21.1%

3.9%Growth in

Hyperscale Server Storage Growth in

Traditional Storage

STORAGE GROWTH THROUGH 2012-2027

2.8 ZB

40 ZB

TOTAL DIGITAL UNIVERSE

DISK CAPACITY V. PERFORMANCE

The Data ProblemPerformance Protection Mobility

Capacity Management

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*Source: Wikibon Server SAN Research Project 2014

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Product overview

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RemoteDatacenter

Traditional SharedStorage Array

Traditional SharedStorage Array

Local StorageESXi

VM WindowsWindows

Local StorageESXi

VMVM

VMVM

VM

Local StorageESXi

VM WindowsWindows

Local StorageESXi

VM WindowsWindows

Local StorageESXi

VM WindowsWindows

Local Storage

ESXi

VM linuxlinuxVM VM VM

WAN Optimization

Deduplicated

Disk Backup Appliance

Cloud Gateway SSD Array

SSD Cache

SSDSSD SSDSSD

SSDSSD SSDSSD

Public Cloud

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RemoteDatacenter

OmniCube

SSDSSD

OmniCube

ESXi

Local Storage

SSDSSD

ESXi

Local StorageESXi

Local Storage

SSDSSD

ESXi

VM VM VM

VM VM VM

Public Cloud

OmniCubeESXi

VMVM

VMVM

VM

VMVM

VMVM

VM

Traditional SharedStorage Array

SSDSSD

SSD Cache

SSD ArrayCloud Gateway

Deduplicated

Disk Backup Appliance

WAN Optimization

OmniCube

SSDSSD

ESXi

VM VM

VM VMSVT SVTSVT

Traditional SharedStorage Array

SSDSSD SSDSSD

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Legacy Stack

Servers + VMware

Storage switch

HA shared storage

Backup dedupe appliance

WAN optimization

Cloud gateway

SSD array

Storage caching

SimpliVity OmniCubeTM

OmniCube delivers comparable

payload, performance,

functionality, protection

• 3x lower acquisition cost

• 3x less space and power

• 3x less labor/management

Data Protection Apps

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SimpliVity’s Data Virtualization Platform

HDD

SSD

DRAM

X86 CPU

DATA VIRTUALIZATION PLATFORM

ESXi

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SimpliVity’s Data Virtualization Platform

HDD

SSD

DRAM

X86 CPU

ESXi

DATA MANAGEMENT LAYER

PRESENTATION LAYER

DATA VIRTUALIZATION PLATFORM

ALL DATA WRITTEN/REGISTERED TO VIRTUALIZATION PLATFORM

ONLY UNIQUE DATA WRITTEN TO HDD

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SimpliVity’s Data Virtualization Platform

DATA MANAGEMENT LAYER

PRESENTATION LAYER

HDD

SSD

DRAM

X86 CPU

ESXi

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SimpliVity’s Data Virtualization Platform

DATA MANAGEMENT LAYER

PRESENTATION LAYER

HDD

SSD

DRAM

X86 CPU

ESXi

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BostonTokyo

SSDSSD

ESXi

VM VM VMVM SVT

ESXi

SSDSSD

VM VM VMSVT

ESXi

SSDSSD

VM VM VMSVT

Traditional

Storage

SSDSSD

ESXi

SVT

SSDSSD

ESXi

VM SVT

Traditional

Storage

VM VM VMVM

VM VM VM VMVM

VM VMVM

VM VM VM VMVM

VM VM

VM VM VMVM

VM VM VM VMVM

VM VMVM

VM VM VM VMVM

VM VM

VM VM VMVM

VM VM VM VMVM

VM VMVM

VM VM VM VMVM

VM VM

VM VM VMVM

VM VM VM VMVM

VM VMVM

VM VM VM VMVM

VM VM

VM VM VMVM

VM VM VM VMVM

VM VMVM

VM VM VM VMVM

VM VM

VM

VM

VM

VM

VM

VM

VM

VM

VM

VM

VM

VM

VM

VM Centricity: Backup and Disaster Recovery management

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Stuttgart

Globally Federated Architecture

HDD

SSD

DRAM

X86 CPU

ESXi

DATA MANAGEMENT LAYER

PRESENTATION LAYER

London

HDD

SSD

DRAM

X86 CPU

ESXi

DATA MANAGEMENT LAYER

PRESENTATION LAYER

Local, Full VM Backup Remote Full VM Backup

Fast Application Restore from Full

VM Backup

Data is de-duped, compressed and globally optimized.

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Las Vegas

New York

DATA MANAGEMENT LAYER

PRESENTATION LAYER

DATA MANAGEMENT LAYER

PRESENTATION LAYER

Globally Federated Architecture

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Globally Federated Architecture

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Hyperconvergence 3.0

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Servers + VMware

Storage Switch

HA Shared Storage

SSD Array

Backup Appliance

WAN Optimization

Cloud Gateway

Storage Caching

Backup Apps

Legacy Stack Convergence 1.0Integrated Systems

Convergence 2.0Partial Convergence

Convergence 3.0Hyperconvergence

Pre-integrated storage and server resources Converge storage and

server resources

Converge entire stack into single resource pool

History of Convergence

8 MONTHSin development

18 MONTHSin development

43 MONTHSin development

Best of Both Worlds

SimpliVity

1.Low Cost2.Commodity x86

Cloud

Economics

Web-Scale1.Data Protection2.Data Efficiency3.Performance4.Global Unified

Management

Enterprise

Capabilities

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SimpliVity OmniCube Addresses Critical Use Cases

What about yours?

OmniCubeTM

Private-Public Cloud / Datacenter Consolidation

Tier 1 Applications /VDI

Data Protection

Remote / Branch Office

Test / Dev

Data Migration

Tech Refresh

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Introduction to OmniCube

* Usable

CN-2200CPU 8 – 24 cores

Memory* 71-455 GBCapacity* 5-10 TB

Size 2RU

CN-3000CPU 16 - 24 cores

Memory* 128-412 GBCapacity* 20-40 TB

Size 2RU

CN-5000CPU 24 cores

Memory* 267-395 GBCapacity* 15-30 TB

Size 2RU

Platform Features: Global Dedupe Compression Optimization High Availability Redundant Power VM Mobility

VM-centric Policy-based Backup/Recovery/DR, Replication Integrated Management via vCenter

New

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Data Virtualization Platform

Dedupe, Compress, Optimize

At Ingest, Inline, In Real-Time

Granular: 4-8KB

Once and Forever: Primary, Backup,

Archive, WAN, Cloud

Across All Tiers: DRAM, Flash, HDD

Global Federated Management

HyperConvergence

Single Shared Resource Pool

Integrated Data Protection

Reduced Energy Footprint

Speed of Deployment

Simple Ordering (one SKU!)

300% TCO Savings

VM-Centricity & Mobility: all policies,

commands and info on per VM basis

All policy abstract from underlying

infrastructure

One Screen: VMware vCenter

Global Scale-Out and Scale-In

Summary

simplifydata. simplifyoperations.simplifyinfrastructure.

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The Best of Both Worlds

1. Data Protection2. Data Efficiency3. Performance4. Global Federated

ManagementIntegrated

Systems 1.0

Best of Breed

Enterprise

Capabilities1. Low Cost2. Commodity x863. Scale-out

Convergence

2.0

Cloud

Economics

Web-Scale

Hyper

Convergence

3.0

The Best of Both Worlds:Cloud Economics with

Enterprise Performance, Protection and Functionality

SimpliVity

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Demo