simple “research” pays · • how to get your clients more traffic from google using the simple...

55
1 Simple “Research” Pays Writers Big Bucks THIS IS KEY

Upload: others

Post on 12-Jun-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

1

Simple “Research” Pays Writers Big Bucks

T H I S I S K E Y

Page 2: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

2

HERE’S WHAT YOU’LL LEARN IN THIS FREE TRAINING:

• How to de te rm ine wh i ch keywords a re va luab le t o you r c l i en t s and wh i ch a re use l e s s , ( The key i s de te rm in ing the INTENT o f t he sea rche r.)

• How to ge t you r c l i en t s more t ra f f i c f rom Goog le us ing the s imp le “Seeds & Mod i f i e r s ” p rocess . How to use “mod i f i e r s ” t o de te rm ine the bes t keywords to t a rge t .

• 5 FREE too l s you can use to f i nd va luab le keywords fo r you r c l i en t s .

• P lus , ge t f ree access t o “The SEO Copywr i t e r ' s Keyword P l anne r ” tha t makes th i s keyword resea rch a b reeze .

Page 3: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

3

THEOPPORTUNITY

9

THEOPPORTUNITY

Page 4: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

4

CONVERSATION

Page 5: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

5

CONVERSATION

Page 6: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

6

CONVERSATION

Page 7: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

7

CONVERSATION

Page 8: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

8

WHAT ISSEO?

Page 9: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

9

M O Z

“The practice of increasing the quantity and quality of traffic to your website through organic

search results."

Page 10: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

10

Page 11: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

11

Page 12: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

12

Page 13: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

13

Page 14: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

14

Page 15: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

15

Page 16: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

16

The most important word in SEO

Copywriting is ...

Page 17: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

17

… INTENT.

Page 18: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

18

Page 19: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

19

GOOGLE THESE KEYWORD PHRASES

1. equ ipment fo r mounta in b ik ing

2 . sa fes t mounta in b ik ing he lmet

3 . mounta in b ike he lmet rev iews

4. g i ro b ike he lmet vs be l l

5. buy g i ro b ike he lmet

6 . g i ro he lmet s t rap rep lacement

Page 20: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

20

equipment for mountain biking

safest mountain biking helmet

mountain bike helmet reviews

giro bike helmet vs bell

buy giro bike helmet giro helmet strap replacement

Page 21: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

21

SEEDS ANDMODIFIERS

Page 22: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

22

The seed ...

Page 23: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

23

buy shoes

Page 24: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

24

The modifier ...

Page 25: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

25

buy women’s shoes

buy shoes

Page 26: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

26

The branded modifier ...

Page 27: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

27

buy women’s shoes

buy shoes

buy adidas advantage cloudfoam shoes

Page 28: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

28

5 FREE KEYWORDRESEARCH TOOLS

Page 29: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

29

GOOGLE

AUTO COMPLETE

Page 30: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

30

GOOGLE

Page 31: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

31

GOOGLE

RELATED SEARCHES

Page 32: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

32

ANSWER

THE PUBLIC

Page 33: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

33

Page 34: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best
Page 35: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

35

Page 36: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

36

GOOGLE

KEYWORD PLANNER

Page 37: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

37

COMMON

SENSE

Page 38: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

38

KEYWORD RESEARCHPLANNER

Page 39: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

39

Page 40: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

40

Let’s do one together ...

Page 41: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

41

You are hired by Breville…

Page 42: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

42

Page 43: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

43

… to create SEO copy that sells more …

Page 44: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

44

… espresso machines.

Page 45: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

45

Complete the Keyword Planner ...

Page 46: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

46

… for all 4 stages of INTENT ...

Page 47: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

47

Use unbranded and branded modifiers ...

Page 48: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

48

Page 49: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

49

P R E S E N T E D B Y

R U S S H E N N E B E R R YAccess at awai .com/seo-content-writ ing

Page 50: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

50

HERE’S WHAT’S IN THE ULTIMATE GUIDE

• Introduct ion – What i s SEO Content Wr i t ing?

• Chapter 1 – How to Use an On -Page SEO Check l i s t

(Wi th Download)

• Chapter 2 – 9 T ips to Opt im ize a B log Pos t o r Ar t i c le

fo r SEO

• Chapter 3 – What ’s the Job Desc r ip t ion o f an SEO

Copywr i te r?

• Chapter 4 – How to Make Good Money as an SEO

Copywr i te r

Page 51: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

51

P R E S E N T E D B Y

R U S S H E N N E B E R R Y

Page 52: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

52

MY PROMISEI will teach you how to get clients that need SEO copywriting. (And I’ll teach you how to get them results.)

Page 53: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

53

HERE’S WHAT YOU’LL LEARN:

• Week 1 – In t roduc t ion to SEO Copywr i t ing

• Week 1 – How Goog le Works

• Week 2 – The Fundamenta l Bu i ld ing B lock o f SEO

• Week 2 – Wri t ing Great Copy fo r Search Eng ines (and Humans! )

• Week 3 – Pro jec t 1 : Wr i t ing Core Web Pages

• Week 3 – Pro jec t 1 : Show & Te l l (p lus Ass ignment)

• Week 4 – Pro jec ts 2 & 3: ”Now wi th More” and Ser ia l A r t i c les

• Week 4 – Pro jec ts 2 & 3: Show & Te l l (p lus Ass ignment)

Page 54: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

54

HERE’S WHAT YOU’LL LEARN:

• Week 4 – Pro jec ts 2 & 3: ”Now wi th More” and Ser ia l A r t i c les

• Week 4 – Pro jec ts 2 & 3: Show & Te l l (p lus Ass ignment)

• Week 5 – Pro jec t 4 : Spec Oppor tun i ty | The SEO Magnet

• Week 5 – How to Land SEO C l ien ts

• P lus … Bonuses inc lud ing:

• How to P roduc t i ze Your Bus iness

• Bu i ld ing Cus tomer Personas

• 8-Minute SEO Aud i t

• On-Page SEO Check l i s t

Page 55: Simple “Research” Pays · • How to get your clients more traffic from Google using the simple “Seeds & Modifiers” process. How to use “modifiers” to determine the best

55

Learn more at awai .com/micromoments