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Simon Mainwaring, Session 1 PRESENTED July 5 2012

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Page 1: Simon Mainwaring_We First

Simon Mainwaring, Session 1

PRESENTED July 5 2012

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High Tech & Telemarketing

Source: 2012 American Express Global Customer Service Barometer

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Return on Customer Service

Source: 2012 American Express Global Customer Service Barometer

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Return on Purpose

Source: 2012 Nielsen Global Social Responsibility Report

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Simon Mainwaring, Session 2

PRESENTED June 7 2012

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Sell, Serve, Engage on Facebook

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Respond and Reward Fans

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Pinterest

•Have Descriptive Video Pins/Pinboards

•Keep Your Videos Short

•Clearly Describe Content

•Curate Fresh Videos with Descriptions

•Include “Pin This” Annotations

•Add “Pin Me” Notices in Video Outtros

•Repin Videos by Others

•Add Pinterest to Your Website

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Tradeshows: Mexport

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Building Reputation/PR though LBS

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Thank you, Tijuana!

For these slides, email:

[email protected]

Twitter: @SimonMainwaring

Email: [email protected]


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