DIGIPA

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PRODUCTS

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SIMILAR PRODUCT 1: FRONT COVER

White background – makes the photograph of the artist stand out and a focal point for the viewer. Photograph of artist taking up the majority of the album front cover – main focus

Album Name – handwriting style font – bold colour – unusually larger font than the artist name.

Artist name – same handwriting style font as album name – bright gold writing – small size font

SIMILAR PRODUCT 1: BACK COVER

Photograph of artist – takes up half the album back – focal point

Use of white background – same as front cover – makes the images stand out – focal point.

Barcode – bottom right hand corner

Record Company logo – small – bottom of the CD

Copyright – bottom left corner – small font

Song tracks listed in similar font used on front cover – continuity – placed in an interesting way

Illustrations which link with the bright colours used on the front cover - continuity

SIMILAR PRODUCT 1: INSIDE COVERImage – hands joined together – letters spell the album title - repetition

Artist Name – branding – repetition of artist name for viewer to remember

Similar Illustrations to the back cover of the album - continuity

Photograph of artist – branding – takes up majority of left inside cover – focal point

White background again

Same image as on the CD but in colour to blend with the colour image on the left hand side - continuity

SIMILAR PRODUCT 1: ALBUM BOOKLETRepetition of colourful illustrations from the back and inside cover – continuity – album theme – bright colours represents pop culture – genre of music

Signed by artists name – same handwriting font used in rest of DigiPak – personal touch for her fans

Title – ‘Prologue’

The artist explaining the making of her album – personal – exclusive extra for those who have bought the album

White Background - continuity

Album booklet also includes:

- Lyrics to songs

- Credits

SIMILAR PRODUCT 2: FRONT COVERWhite background – colour and images stand out

Image of the artist – easily recognisable – branding – association with the album and songs – centre of the album cover – focal point

Artist name – male – blue font colour – large font size – top of the album cover

Name of the album in the centre of the album cover – in between the image of the artist – less bold than the artist name.

Exclusive promotion – ‘Includes the No.1 single…+ lyrics’

Background image – simple – doesn’t draw attention away from the artist

SIMILAR PRODUCT 2: BACK COVER

White Background - continuity

Same background image as front cover – continuity - theme

Song tracks – placed in an interesting way, like bricks on a wall – continues colourful theme of front cover

Copyright – small font – bottom of album cover

Record Company logos – small in size – at the bottom of the album cover

Barcode in the bottom middle of the back cover

SIMILAR PRODUCT 2: INSIDE COVERArtist name and album name – bold white font – stands out

Same theme as on front and back of album.

Same theme as on front and back of album

Same blue colour as the font of the artist name on front cover – continuity – theme

SIMILAR PRODUCT 2: ALBUM BOOKLETSong lyrics – exclusive extra with album

Credits to everyone who helped with the album

Song name in same style as album name on front cover – links them together in audience’s mind - continuity

Number of images of the artist – branding

The word ‘credits’ in same style as the album name – repetition - continuity

Album booklet also includes:

- Message from artist – ‘thank you’

SIMILAR PRODUCT 3: FRONT COVER

Name of the album – block font – link to the album title – smaller size font than artist name – white against orange background – stands out.

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Artist Name – bold font – block letters stands out – large size – top of the album – clear to the viewer.

Background image – landscape with mountains – links to album title

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SIMILAR PRODUCT 3: BACK COVERbjkk

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SIMILAR PRODUCT 3: INSIDE COVERbjkk

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SIMILAR PRODUCT 3: ALBUM BOOKLETbjkk

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SIMILAR PRODUCT 4: FRONT COVERbjkk

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SIMILAR PRODUCT 4: BACK COVERbjkk

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SIMILAR PRODUCT 4: INSIDE COVERbjkk

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SIMILAR PRODUCT 4: ALBUM BOOKLETbjkk

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SIMILAR PRODUCTS CONCLUSION

Similarities:

Originality: