sienne veit - morrisons - mobile retail summit 2013
DESCRIPTION
TRANSCRIPT
Rethinking stores in the age of mobile
24 April 2013 Sienne Veit
The end is nigh!
Oh yeah?
Adapt or die …
1. continuity
2. context
4. customer focused
5. community
3. connected
continuity
context
1 in 3 searches is local
(Google)
See inside the store before you go (we
have Starbucks!)
connected
customer focused
community
if you can do nothing else - connect
Thank you! say hi: @sienneveit [email protected]