show on show - 2014 brochure
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SHOW ON SHOW
ART NEWS FOR JOURNALISTS
Phone
Tel: +33 1 53 28 87 53
Web
Web:www.showonshow.com Email: [email protected]
Address
10, rue Saint-MarcF-75002 PARIS
WHY SHOW ON SHOW
SHOW ON SHOWADDED VALUE
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Show On Show is a digital platform designed by PR professionals to help cultural
institutions initiate or support international media campaigns.
Specifically conceptualized for the web, Show On Show is meant to announce
major cultural events. It sends a formatted and digitally enhanced message to a
selected database of media and museum professionals worldwide.
>> Positioning and consulting
Show On Show is designed to communicate with media professionals—a target already
overwhelmed with emails. Each announcement has to be a “noteworthy” event, in terms of
the news communicated, the venue, and the artistic or cultural interest. On the basis of these
criteria, we help you assess the extent to which a Show On Show announcement can achieve
your communication goals.
>> Communications expertise
Show On Show messages are carefully designed in order to deliver information “straight to
the point”. Far from being an indiscriminate piece of news, a Show On Show announcement is
created in collaboration with your team in order to provide a personalized service and a true
understanding of your project.
>> Technical assistance and innovation
Throughout the process, Show On Show handles all technical aspects: html formatting, image
and video handling, the creation of an image page, copywriting, integration of press material and
multimedia content, compatibility tests, optimized scheduling, multi-tiered mailings, etc. Once
the message is sent, Worldview Tracking allows you to see in real time where your message is
being read and clicked around the world.
>> Flexible and effective solutions
Maximize the impact of your announcement with multi-tiered plans that include customized
follow-ups, the resending of announcements to non-openers, or sending a second, personalized
message with updated content to openers.
Show On Show can also liaise with principal incoming contacts in order to promote media
coverage. Thanks to its flexible and customized approach, Show On Show provides a clear basis
on which you can confidently implement or develop an international PR campaign.
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Show On Show announcement for Paul Klee: Making Visible
(Tate Modern, 2013)
Show On Show announcement for Cai Guo-Qiang: Falling Back to Earth
(QAGOMA - Brisbane, 2013)
SOLUTIONS
SHOW ON SHOWSOLUTIONS
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From sending a single announcement to implementing the first steps of an
international campaign, Show On Show offers various solutions adapted to your
communications goals:
>> HERMES I
A message with downloadable press releases or press kits in various languages, and the creation
of an image page allowing journalists to view image previews.
•Sent once to 20,000 journalists worldwide
•Worldview tracking
•Press images sent by Show On Show upon request (list of media provided to the client)
Price : 500 euros
>> WITH FOLLOW-UP SOLUTION I
•Message resent to non-openers
•Worldview tracking
•Press images sent by Show On Show upon request (list of media provided to the client)
Price : 350 euros (Total = 850 euros)
>> WITH FOLLOW-UP SOLUTION II
A message with downloadable press releases or press kits in various languages, and the creation
of an image page allowing journalists to view image previews.
•Message resent to non-openers
•Worldview tracking
•Press images sent by Show On Show upon request (list of media provided to the client)
•Reporting on opened and read messages and breakdown per country
Price : 500 euros (Total = 1,000 euros)
SHOW ON SHOWSOLUTIONS
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>> WITH FOLLOW-UP SOLUTION III
A message with downloadable press releases or press kits in various languages, and the creation
of an image page allowing journalists to view image previews.
•Message resent to non-openers
•Personal message sent to most active openers with additional content (catalogue texts,
video, letters from the curator, etc.)
•Worldview tracking
•Press images sent upon request
•Reporting on opened and read messages and breakdown per country
Price : 1,000 euros (Total = 1,500 euros)
>> SPECIAL OFFERS WITH ANNUAL PLANS
•3 HERMES I ANNOUNCEMENTS / 1,250 EUROS
•3 HERMES I ANNOUNCEMENTS PLUS FOLLOW-UP SOLUTION I / 2,250 EUROS
•3 HERMES I ANNOUNCEMENTS PLUS FOLLOW-UP SOLUTION II / 2,600 EUROS
•3 HERMES I ANNOUNCEMENTS PLUS FOLLOW-UP SOLUTION III / 3,750 EUROS
>> INTERNATIONAL CAMPAIGNS UPON REQUEST
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Show On Show announcement for The Avant-Gardes of Fin-de-Siècle Paris
(Peggy Guggenheim Collection Venice, 2013)
Show On Show announcement for Léger: Modern Art and the Metropolis
(Philadelphia Museum of Art, 2013)
REFERENCES
SHOW ON SHOWREFERENCES
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The Albertina(Vienna, Austria)
Musem Boijmans van Beuningen (Rotterdam, the Netherlands)
Fondation EDF(Paris, France)
Fotomuseum Winterthur (Winterthur, Switzerland)
Franz Hals Museum(Haarlem, the Netherlands)
Guggenheim Museum Bilbao(Bilbao, Spain)
Peggy Guggenheim Collection(Venice, Italy)
Calouste Gulbenkian Foundation (Lisbon, Portugal)
Kunsthaus Graz(Graz, Austria)
Migros Museum für Gegenwartskunst(Zürich, Switzerland)
MAM-Musee d’Art Moderne (Saint-Etienne Métropole, France)
SHOW ON SHOWREFERENCES
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Museo Thyssen-Bornemisza (Madrid, Spain)
Nouveau Musée National de Monaco(Monaco)
Philadelphia Museum of Art(Philadelphia, USA)
Queensland Art Gallery - Gallery of Modern Art(Brisbane, Australia)
Rautenstrauch-Joest-Museum / Kulturen der Welt(Cologne, Germany)
Réunion des Musées Nationaux - Grand Palais(Paris, France)
Royal Academy of Arts(London, UK)
Tate Modern, Tate Britain(London, UK)
Smithsonian American Art Museum(Washington, D.C., USA)
The Whitechapel Gallery(London, UK)
A concept developed by:
Fouchard Filippi Communications
www.fouchardfilippi.com
10, rue Saint Marc
75002 Paris, France
Phone: +33 1 53 28 87 53
E-mail: [email protected]
www.showonshow.com