Translating Success from OneRetail Category to Another

Group Members

• Noelraj Kalkuri- 22• Kayur Doshi- 08• Poonam Dabade- 06• Anish Gawde- 15• Anand Gupta- 18

Introduction

• Started in the year 1991 with its first store in Andheri, Mumbai

• Shoppers Stop is part of the K. Raheja Group

• Pioneer of Shoppers Stop India Govind S. Shrikhande (CEO & MD)

• Shoppers Stop has 76 stores across 35 cities in India including 5 duty paid Airport Stores.

• Shoppers Store include: clothing, accessories, handbags, health products, cosmetics etc.

Gross Retail Turn Over

2005 2006 2007 2008 2009 2011 2012 2013 2014 20150

5000

10000

15000

20000

25000

30000

35000

40000

In Millions (Rs.)

Why Online..?

1. New Economy

2. Internet becoming a perfect Business venue

3. Information Easily available to customers

4. Cost Cutting

5. Ability to do Business 24 hrs

6. Low Start-up Costs

7. Physical Appearance in any Location

Planned Investment in Technology

• Mobile Phone Users:

• Laptop Users:

64 MnIn 2006

600 MnBy 2020

1 MnIn 2008

200 MnBy 2020

Source: Shoppers Stop FY 14- 15 Report

Planned Investment in Technology

Source: Shoppers Stop FY 14- 15 Report

Source: Shoppers Stop FY 14- 15 Report

Shoppers Stop. com

• Started in 2008

Increase In Retail + Online Sales

2005 2006 2007 2008 2009 2010 2011 2012 2014 20150

100

200

300

400

500

600

700

800

Revenue in Lakhs($)

Shoppers Stop. com

Strategic Objective

2015Departmental

Store+

Online Store

2016Multichannel

Retailer

2017OmniChannel

Retailer

Shoppers Stop on Social Media

Source: Shoppers Stop FY 14- 15 Report

Than

k You