sharing the wisdom: how to use modern marketing tools, iacp, october 19, 2013

Sharing the Wisdom:How to Use Modern Marketing

ToolsDick Price, JD Ann Thaxton

October 19, 2013IACP Forum

Monday, October 21, 13

How do People Find Attorneys?


The Elevator Pitch


Don’t Sell...


But first! Keywords.

Also, use an online keyword tool.

•Bing http://www.bing.com/toolbox/keywords•You Tube https://www.youtube.com/keyword_tool•Wordstream http://www.wordstream.com/keyword-tools


Directories


Website


Blogs


Social Media


Still LinkedIn


Texas Style


IACP LinkedIn Group


Twitter


Facebook Page I


Facebook Page II


Good Looks & Charisma


You Tube


Google +


AVVO


Practice Group Ideas for Marketing Collaborative Practice• Website

• Outreach by speakers

• Blog

• Twitter

• You Tube


Showing Appreciation


A Fun Promotion

VS.


MHP Referral Project

• Purpose: to connect with therapists, build relationships, share information about Collaborative Law and increase Dick’s visibility

• We identified MHP’s in Fort Worth that were familiar by name, and who were geographically convenient.

• We mailed out a letter that included some information on Collaborative Law. We invited them to meet for lunch.

• Dick met with about 10 MHP’s and did get some business from our efforts.


We enjoyed our time with you. Please contact us with any questions.

Connect with us on social media. We will follow/like/link/connect back.

All of our connections can be found on our websites.

Thanks!

Dick Pricewww.pricelawfirmtx.com

Ann Thaxtonwww.atsocialmarketing.com


sharing the wisdom: how to use modern marketing tools, iacp, october 19, 2013

Social Media

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