sharing our dreams of a better world
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Post on 16-Apr-2017
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MAKING YOUR CASE: SHARING OUR DREAMS FOR A BETTER WORLD AND BRINGING DONORS ALONG ON THE JOURNEY!
OBJECTIVES Understand impact (the big picture)
Answer the BIG Question (so that you can…)
Make a compelling case Learn an way to easily share your case
CONVERSATION LEADS TO RELATIONSHIPS1. Pair up with someone you don’t know from another
organization.2. Think back over the time you’ve been involved with
the organization you represent today. 3. Share a time when you really felt that
your organization was making a difference.
4. Tell the story to your partner. Take notes on the key words or phrases
you hear from your partner. Listen for juicy details, things that made you feel something.
©Capacity4Good Consulting, LLC www.capacity4good.com
What is intended impact?
IMPACT
“The fundamental, lasting, meaningful change occurring in people, organizations, communities, or systems that your organization wants to create.” chartingimpact.org
GREAT IMPACT STATEMENTS HAVE YOUR VISION IN MIND
Destination postcard: where are we going?
Bring your donors along! What will it look like when we arrive?
“It is better to understand how to build relationships with donors …and important to know how they feel when they give.”Penelope Burk, Donor-Centered Fundraising
HopesAspirations
Dreams
Fundraising = Relationship building!
Organization
alOur purpose
ProgrammaticWhat we do
Deciding on approaches and programs related to mission in order to meet the needs of the
target audience in the most effective way.
OperationalHow we do it
Administer and oversee systems, policies, and personnel in areas such as finance, human
resources, communications, and IT
*
Source: Nonprofit Strategy Revolution, David LaPiana
Need
“Humans are not plain rational beings. We seek experiences that spark our imaginations and kindle our spirit and create hope. Stories are our pathway in. People want faith in your goals, your success.”
70%
Where are we going?Why?What will it be like when we get there….?
Twitter: @Capacity4Good www.capacity4good.com©Capacity4Good Consulting, LLC