SEO for

WordPressPresentation by Santosh Raut

About Me

• Santosh Raut• Founder of Ocean Web• Working for WordPress • Working for SEO of WordPress

& Joomlasantosh@oceanwebtech.com

What is SEO ?• SEO is the process of affecting the visibility of a website in a search engine's organic search results -Wikipedia

Why SEO ?• To Increase in Traffic• Higher Brand Credibility, People Trust

Google• Better Return on Investment Than

Ads• Your Competitors Are Doing It• The Results are Permanent (For Long

Time)

For Whom ?

How to Do SEO ?

Simply byKeywords

Keywords ?• A word that serves as a key to a code• A word searched for in a search command

WordCamp Nepal 2013Free Responsive ThemeFree WordPress Theme

Can I Do it Myself?Yes With

10 DO IT YOURSELF Steps for WordPress

#1 Register your Domain

• Register your domain as long as you can

#2 Choose Better Hosting

•Uptime/Downtime•Speed•Bandwidth•Location•Shared or Dedicated

#3 Install WordPress

• Install WordPress• Set Up Title • Username Never user admin• Strong Password• check allow Search Engine to Index

#4 Permalink Structure

/%postname%/

#5 Install SEO Plugin

WordPress SEO by Yoast

Yoast #Default

#Titles & Metas#Permalinks#Internal Links#RSS#Import & Export

Yoast #Dashboard

Yoast #Social

Yoast #Xml Sitemaps

Yoast #Edit Files Robots.txt

Yoast #Edit Files .htaccess

#6 Write Content

Yoast #General

#Missing•meta description(156)•Keyword in first paragraph• Image and alt tag•keyword density(4-6%)

#Missing• outbound links• keyword in the URL• pagetitle < 40 Character•No subheading tags <H2>

After Editing Content

Page Analysis Green

#7 Install WP Super Cache

Speed is the major factor for the SEO,

Caching will increase your speed

#8 Image Optimization

• For Speed and Image Search• Make the size of Image as Low as Possible• Rename the Image as Focus Keyword• JPEG will be the best

While Inserting Image

#9 Social Sharing & Backlinks

AddThis For Visitors

Backlinks• Social Sharing• Forum Comments• Link Exchange• Participating in Q/A sites• Blog posting• Directory Submission

Is it Possible ?

NothingIs

impossible

#Result

# Sage hosting #Cloud hosted Sage#Cloud hosted planguru#Cloud hosted Sage SalesLogix#Cloud hosted Sage Source#Cloud hosted Sage 100 Fund Accounting#Cloud hosted Sage Fundraising 50#Cloud hosted Sage Grant Management#Cloud hosted Sage 100 Contractor #Cloud hosted Sage 300#Sage 300 Trade Specialty #Cloud Hosted Sage Estimating

What Should I learn ?

Patience“Rome wasn't built in a day”

#Analytic Overview

#10 WordPress Security

If your site get hacked or Down, You will lose what you

have done.

Reference • Wikipedia.org• Google.com• WordPress.org• Yoast.com• Hitlinks.com• Techwyse.com• Searchengineland.com• moz.com• Who.is

Any Questions