SensMax People Counting Solutions

EasyReport softwareCounting of visitors makes the most efficient use of resources - staff, time and money, which, in effect, leads to

higher profits

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Why there is a need to count visitors?

• Collect statistics of attendance• Track and analyze trends• Get conversion rates• Evaluate effectiveness• Act & control results

Counting of visitors is an important part of any retail business. People counting systems are used to estimate trends of attendance, to schedule staff work, to manage sales staff performance, to evaluate the effectiveness of promotions and marketing activities, as well for optimal organization of the sales object, in accordance with trends in attendance. Visitors counting makes the most efficient use of resources - people, time and money, which, in effect, leads to higher profits.

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SensMax EasyReport analytic software

• Centralized and rich reporting

• Automated conversion reports

• Automated data export via XML

• Automated financial data import

SensMax EasyReport people counting software is an important part of visitor counting systems and is designed for automatic update and store data, as well as for the creation of various reports. SensMax EasyReport has more than 20 graphic and tabular reports, and their number continues to grow in line with the needs of our customers.

Centralized and rich reporting statistic, analytic, administrative and financial reports; Conversion reports visitor/customer, visitor/money, visitor/purchases; Support of automated data export to 3rd data warehouses via XML and CSV data formats; Support of automated financial data import from cash-registers for conversion reports.

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Software reports list

• Statistical, administrative, analytic and financial reports

• Time spans: hour/day/week/month/year• Scales: entrance, group of entrances, shop, group

of shops

Statistics account of visitors: Daily statistics by hours, Weekly statistics, Monthly statistics, Annual statistics, Statistics for the custom selected period. Administrative reports:  The first and the last intersection (opening and closing time), Report about blocked visitor counters. Analytic reports:  Comparison of different statistic periods together, Visit trends for the selected period by hours, Visit trends for the selected period by days, Number of visitors in indoor, Comprehensive reports on the distribution of visitors in the zones (for example, the distribution of visitors on each floor), Ranking reports.Financial reports: Statistics of purchases by amounts, Statistics of purchases by the number of cheques,Statistics of the purchases by the quantity of goods in cheques, Coefficient of visitors becoming buyers,The ratio of the number of visitors to the number of cheques, The ratio of the number of visitors to the quantity of goods in shopping  cheques.System functions:  Remote control of battery power in visitor counters, Control uninterrupted data availability, Remote configuration of collectors and visitor counters, Automatic export of data to XML or CSV.

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How it works?

• Wireless sensors>Data collector>LAN or Internet>Server>EasyReport Software Client

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Setup of data import sources

1. Set the way to the folder where data files from sensors are stored (could be FTP or Network folder)

Setup of groups of sensors

2. Rename sensors to shop/entrance names (serial nr displayed by default)

3. Set groups of sensors scaled in a tree by Country, Region, City, District, etc..

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Build reports by shop/entrance/group

4. Select dedicated shop/entrance or group and go to reports tab

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Step1: Select

one shop or

group of

shops

Step2: Click Reports tab

Build reports by shop/entrance/group

5. Do single or multiple selections to see more information in one report

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Switch to different report

Step1: Select report

Step2: Select time scale

Step3: Select time period

Press OK

Get the report done in graph or table!

Use navigation to surf in

time

Report types

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First/Last crossing report

• Get first and last visitor attendance time

• Get shop opening/closing time

• Control staff work

• Get precise time in table

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Visitors statistical report

• Get visiting statistics per hour, day, week, month, year via line or bars

Note: To get one day hour by hour attendance graph please select one date

in reporting period

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Traffic structure report

• Get all visitors traffic structure by shop/entrance, group of shops or even floor by floor in a shopping mall

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Traffic split report

• Get all visitors traffic split by hours and days in a dedicated period of time, i.e. check summary statistics for all Mondays 10-11:00

Hour-by-hour traffic summary split for selected

period of timeDay-by-day traffic summary split for selected period of

time

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Comparison of periods report

• Do comparison of visiting statistics in different periods of time, i.e. Mart, June, July

Actual comparison of

periods

Relative comparison of

periods

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Rating report

• Get parameters sorted from bigger to smaller via rating report, i.e. get all shops sorted by visitor/customer conversion rate

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Select rating you need

Error report

• If something goes wrong with sensors and them stop counting it is displayed in error report, i.e. covered by advertising poster

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Happy end

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Thank you!

Time for questions...

>Yes Sir, we can do it!

PS. Almost 122 people more live on the Earth now, than before you finished reading this presentation and next 3 ones are born while you were looking to the number of 122