senior ux architect
DESCRIPTION
Project References - PortfolioTRANSCRIPT
1::Multi-Channel Commerce Project
Role: Lead UX Architect Customer: One of the largest American supermarket chains in the United States. Industry: Retail - Fortune 500 Company Years: 2011-ongoing
1::My Role
• 2011: Articulate the company’s first e-commerce web & mobile experiences
• Create Web & Mobile Wireframes
• Oversee the Creative based on existing brand guidelines
• Oversee the HTML Development
• 2013-14: Refresh the current experiences to include a broader product catalog, with new search & marketing capabilities
• Create Web & Mobile Wireframes
• Collaborate & coordinate the creative execution with their Marketing group
• Help develop flows and scenarios for Web usability testing
• Oversee the development of the Usability prototype
1::My Work (2011)
• Web & Mobile Wireframes (Visio)
• Information Architecture (Visio)
1::My Work (2013-14)
• Clickable Web & Mobile Wireframes
• Web - 978 grid: http://oacpon.axshare.com/ Password: uxandco
• Mobile - 320 grid: http://lvv7z1.axshare.com/ Password: uxandco
• Usability Testing Flows Scenarios
• User scenarios: http://oacpon.axshare.com/ Password: uxandco !
2::Site Relaunch (Responsive) Project
Role:Lead UX Architect, Creative Lead, Project Manager Customer:SMITH.co Industry: Advertising Agency Years: 2013
2::My Role & My Work
• 2013: Lead the relaunch of the corporate site:
• Create Web & Mobile Wireframes for a responsive experience
• Work with the Chief Experience Officer to lead the creative team
• Lead the creative and technical requirements (SiteCore implementation)
• Oversee the solution development & deliver site within time & budget
• Clickable Wireframes (includes web & mobile)
• Prototype: http://tho1hu.axshare.com/
• Live site: www.smith.co
3::Customer Engagement Platform Project
Role: Lead UX Architect Customer: International foodservice provider Industry: Managed Services - Fortune 500 Company Years: 2011-12
3::My Role
• 2011: Lead the UX for a Customer Engagement Platform (multi-site & omni-channel):
• Create Web Wireframes
• Oversee the Creative Deliverables (Moodboards, Visual Design System, Style Guides)
• Oversee the HTML Development
• 2012-13: site reviews, enhancement and mobile work
• Collaborate with the VP of Experience Design on Mobile Wireframes
• Participate to objective evaluations of existing sites
• Oversee the initiative to make the platform responsive
3::My Work (2011)
• User Flows & Web Wireframes (Visio)
• Creative Supervision
• Usability Requirements
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3::My Work (2012-13)
• Mobile Wireframe Enhancements
• Prototype: http://98g077.axshare.com/ Password: uxandco
• Web & Mobile Site Reviews
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Other projects & references
2011
• Tejuri eMall (U.A.E) - Custom Business Tools: http://www.tejuri.com/en/home
• HRDirect - Content & Commerce: http://www.hrdirect.com
2010
• Pierre Marcolini (Belgium) - multilingual e-boutique: http://www.marcolini-eboutique.com/en-gb/
• Nestlé Nutrition Store (US) - Content & Commerce support: http://www.nestlenutritionstore.com/
2009
• Sam’s Club and Walmart Supercenter (Mexico - updated since) - Content & Commerce: http://www.sams.com.mx/ http://www.walmart.com.mx/
• PowerBar e-store (Germany & UK - not online anymore)
- Albert Einstein
“If you can’t explain it simply, you don’t understand it well enough.”
Thank You :: Merci