seller overview
DESCRIPTION
This presentation shows how we work with sellers and the tools that we use to sell homes quickly and painlessly.TRANSCRIPT
Preparation
“From start to finish, my agent had everything planned out…sold in 45 days!” -Susana Espino
Exposure
Experience
Buyers
One of these homes has been inspected
One of these homes won’t have a repairs
request from the buyer
One of these homes come with a full 1-year
warranty
One of these homes has had the square
footage certified ensuring accurate pricing
One of these homes had better
marketability
…the other cost the seller thousands in
negotiations
“Negotiate from a
position of
knowledge &
strength”
FREE Seller
Coverage on a 13
month Home Warranty
Pre-Inspection
Professional Photos
“Peace of Mind”
is something ANY
buyer would pay
for.
Shows a buyer they
can purchase with
confidence
Protects your
investment while it is
on the market
Covers the seller as
well as the buyer
“Negotiate from a
position of
knowledge &
strength”
Lowers the chances
of a weakened
negotiation
Protects your
interests and gives
insight into your buyers
concerns
Your Pre-Owned Home
Solution:
When searching for a home,
buyers buy based on what they
see. If your home is being
advertised without property
photos, your is being overlooked
75% of the time by potential
buyers.
We understand how buyers
think and where they look to find
a home. 84% of buyers begin
searching online and they
usually search based on
pictures before reading
descriptions.
Problem:
Preparation
“I was so surprised to see ho w widely our home was spread out online.” -Erwin DeJean
Exposure
Experience
Buyers
Social Media
Buyer Incubation
Multiple Property Photos
An interactive view of your
home for potential buyers to see
your home
Buyers want one place to search
for homes online and we have it
Buyers want to see your home
and we provide them with multiple
angles
Quality Lead Conversion Our pipeline is full of buyers
waiting to purchase their home
Maximum exposure on over 36
Real Estate Industry Websites
Real Estate Websites
Did you know over 84% of today’s buyers start their new home search online?
Our firms website is more than just a hub for information, it’s a lead
capturing magnet! You can visit either our Official site at www.PlatinumRealtyGroupTX.com or our vanity web address at
www.Get6Months.com...both will take you to the same place for the same reasons,
LEAD CAPTURING and INCREASED TRAFFIC TO YOUR LISTING.
Plus we have special interest sites…ALL are designed to maximize your properties presence on the internet.
Internet Exposure
Listing Marketing
Our listings are linked to
over 11,000 internal and
third party vendor
websites!
WWW.REALTOR.COM
WWW.YAHOO.COM
WWW.CRAIGLIST.COM
WWW.HOMES.COM
WWW.TRULIA.COM
HGTV
’s Fr
ontDo
or.co
m
HGTV Links to Facebook
HGTV will estimate payments
HGTV is watched daily
by millions
Interested buyers that
watch HGTV are
driven to your listing!
ProQuest Technology
Yard Signs
ProQuest Technology is the one
number anyone can call to get
property information on all
homes
With over 20 properties in our
inventory, we dominate the market
with signs to get buyers to call and
see about a home
Open House Tours
We do Open House Tours to invite
buyers in to view your home in a
casual, non-threatening
atmosphere
Preparation
“This was more than we expected when selling and buying a home.” -The Zahn Family
Exposure
Experience
Buyers
Over Years of Experience in Real Estate
Experienced Investors in real estate
Nationally Endorsed by finance expert Dave Ramsey
AHIT Professional Home Inspection Certified
“You guys went at it, took care of everything and made it easy for us!”
The Cruz’, Grand Prairie
Professionally Coached
Provided Coaching to Area’s Top Agents
Managed One of the Area’s Largest Real Estate Teams All transactions are reviewed by an area leading Real Estate Attorney…all clients have representation!
Home Owner and Landlord
•Attended FPU & Town Hall Meetings •Taught FPU •Read TMM, More Than Enough, and FPU Revisited •Attended LIVE events •Attended EntreLeadership in September 2011 !!
•Regularly featured as a local real estate expert on Real Estate Talk with Willie Lambright, KCVE 1160AM •Nationally Syndicated to an audience of over 4 million •Quoted in both the Start Telegram and Dallas Morning News giving advise in today’s real estate market
Preparation
“My daughter used them and I knew that they could find me the perfect home.” -Linda Wesson
Exposure
Experience
Buyers
Reputation of being EXCLUSIVE buyer’s agents
Platinum Realty Group ONLY lists referrals or
past clients
Have you ever thought of having a Buyer’s Agent list your house?
What makes us so appealing to
buyers…our experience and approach to working with them
To Buyers
Sellers don’t need an Real Estate company
that attracts other sellers,
they need an real estate company that attracts buyers!
1. 24 hour property Information
2. Direct transfer to a live agent
3. Immediate Information via Fax
4. Call capture system
5. 85% Direct Transfer Rate from Buyers
Real Estate is a lead generating business
0
2
4
6
8
10
12
14
PRG Sold Other PRG Leads Other
Series 3
Series 2
Series 1
In the last 18
months
PRG Sold 86 Homes
Average Agent Sold
7 Homes
Number of New
Buyers Leads per
Month
PRG 154
Average Agent 27
0 20 40 60 80
100 120 140 160 180 200
2011 Data
PRG
Others
• Selling Price Vs. Timing
• Where Buyers Come From
• Buyer Moving Trends
The Market Determines The Price Of Your Home
A Property Attracts The Most Activity From The Real Estate
Community And Potential Buyers When It Is First Listed
The Cost Of Improvements Almost Always Exceeds The Added Value
A House That Is Priced Right From The Beginning Achieves The
Highest Proceeds
Compiled from 2007 NAR Survey
Internet 29% +725%
Increase From 2000!
For Sale Signs 14%
Builder 8%
Open House 1%
Friends, Relatives, Neighbors
8%
Knew The Seller
3%
Advertising and Newspapers
3%
ProQuest
Multiple Listing Service
Yard Signs & Flyers
Internet Microsites
“My PRG agent was very accurate in selling my home. It sat on the market for a year with my other agent; PRG sold it in 2 weeks!” -Ms. Turner, Dallas
Their home
sold quickly
For the most
money possible
With the least
amount of hassle
1
2
3
•Strong Communication
•Thorough Negotiations
•Solid Representation
•Timely Feedback
•One on One Attention
•Market Updates
•AGGRESSIVE Marketing Plan
•Keep house in showing
condition
•Make house available for
showings
•Open and honest
communication
•Maintain high level of
seriousness about selling
Legal Representation +
Integrated Voice Response +
Customized Buyer Search +
Market Watch Emails +
Dave Ramsey +
Outbound Lead Generation +
Direct Mail +
Customized Yard Signage +
Leading Real Estate Websites
HGTV’s Front Door
+
Professional Pictures
Legal Representation +
Integrated Voice Response +
Customized Buyer Search +
Market Watch Emails +
Dave Ramsey +
Outbound Lead Generation +
Direct Mail +
Customized Yard Signage +
Leading Real Estate Websites +
HGTV’s Front Door +
Professional Pictures
Platinum Certified Home
Legal Representation +
Integrated Voice Response +
Customized Buyer Search +
Market Watch Emails +
Dave Ramsey +
Outbound Lead Generation +
Direct Mail +
Customized Yard Signage +
Leading Real Estate Websites
HGTV’s Front Door
+
Professional Pictures
Legal Representation +
Integrated Voice Response +
Customized Buyer Search +
Market Watch Emails +
Dave Ramsey +
Outbound Lead Generation +
Direct Mail +
Customized Yard Signage +
Leading Real Estate Websites +
HGTV’s Front Door +
Professional Pictures
Platinum Certified Home