sell it in it industry i gip

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Sell IT sub product in IT industry

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Page 1: Sell it in it industry i gip

Sell IT sub product in IT industry

Page 2: Sell it in it industry i gip

Success of Market Segmentation

SegmentMarket

Supporting Product

Right Channel

Intensive Quality Sales

S&D base Delivery

Up-sell in the

segments

Right People

Right Time

Tracking & Evaluation Method

In order to succeed in IT industry, we need to ensure success in different element of this link.

Page 3: Sell it in it industry i gip

Sell IT sub product in IT industry

SegmentMarket

Supporting Product

Right Channel

Intensive Quality Sales

S&D base Delivery

Up-sell in the

segments

Right People

Right Time

Tracking & Evaluation Method

Here, we only highlight how to segment IT industry and choose right product to sell in the

industry.

Page 4: Sell it in it industry i gip

Step 1:Choose segments under IT

Page 5: Sell it in it industry i gip
Page 6: Sell it in it industry i gip

Choose segments under IT

Consult and validate with externals:SG members, IT people from your MC, NST etc, your professor, your TN takers

Page 7: Sell it in it industry i gip

Step 2:Map out supply for the segments

Page 8: Sell it in it industry i gip

Map our supply needed in the segments

Not many Small Medium Companies in this category

Market Segment Top Profile needed

TelecommunicationsBackgroundNetwork Management & Data TransmissionSoftware Development and ProgrammingSystems Analysis and DesignMobile TechnologySkillsUNIX/Linux OSTCP/IPLAN (local area network)SQLHTML

Page 9: Sell it in it industry i gip

Market Segment Top Profile needed

Web App/Services Development

BackgroundWeb Development and ManagementDatabase ManagementSoftware Development and ProgrammingSkillsSQLPHPMySQLCSSUnix/Linux

Size of the company influences the requirements Small <10 /Startups• Ruby (on rails)• PHPBig > 50• Java• C#

Map our supply needed in the segments

Page 10: Sell it in it industry i gip

Market Segment Top Profile needed

Mobile Applications (Big)(Similar to User Apps)

BackgroundMobile ApplicationsMobile TechnologySoftware Development and ProgrammingSkillsC#C++JavaUnix / Linux

Mobile Applications (Small)

BackgroundMobile ApplicationsMobile TechnologySoftware Development and ProgrammingSkillsSQLPHPMySQLCSS

Map our supply needed in the segments

Page 11: Sell it in it industry i gip

• Gaming is a challenging segment to focus (3D requirements)

• Normal Games usually are created by big size companies• SMEs & Start Ups more mobile games• Mobile gaming is opportunity – No 3D requirements

Market Segment Top Profile needed

Gaming

BackgroundSoftware Development and Programming(Artificial Intelligence)(Systems Analysis and Design)

SkillsCC++JavaUNIX/Linux OS

Map our supply needed in the segments

Page 12: Sell it in it industry i gip

Market Segment Top Profile needed

Mobile Gaming

BackgroundMobile ApplicationsMobile TechnologySoftware Development and Programming(Artificial Intelligence)(Systems Analysis and Design)SkillsEclipseUNIX/Linux OSHTMLCSSJava

Map our supply needed in the segments

Page 13: Sell it in it industry i gip

Market Segment Top Profile needed

User Apps

BackgroundGlobal InternshipSoftware Development and ProgrammingSystems Analysis and DesignSkillsC#JavaC++EclipseUNIX/Linux OS

Map our supply needed in the segments

Page 14: Sell it in it industry i gip

Step 3:Connect potential supplier

Page 15: Sell it in it industry i gip

Where to find information of supplier?•Past: What was our success before? (DAAL)--capacity•Current: What is available now? (AFT, myaiesec.net)--reality•Future: What is the potential trend? (Sub product forecast – GIP Survey)--opportunity

Connect potential supplier

Page 16: Sell it in it industry i gip

AFT for IT:http://www.myaiesec.net/content/viewwiki.do?contentid=10228388

Connect potential supplier

TN Exchange Type Global InternshipTN Workfield - Information Technology Information TechnologyTN Skills - UNIX/Linux OS UNIX/Linux OSTN Skills - TCP/IP TCP/IPTN Skills - LAN (local area network) LAN (local area network)TN Skills - SQL SQLTN Skills - HTML HTML

Row Labels Count of TN CodeAustria 2Canada 1Czech republic 1Estonia 1Hong kong 1Japan 1Tunisia 1Turkey 1Grand Total 9

Exchange Type Global InternshipEP Backgrounds (Academic) - Network Management & Data TransmissionNetwork Management & Data TransmissionEP Backgrounds (Academic) - Software Development and ProgrammingSoftware Development and ProgrammingEP Backgrounds (Academic) - Systems Analysis and Design (All)EP Backgrounds (Work) - Mobile Technology (All)EP Skills - UNIX/Linux OS UNIX/Linux OSEP Skills - TCP/IP TCP/IPEP Skills - LAN (local area network) LAN (local area network)EP Skills - SQL SQLEP Skills - HTML HTML

Row Labels Count of EP IDAfrica 1Australia 1Botswana 1Brazil 1Cas - costa rica 1Colombia 1Denmark 1Egypt 1Finland 2Greece 2India 5Ireland 1Japan 1Jordan 1Kenya 1Mauritius 1Middle east and north africa 1Pakistan 1Poland 1Spain 1Sweden 1Tanzania 2The netherlands 1Tunisia 3Turkey 4Uganda 2Grand Total 39

Page 17: Sell it in it industry i gip

Connect potential supplierSub Product Forecast Tool:http://www.myaiesec.net/content/viewfile.do?contentid=10232321

Page 18: Sell it in it industry i gip

Step 4:Package the product and sell with top profile