Section B key terms checklist

Do you know them?

General key termsConglomerateParent companySubsidiary companyHorizontal IntegrationVertical Integration Cross-institutional synergyproliferationRelease patterns: Global release, national release, wide release, blanket release, local release, limited releasebudgetUPSInherited audienceAudience participationFranchise filmSequelConvergenceDifference between synergy & cross media convergenceDiversification Web 2.3Passive audience, active audienceAffluent/educated audiencesMass & niche audience Cultural homogenization Crowd pleasersProsumersGatekeepersBudgetBox officeAbove the line advertising, below the line advertisingArri Alexa PlusPanavision Anamorphic lensCGISocial mediaVideo sharingD cinemaBluetoothAccessibility

Test screeningAdvance screeningsRe-release PremiereFestivalsArthouseMultiplexOpening weekendTrailerTeaser trailerViral marketing Home entertainment3D & Real 3DMotion capture technology (avengers assembly, tin tin, etc) Anti-piracy strategyPicture quality TouchscreenAppsEncryption / encrypted HardwareSoftware35mm film & printsGreen screenPreludeMerchandisePress coverageCapitol ExhibitPromotionPromotional tourBeneficial and detrimental Opening weekendAppeal Revenue Ancillary revenue

Skyfall: Names – people/institutes

MGM (distributor)

MGM Interactive (game – 007 legends)

DANJAQ (own 007 trademark – owned by Albert B)

EON Productions (production)

SONY

Sony Pictures Entertainment (distributor)

Columbia Pictures

Sony Computer Entertainment

Sony Mobile Entertainment

Sony Music Entertainment

Columbia

XL records

Melted Stone Ltd (released song)

Sam Mendes Barbara Broccoli (producer)Albert Broccoli (owns EON productions) Richard Deakins

Daniel CraigJudy DenchAdele

Royal Albert HallPinewood StudiosRoyal FamilyiTunes (Apple)Heineken Coze ZeroOmega (watches)OPIAston MartinHondaVisit BritainOlympics -

Sony VaioSony XPeriaIMAXYoutube (owned by Google)Facebook, Twitter, Tumblr, Pinterest, Google +Film WebsiteRotten TomatoesAmazonSky Movies (007 feature) Oscars

*cross institutional synergy

Thor 2: Names – people/institutes

Walt Disney Company (Disney)Marvel Worldwide Inc. (Marvel Comics)ABC NetworkMarvel Entertainment

Marvel StudiosMarvel Television

Kevin FeigeAlan TaylorChris HemsworthNatalie PortmanAnthony HopkinsTom HiddlestonOdeon Leicester SquareGameloftiTunes (Apple)San Diego Comic Convention InternationalDisney D23 ExpoAgent of SHIELDDr PepperComicbook.com & skypeDisneyland ‘Treasure of Asgard Theme Park Exhibit’

(*agreement with Universal) Guardian guideMetroSky MoviesYoutube (owned by Google)VimeoFacebook, Twitter, Tumblr, Pinterest, Google +Film WebsiteRotten TomatoesAmazonGraham NortonWalt Disney Home EntertainmentSky Movies

In our Name –Names – people/institutes

Brian WelshMichelle Eastwood

A10 FilmsEscape Films

Emerging Pictures (US)Artificial Eye (UK)BBC TV

Provisional LeedsHigh Point Media Group

Joanna FroggartTimeoutDigital Spy ‘From Britain With Love’

MBTD –Names – people/institutes

Sally El Hosaini

Rocks Nest EntertainmentWild Horses Film CompanyEscape Films

Verve Pictures (UK)108 Media (US)

Hireworks (HD avid)Point1Post (sound)

Ritzy BrixtonCurzonHackney PicturehouseEmpire & Total FilmFilmbeat (website – competition) Movie2K (pirate website)Cashtastic

Other general people/institutions

DVDBlu RayBlu Ray 3D3DRealD 3DIsenseBlinkbox (tesco)FlixsterNetflixLovefilm (amazon)Amazon Prime Google PlayUltravioletRedboxVirgin MediaVueAMCOdeonEmpireCurzon (& Curzon onDemand)CineworldPicturehouse (hackney) (owned by cineworld)LegoThe Disney Store

BBFC

Curzon

Curzon onDemand

Brixton Ritzy

Hackney Picture

Royal Albert Hall

UK Film Council

NFTS (national film & TV school)

DSN (digital screen network)

Top 6 conglomerates:(90% of films by them)

warner bros sony/columbia

paramount

disney

universal

20th century fox

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