secondary research ancillary
TRANSCRIPT
Secondary ResearchA2 MediaWebsite and Digipak
Website • The following websites were captured on the 11th of
November 2015 so content may have changed.
• The Following Websites belong to- Ed Sheeran - Ella Eyre - Ariana Grande
Artist Name at top to show who's website it is
Social Media Links relates to the target audience
Lots of fans in different country's
Direct Link to Social Media
Buy the album links and shows the albums success
Colour scheme and typeface link to the latest Album
Navigation Bar typical of a website
Mailing list information allowing fans to get closer to the artist
Playlist of all his songs allowing the fans to listen to all his songs in one place
Button allowing fans to instantly subscribe to his YouTube Page
Latest Tweet allowing fans to see latest thing Ed has been up to
List of his latest news allowing Fans to see what he has been up to
Lot of blank space due to the lack of information needed on the main page
Terms and conditions and other important information. Typical of a webpage
Music Player allowing fans to listen to the latest album
Large image of the artist herself
Button to allow you to follow her on Spotify
Button to follow her on Google
Button launching a music player to listen to her album
Links to all her social media allows her fans to keep connected to her and find her easily on social media
Her logo which links to her album showing continuity between the two
Links to her latest single taking fans to where they can buy it
Links to voting pages allowing her fans to easily vote for her and help her to win awards
Links to pages and content about her and what she has been doing recently
Navigation Bar typical of a website allowing users to find things easily
Terms and conditions and other important information. Typical of a webpage
Colour Scheme link to album and is very plain and simple and the only real colour is on the navigation bar
Social Media Links relates to the target audience
Mailing list information allowing fans to get closer to the artist and find out up coming information and concert dates
The main image is the cover of the new single so this shows cohesion between the two
I direct link to her new music video showing fans the video and giving them a quick way to watch it
Button to allow you to follow her on Spotify
Links to buying her album on different platforms allowing all her fans to buy her album no matter what
A link to listen to her new song on Spotify
Links to special content about her new single and to get to the rest of her website
Multiple different interactive gifs that have been created using clips from the music videos
Link to allow fans to share the gifs with there friends. Allowing them to share her music
Digipak and CD • I have taken the latest CD or EP released closest to the date
that I screenshot the website to see if there is any cohesion between the website and the latest CD.
• Ed Sheeran – X (multiply) – Album • Ella Eyre – Feline –Album • Ariana Grande – Focus – Single and My Everything – CD
Simple colour scheme that is linked to the website
Well known symbol –known by everyone as the symbol of multiplication
Links to the previous album which was called + (plus)
No album name or the name of the artist shows he is established and well known
Letter looks like it has been stamped on the page dues to the colour missing in some parts
The bright green really makes the X stand out and really capture the audiences attention
Ed Sheeran
Lack of information keeps the audience guessing as to what is on the CD
Lyrics to all the songs allowing fans to learn all the songs
Large title allowing the reader to easily find the lyrics to the song that they like
Consistent colour scheme with the rest of the CD and the website
Directed at Fans, thanking them. Including them in the album
Same typeface as the website showing cohesion
Colour scheme is the opposite way round to the cover toe make the lyrics stand out and really capture the readers attention
Information about the companies involved in creating the CD
Consistent colour scheme with the front of the cover, the booklet and the website
Colour scheme is the same way round as the booklet but the opposite way round to the cover
Very simple design No title and no artist name suggesting that people know who’s the album is
Key information around the CD is small as to not draw too much attention to it and keep the attention on the CD
The very simple design keeps the attention on what is on the CD not what design is on the CD
Consistent colour scheme with the rest of the CD and the website
Colour scheme is the opposite way round to the cover to make the lyrics stand out and really capture the readers attention
Genre Convention of a bar code as it would be brought in a shop meaning it would need a barcode
List of songs that corresponds with the order of the songs in the booklet
Lots of blank space on the back cover shows the lack of information need on the back cover
This is the only time the artists name appears on the outside of CD
Links to his website as a way to get closer to him and allowing him to communicate with his fans
Outline photo of the artist really showing off who it is and the image makes him really recognisanble and even without colour you can tell who it is
The artist is featured on the cover showing that people may not know who she is or may only know her from what she looks like Dark colours but no apparent
colour scheme on the cover as there are many different on the cover
The artists name is bigger than the album name showing that people may know who she is but not what her album is called
Everything is linked in to cats. The lion head in the middle of her name, the Lion by the side of the bed and the fact that album is called feline
The use of a lion of the cover captures the attention of the audience and draws them into the cover and is well used to capture the attention of people who may not even wanted to by the album
The use of a well know setting makes it relatable to everyone as everyone knows what a bedroom looks like and the kind of things to feature in a bedroom
Logo of the music company to which the artist belongs telling fans where to find out information about the artist
The black background on the CD links to the colour of the clothes the artist is wearing on the cover
The logo from the middle of her name on the cover features over the whole CD and links the two together
The artists name and the album name both feature on the CD really telling people who’s CD it is
Legal information features on the CD telling people about the rights of the CD company and information about copywriting
Genre Convention of a bar code as it would be brought in a shop meaning it would need a barcode
Logo of the music company to which the artist belongs telling fans where to find out information about the artist
The black background on the CD links to the colour of the clothes the artist is wearing on the cover
List of the songs in the order that they appear on the CD
The black background on the CD links to the colour of the clothes the artist is wearing on the cover and the sticker on the CD
The bonus tracks are separate from the normal tracks to make them seem important than the tracks normally features on the CD
Information about the company that made the CD and the rights reserved with it
Direct link to the website as this is the main photo that appears at the top of the website
Very simple of image of just the artist to highlight the fact that it is her song
Simple use of just her name and the title of the song. Simple use of a projection to put them over her makes the picture look very sophisticated even though it is very simple
Very simple colour scheme of light pink, light grey black and a tan skin colour.
The simple colour of the background really helps her and the title of the song stand out
Very simple colour scheme of monotone colours except the title of the album which is in pink
Just like the focus cover she is again the central focus point of the cover and is the first thing that really captures the audiences attention
Like the focus cover it is a very simple photo of the artist the some text photo shopped over the top of it
There are two different typefaces a cursive one and and a capitalised to draw attention to the album name and the artists name
Continuation of the colour scheme showing the coming together of the product
No lyrics to her songs just credits for the people who helped create the songs
Continuation of the 2 different typefaces the cursive used to say the job the they did and the capitalised one to say the name of the person
Information is very lengthy and there is a lot of information to read and is a bit to long to sit a read through
Detailed black and white photo in the middle of the booklet keeping the whole colour scheme running through the whole product
Continuation of the colour scheme showing the coming together of the product
Again a simple photo of Ariana Grande to again showing who's album it is
The continuation of the 2 typefaces to show the continuation of the theme
The pink on the white doesn’t really work because the pink is so light that you cant really read what it says
Information about the rights of the of the CD company and the logo of the label to which Ariana is signed
Genre Convention of a bar code as it would be brought in a shop meaning it would need a barcode
Continuation of the colour scheme showing the coming together of the product
List of songs on the album the correspond to the order of songs in the booklet
The timings of each song feature on the back of the album telling people exactly how long the song will last for
Continuation of the use of two different typefaces to show the change between the title of the song and the time the songs last for
Information about the rights of the of the CD company and the logo of the label to which she is signed