sdg challenges opportunities for ngo/civil...
TRANSCRIPT
SDG Challenges Opportunities for NGO/Civil Society From Matching, Alignment to Internalization
Jeong Tae Kim CEO, Merry Year Social Company Global Advisory Board, UNDP IICPSD Special Vice-President, Korea Venture Business Association Managing Director, Social Enterprise Network (NGO) Author of ‘How to Become a Social Innovator’
United Nations Development Programme Istanbul International Center for Private Sector in Development
Thematic Area 2 Skills development
Thematic Area 4 Building resilience to conflicts and di
sasters
Thematic Area 3 Impact investment
Thematic Area 1 Inclusive business
models
Technology-driven Innovation progresses to Singularity: leading to Human Alienation
“I have no idea of what these financial derivatives are!”, said many economist. Financial crisis in 2008 is singularity in economy.
Another stream of innovation started as opposed to technology-driven innovation: Human-centered Innovation = Social Innovation
Impact Investing Social Finance
Impact Business Social Enterprises
Appropriate Technology
Design for Social Innovation
Human-centered Social Innovation
Investing Business As Usual Technology Design
What would be social innovation in the field of NGO/Volunteering?
“The fastest changing organization is private sector(corporates) as no-change means bankruptcy.” Revolutionary Wealth
Private Sector /
Corporates
Private Sector
Water shortage
Climate change
Resource depletion Energy
crisis
Waste
Desertifica- tion
Income inequality
Gender inequality
Human right issues
Rapid Urbaniza-
tion
Social Divides
Ageing society
Low birth-rate
Environmental driver of change
Social driver of change
Two drivers fueling the changing of private sector
Whose annual report is this?
Unilever: creating their own strategy frame
NGO/ Civil Society/ Volunteering
NGO/ Civil Society/ Volunteering
Water shortage
Climate change
Resource depletion Energy
crisis
Waste
Desertifica- tion
Income inequality
Gender inequality
Human right issues
Rapid Urbaniza-
tion
Social Divides
Ageing society
Low birth-rate
Environmental driver of change
Social driver of change
What about NGO/Civil Society/Volunteering?
How can NGO/Civil Society/Volunteering
deal with these drivers of change?
Sustainable Development Goals (SDGs) 2016-2030
Universal language: 17 goals and 169 targets
Difference between MDGs and SDGs
Communication Using SDG language
brings clear communication with
stakeholders.
Global Branding Organizations
responsible for SDG are respected.
Joining Partnership /Initiatives
SDG can offer a window of
opportunity to partner with world-level organizations.
Leadership Working toward SDGs would put organizations in
‘leaders’ positions.
Benefits of embracing SDGs
Case: university’s social volunteer corps
Seventeen Hearts.
Creating its integrated branding name with its own SDGs logos
Case: INGO’s new branding strategy with SDGs
Smart & easy donation by tagging credit-card Invited to display at Beijing Design Week (9/26-10/5)
Case: SDG-styled daily supplies (one for one model)
Purchasable at pop-up shops & design shops in Korea
Goal Matching
Activity Alignment
SDG Internalization
- Familiarizing with SDGs
- Officially endorsing specific
SDGs
- Engaging staff inside &
Communicating with
stakeholders
- Aligning existing activities to
SDGs
- Designing new activities in
line with specific indicators
- Internalizing SDGs to
operation models
- Using SDGs as core
guidelines for new projects
1
2
3
•
Three steps toward embedding SDGs
Aligning organizational Goals to specific SDGs
The Connectivity Declaration
- Increasing the internet connectivity of the least developed countries by 2020
- Setting up Internet system in refugee camps with UN
- Providing Internet access to 4 billion people for increased job opportunities
1st Step: Goal Matching
Aligning existing activities with SDGs /or Designing new activities in line with SDG
UN’s “He For She” Campaign
2nd Step: Activity Alignment
- 23,000+ employees singed up
- Increasing female staff ratio up to 40%
- Promoting female-friendly working
environment as part of its competitive
culture
3rd Step: SDG internalization
Embedding SDGs into value chains to create innovation
SDGs as High Impact Opportunities
“We are also learning that to be effective in empowering girls and youth we very much need to transform ourselves. We cannot be an organization that is seeking to empower the voice to children and girls if we were not first willing to give a voice to children and youth within our organization. We have made space in our board rooms for youth …. We involve our youth in the design and evaluation of our programs.”
TIP : Internalize SDGs if you can!
Producers and/or Suppliers
Inbound Logistics Operations Outbound Logistics Marketing & Sales After-Sales Service
1 2 Distributors 4 Customers
3 Employees Shareholders 5
1st 2nd 3rd Related SDGs & Targets
Suppliers
Manufactures
Employees
Customers & Users
Beneficiaries
TIP : analyzing your value chains
Mission: Mission-related SDGs and targets 1. ( ) 2. ( ) 3. ( ) Value Chain-related SDGs and targest: 1. ( ) 2. ( ) 3. ( )
Rephrasing Mission that has SDGs components: Example: We directly contribute to SDG 4 and 6 by providing XXX, and in its process, we add values to SDG 8 and 11. (
TIP : embedding SDGs into mission/vision
